New Episode of Popular Series to Premiere February 11
02.07.2011– LOS ANGELES, Ca. – The Hub, a television network for kids and their families, will premiere its original half-hour, full CGI animated series “Transformers Prime” in its regular weekly time period with a new episode Friday, February 11 (6:30 p.m. ET).
The new animated series will feature archrivals the Autobots and Decepticons as they once again face-off in their epic rivalry for control of Earth. The all-new mini-series will feature iconic characters of the franchise, including Autobots Optimus Prime and Bumblebee, and the ominous Decepticon Megatron, as well as introducing new human characters to the action series.
The Hub, which rebranded from the former Discovery Kids on 10-10-10, is a joint venture of Discovery Communications and Hasbro, Inc., and is available to 61 million U.S. cable and satellite households.
“Transformers Prime” is produced for The Hub by Hasbro Studios. Alex Kurtzman, Roberto Orci and Jeff Kline are executive producers. Kurtzman and Orci served as co-writers and producers on the hit feature film Star Trek, and are currently co-writers and producers for the feature film Cowboys and Aliens from Dreamworks/Universal, set for release in summer 2011. Kline is also executive producer of The Hub animated series “G.I. Joe Renegades.”
The Hub is a multi-platform joint venture between Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) and Hasbro, Inc., (NASDAQ: HAS) with a goal of entertaining, enlightening, empowering and educating children and their families. The cable and satellite television network features original programming as well as content from Discovery's library of award-winning children's educational programming; from Hasbro's rich portfolio of entertainment and educational properties built during the past 90 years; and from leading third-party producers worldwide. The Hub lineup includes animated and live-action series, specials and game shows, and the network extends its content through a robust and engaging online presence at http://www.hubworld.com. The Hub rebranded from Discovery Kids on October 10, 2010, and reaches approximately 61 million U.S. households. The Hub logo and name are trademarks of Hub Television Networks, LLC. All rights reserved.
- Bob Orci and Alex Kurtzman's aim for the series was to do things with the Transformers they did not get the chance to do with the movie. Another selling point was bringing back Frank Welker as Megatron, since Bob Orci campaigned for him to play the role in the movies (Megatron is voiced in the live-action Transformers movies by Hugo Weaving).
- Jeff Kline revealed there is a specific reason why Bumblebee cannot speak English. The reason will be revealed in season two, and off screen Bumblebee "is working toward trying to solve that for himself."
- Kline says that generally the staff will want to show more Decepticons than Autobots in order to always show the Autobots at a disadvantage, to "make their job that much harder." There will be more Autobots and Decepticon characters depicted in seasons one and two, but there is more of a limitation due to the budgeting for the CG rendering process in the builds of the characters. Each Transformers character requires three distinct computer builds: robot, vehicle, and transformation.
- With regard to the character deaths, Kline says, "When we kill a character, we kill a character." Kline assured Toonzone News that Cliffjumper is dead. Kline did leave the door open for the exploration of the possible romance between Cliffjumper and Arcee in flashbacks for future episodes, but would not say if Dwayne "The Rock" Johnson would return to voice the character.
- Bob Orci spoke more about his attraction to working on a Transformers series and the limitations of depicting the Transformers characters in the live-action movies. Bob wanted to show more about the Transformers mythology and history as well as just "hang out with them." Orci likes to stay between TV and movies because "they give you different satisfactions as a fan and as storytellers." Bob added that he would like to work with the Transformers Prime staff on other projects based on his experience working on Transformers Prime.
- Mike Vogel talked about the female appeal of the show -- especially through characters such as Arcee and Miko -- and noted that even boys enjoy characters like Arcee. Jeff Kline also spoke about the Japanese animation studio that works on the series, Polygon, being in love with the Miko character. According to Kline, the staff will give Polygon a fairly simple description of an action for Miko, and Polygon will give Miko even extra actions and animations. Bob Orci joked that it was simply "free labor."
- At one point in the season premiere, Soundwave uses a detachable drone unit, which according to Kline is an "homage" to Laserbeak. Kline would not confirm if the drone in the episode is Laserbeak though.
