JOP wrote:RAcast wrote:Of course, it's worth mentioning that MP10 Optimus sold like hotcakes, so much so that TRU bumped prices not once but twice.
I wasn't aware that Toys'R'Us raised their prices on MP-10 Optimus Prime, although I can certainly believe such a thing. I don't suppose you happen to know when they raised said prices, and by how much?
I'll also take this opportunity to note, at least in my experience, that traditional distribution via brick and mortar stores results in a lower prices, but a poor or even non-existent selection of products. Adult collectors, by definition, tend to prioritize selection and ease of purchase over pricing, and are willing to pay a premium accordingly.
It is thus quite fascinating that Hasbro sought to distribute their version of MP-10 via Toys'R'Us at a basement bargain price, but with the distribution issues inherent in such a venture; and that Toys'R'Us in turn discerned that collectors were willing to shoulder not one, but two price hikes. It rather makes one wonder why Hasbro didn't simply seek to sell the figure exclusively via HasbroToyShop.com at an appropriately premium price point (e.g. one hundred dollars).
I said TRU bumped prices, NOT Hasbro. TRU bumped prices because they were selling out of MP Primes faster than they were getting in, if I know anything about basic Supply and Demand. They were initially sold at MSRP ($100) but subsequently went up to $110-120 and as high as (I think) $130?
It's all too common a mistake to blame every price hike on Hasbro's end. Retailers are just as likely to up prices if they see fit, and they can do so on a whim. Of course, pushing the MSRP to $15 on MUCH smaller figures probably didn't do much for anybody. It's certainly kept me away from Shockwave and FRumble, despite the fact that I REALLY like both molds; I just can't justify the price.