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That Bot wrote:

LiKwid wrote: Indeed. Transformers are far from the most dominate toyline these days in terms if shelf space. Every store I go into has their star war section maxed out with 4 3-4 ft long shelf sections. Transformers is lucky to geth their little lone 3 ft section that has to share space with all of that avengers crap no one wants...

I'm actually pretty impressed with how much space Transformers DOES get, compared to supposedly more popular things like Beyblade, Ben 10, and Avengers. Star Wars, of course, will continue to be huge for as long as they continue having shows and (the same) movies to market, so that gets a lot of space. In my view, I see Transformers with about 4 feet of shelf space, carrying Bot Shots, Prime mainline, Cyberverse series 1 and 2, and residual movie toys. Avengers is the hot-ticket item right now because of the movie, obviously, but that will shrink. It'll clog shelves for a while, judging by the fact that Iron Man 2 toys are STILL THERE, much less Captain America and Thor, but it will shrink and hopefully give Transformers a little more room once Generations FOC stuff drops. If they could get rid of the Real Steel stuff that nobody wants, that would probably help, too. Also, I see Avengers doing okay. There's always at least one kid and his mom or dad oohing and ahing at Avengers stuff when I go hunting for new Prime toys. Never as many going gaga for Transformers. I blame Bay for making Transformers seem transient.

User897 wrote:Sweetness. I'd sure like to know a definite date and cost on this, and if it's for sure a TRU exclusive.

chuckdawg1999 wrote:

LiKwid wrote:

chuckdawg1999 wrote:I think what people are forgetting is just what this release means. Before all the US MP had to fit into a certain shelf space, this was one of the reasons Rodimus didn't come with his trailer. Hasbro is taking a huge chance with this toy due to the size of the packaging. Prime takes up roughly the same space as two voyagers side by side, he wouldn't work at Target or Wal-mart due to the lost space. Would you rather see Prime at Target for a slightly lower price or plenty of Voyagers for you to buy? Remember Transformers at TRU have a much larger area.

Not 100% TRU I can tell you right now, while on my way to Botcon I stopped at close to 15 different wal marts, targets and they had much larger display space for transformers than TRU. Star wars and the avengers stuff is hoarding space at all 3 but TRU seems to not give a *&^% about transformers imo..At least in across the 600 miles I drove to and from botcon this weekend. I can promise you that at least the star wars stuff dwarfs transformers stuff.

The worst part about this release is the fact that it is a TRU exclusive but the fact we are getting it is enough for me..I'll worry about everything else once hes on my shelf :p

Boy you've hit that one on TARGET seriously once again I'm learning that my stores suck and it's just me. My Target has TF's share space with GI Joe, GI Joe knockoffs, and some other toy lines I don't remember.

Stormrider wrote:

chuckdawg1999 wrote:

LiKwid wrote:

chuckdawg1999 wrote:I think what people are forgetting is just what this release means. Before all the US MP had to fit into a certain shelf space, this was one of the reasons Rodimus didn't come with his trailer. Hasbro is taking a huge chance with this toy due to the size of the packaging. Prime takes up roughly the same space as two voyagers side by side, he wouldn't work at Target or Wal-mart due to the lost space. Would you rather see Prime at Target for a slightly lower price or plenty of Voyagers for you to buy? Remember Transformers at TRU have a much larger area.

Not 100% TRU I can tell you right now, while on my way to Botcon I stopped at close to 15 different wal marts, targets and they had much larger display space for transformers than TRU. Star wars and the avengers stuff is hoarding space at all 3 but TRU seems to not give a *&^% about transformers imo..At least in across the 600 miles I drove to and from botcon this weekend. I can promise you that at least the star wars stuff dwarfs transformers stuff.

The worst part about this release is the fact that it is a TRU exclusive but the fact we are getting it is enough for me..I'll worry about everything else once hes on my shelf :p

Boy you've hit that one on TARGET seriously once again I'm learning that my stores suck and it's just me. My Target has TF's share space with GI Joe, GI Joe knockoffs, and some other toy lines I don't remember.

Yup, I have been quite unhappy about the lack of Transformers carried in the big stores mentioned. Over the past 2 years I wasted silly amounts of time driving, searching, and getting disappointed with not finding the Transformers that I wanted. Last year, I gave up hunting for them and just purchase them online now

Seibertron wrote:Heard first hand from Hasbro that it is.

Rodimus Prime wrote:I'm probably gonna get this, though I don't care about Spike or the trailer. Maybe I can sell it off...

Yotsuyasan wrote:

Rodimus Prime wrote:I'm probably gonna get this, though I don't care about Spike or the trailer. Maybe I can sell it off...

That might be a bit difficult, since there isn't a version of this Prime not including a trailer... but maybe you could have some luck selling to a customizer? If nothing else, maybe there will be someone wanting to paint one black to have a G2 trailer...

Nemesis Destron wrote:Man this is gonna sell out on-line faster than Rodimus Prime and Amazon Unicron combined IMO. That is when it's online you know...we get word it's available then it sells out then later it's available again then it sells out...you all remember the pattern right?

gothweaver wrote:I wonder if there will be a release of the inevitable black version too.