We have additional in-hand images of the Platinum Edition Dinobots Unleashed set thanks to blogger Blacklai. The Dinobots feature translucent plastic. You can see many of the images mirrored below and you can click any of the images to see many more.
John Frascotti, former Chief Marketing Officer of Hasbro, has been promoted to a newly formed position: President, Hasbro Brands
The following is an exerpt of the article, including quotes from John Frascotti and other Hasbro executives.
"Global branded play leader Hasbro, Inc. today announced the promotion of John Frascotti to the newly-created position of President, Hasbro Brands, effective immediately.
In this new role, Frascotti assumes the additional responsibilities of worldwide product development and now oversees all of the Company’s global Marketing and Design and Development teams. By combining the teams, the Company will continue to drive strong innovation, maximize operational efficiency, facilitate greater collaboration and streamline decision-making.
“Across our organization, we are building a tremendous team that can inspire new ideas through our brands and execute them through our brand blueprint, in brand building and storytelling globally,” said Brian D. Goldner, President and Chief Executive Officer. “No one is better suited than John for this new leadership opportunity. His vision and consumer-centric approach will serve Hasbro and all of its stakeholders well as we continue to work side-by-side to deliver compelling brand expressions across generations and geographies.”
“I am incredibly honored to be leading this dynamic group of professionals,” said John Frascotti, President, Hasbro Brands. “This unified approach will enable us to continue to drive the momentum in our business and develop our brands holistically across platforms to meet the evolving needs of our global consumers.” "
Cybergeeks Alliance has reported that Asian toy retailers have received solicitations for Transformers Platinum Edition sets from Hasbro. Up first? Year of the Goat Optimus Prime is a translucent redeco of the Generation 2 Laser Optimus Prime mold, you may also know the mold as Car Robots/Robots In Disguise Black Convoy/Scourge. Not to be outdone, Year of the Goat Soundwave comes along and brings the awesome as a clear redeco of the Masterpiece Soundwave with the following cassettes: Rumble, Frenzy, Ravage, Laserbeak, and Buzzsaw.
Both exclusives are done mostly in translucent, uncolored plastic, with black, pink and red strewn about, along with strategically placed metallic burnt orange paint apps.
Amazon Japan has a pre-order up for the Japanese Blu-Ray release of Transformers: Age of Extinction with an exclusive toy. This Hound is the voyager class figure with a movie accurate camo deco. According to the listing this figure is scheduled for release December 10 for 12,960 Yen.
Courtesy of Seibertron.com resident voice actor jON3.0, we get a quick look at the now available Rovio Angry Birds Transformers, with screenshots from and a brief thought about the game. If you have a mobile device running on Android, you will have to wait until the 30th of this month to join in the fun, but you can still watch the trailer, the gameplay and listen to the soundtrack in the meantime!
Angry Birds Transformers is a 2D/3D animated sidescroller. The opening animation is so G1 it's nostalgic. The levels consist of running along while blasting laser at targets to destroy enemies. It's just not the challenge and strategy the original game was. It's cute and kids will love it but hardcore fans will quickly be bored with it although since it's free it's worth downloading just for the intro.
Autobirds, roll out!
A quick update from Twitter tease Hisashi Yuki concerning the Takara Tomy Transformers Legends Voyager LG-09 Brainstorm. The briefcase-less robot supergenius can be seen below double wielding, in the company of its line mate Rattle (Rattrap) - check out the image!
We got new animation for the toys, so why not take a look at four new Playskool Heroes US videos showing off some clips of recycled footage, to wait out the return of Transformers Rescue Bots? Embedded below are the official teaser for the Dino season, featuring most of the main cast, the arrival of the plague of Flobsters on Griffin Rock, the Ready to Roll music video, and an introduction to TREX - check them out!
Today we have a set of galleries seven years in the making, due to their continuity and toyline issues in terms of categorisation: feast your eyes on Generation 1 1988 Headmasters and Masterforce Headmaster Juniors. These new additions to Seibertron.com's repository feature a number of repurposed US releases, including Cab, Wilder, Bullhorn and Cancer, along with Go-Shooter and updated Minerva with her Transtector. Why have both the US and the Japan releases all in the same group shots and comparisons, you ask? Well, they're such a small exception to the rule where the character is the same toy, and yet so radically different - this was the best way to handle them.
You may recognise this rationale from the Japanese Generations book from 2001, in which the same shots were used of toys who were different characters under Takara than they were for Hasbro, specifically the Headmaster Juniors and the Seacons. What really changes are the poses, but the figure is the same. But why not check it out for yourself by clicking on any of the images below?