You would be complaining about price too if most of your mps are at the 59-79 dollars range. Optimus, grimlock, Hot rod, thundercracker, skywarp, and starscream are all superior figures with that price range, which I have obtained with very little hassle. Ultr magnus and magatron was the only ones I bought for $120 recently. For soundwave to be 159-189 price range at preorder is insane. Ill wait for hasbro to come out with theirs. Not hat I'm complaining about the price difference, most people prob have never considered spending over a hundred for a toy, thus the complaint. I've considered the past few days about my transformers spending and I do agree with those people that spending over a hundred for a toy is a bit overdoing. But each his own. You have money to spend, do it.