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TakaraTomy have announced a new campaign of challenges based around their children's toy lines at the World Hobby Fair '12 Summer, amongst them is the Transformers Arms Micron line.
The World Hobby Fair takes place on 30th of June at the Makuhari Messe International Exhibition Hall 9.10.11.
You can view a translated version by clicking here.
Transformers receives three challenges and all of them can earn their participants special Arms Up Microns:

1 Arms up challenge
The following two are a two part challenge only for children under the Junior High School age, all participants receive a limited blue translucent Opi Micron.



1. Challenge: Arms challenge assembly Micron Challenge.
The participants assemble a limited Arms Micron kit, and then keep it.
the kit is a golden translucent variant of B.2.



2. Challenge: Arms up Challenge Challenge:
In this challenge the participants are challenged with customizing Optimus Prime with Arms Microns, the best wins.

2Arms Up Challenge Expert

This one is open for all, and seems to be a challenge based around customising Microns and creating new combinations.
All participants receaive the same blue Opi from above and the chance to win a "rare gold Transformers Geki Kinkira ultra-luxury!".

3Pre-Sale and exclusives for sale
This is less of a challenge and more of a sales table.
For sale are the following:

• Gab AMW01
• Bog AMW02
• AMW03 die (limited to one per visitor)
• Limited clear yellow Bolt

Stay tuned to seibertron.com for all your Transformers related news!

First link doesn't work.

And not only are we supplied with the names of the first AMW Micron Gabu, Bogu and Dai, but also with the first weapon name: Dark Matter Calibur.

And is it me, or is TakaraTomy really going all out with those campaigns?

JelZe GoldRabbit wrote:First link doesn't work.

And not only are we supplied with the names of the first AMW Micron Gabu, Bogu and Dai, but also with the first weapon name: Dark Matter Calibur.

And is it me, or is TakaraTomy really going all out with those campaigns?

Fixed.

Dead Metal wrote:

JelZe GoldRabbit wrote:First link doesn't work.

And not only are we supplied with the names of the first AMW Micron Gabu, Bogu and Dai, but also with the first weapon name: Dark Matter Calibur.

And is it me, or is TakaraTomy really going all out with those campaigns?

Fixed.

Indeed!

I was doing sooooo well with these. Damn you Takara!

mmmm Dark Matter Calibur!

Already loved the sword, now it has an awesome name too!

You know, it looks like the "exclusive limited" Opi will be the least rare Micron out there.
You get him just for joining one of the challenges, for all of the challenges in fact.
It's like they don't even want that thing.
The rarest and most hard to get will be the B.2. one and the ultra gold limited thing.

Dead Metal wrote:You know, it looks like the "exclusive limited" Opi will be the least rare Micron out there.
You get him just for joining one of the challenges, for all of the challenges in fact.
It's like they don't even want that thing.
The rarest and most hard to get will be the B.2. one and the ultra gold limited thing.

I was researching the Arms Up Game and came across this thread. I found it interesting because it's 9 months later and Shining O.P. is going for a little bit more than Shining B.2

I just think its funny that there seemed to be more of them but still they sell for more almost a year later.