- Vogel confirmed there will be toys for the series and we will get news on the toy line "sooner than we may think."
TFsource.com wrote:The Shadow Scyther Raffle is officially complete!
There has been a lot of discussion regarding the remaining Shadow Scyther pieces that were made available through customer cancelations or being set aside initially for any defective returns. We have read the ongoing discussion and carefully taken into account all of the posts on the forums. Ultimately, we are here because of Transformers fans and we agree the best course of action is a solution that supports the best interest of the fans themselves.
We considered many options in order to come up with a solution that will please the majority of customers. Based on the popularity of one option, we have decided that the solution is a raffle with winners being randomly selected to purchase the remaining stock of Shadow Scyther for the original retail price. We feel this was the most unbiased and fair way to handle the remaining stock. Additionally we solicited input from the owners of select boards, as well as several established transformers fans and overall there was considerable support for this option.
Determining the Winners: Everyone who emailed us, or signed up for the personal assistant was included in the raffle. We used a random # generator, checked every customer history to ensure no one purchased one the first time around, and eliminated any duplicate emails to keep it fair. The winners will all be contacted by EOD today and receive the right to purchase 1 Shadow Scyther for the original retail price. If anyone declines or does not pay within the given time frame, we will go down the list to the next eligible customer.
Thanks and Best Regards,
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Hello Transformers Fans!
I would like to share with you some images of the new TRANSFORMERS MECHTECH DELUXE STARSCREAM and TRANSFORMERS MECHTECH VOYAGER IRONHIDE. Please see attached.
Enjoy and have a great weekend!
New Dark of the Moon UK Toy Fair product breakdown
No pics as not allowed but here are the general products from DOTM you can expect with a little more info
1) Transformers Movie 3 Mechtech Deluxe Assortment
New Mechtech weapons system features an assortment of new key transformers movie 3 characters. Includes new deployable mechtech weapon system that works with other mechtech assortments. Deployable weapons attach and convert in both modes
2) Transformers Movie 3 Mechtech Voyager Assortment
New Mechtech weapons system features an assortment of new key transformers movie 3 characters. Larger scale voyagers include bigger mechtech weapons that can be attached at multiple points in both robot and vehicle mode.
3) Transformers Movie 3 Mechtech Leader Assortment
Largest scale movie themed Mechtech weapons provide the most features in the mechtech system. Weapons include light and sounds and attach into large scale converting characters in both robot and vehicle modes. Weapon conversion deploys when attached.
4) Transformers Movie 3 Ultimate Optimus Prime
Movie 3 features Optimus Prime driving into battle with his weapon trailer. Trailer converts into Mech suit that powers up Optimus Prime. Try me packaging with lights and sound. Optimus Prime has several ports to armor up with Mechtech weapons from other characters.
Cyberverse - ( Scout and Legends class with extras )
1) Cyberverse Legion Assortment
Create the massive and immersive transformers world. Cyberverse Legion delivers smaller scale key characters and aspirational styling that is seen throughout the transformers world. This is the entry price point for Cyberverse and Transformers.
2) Cyberverse Commander Assortment
Create the massive and immersive transformers world. Play out the heroic story with a collection of larger scale more prominent figures from the transformers world. Large roster of key recognisable characters drive collectability
3) Cyberverse Ark Playset
The Cyberverse Ark is the capstone of the Cyberverse world. The Ark provides 2 in 1 play as it converts from vehicle mode to battle station. Includes light, sound and projectiles as well as multiple battle scenario play. Also includes a figure.
4) Cyberverse Action Set Assortment
Multi configurable sets have a variety of modes an include legion or commander sized figures. Sets have a wide range of features including weapons, accessories, ramps and gunner stations. Connect 2 or all 6 together to build out your ultimate world.
1) Robo Fighters - can you say Action Master ???
Traditional Action figure play with simply push button activiation in robots chest reveals special weapons and gear for each character. Assortment includes top tier characters like Bumblebee and Optimus Prime that children love.
Great introduction to the transformers fantasy and conversion play. Simple push button activation allows kids to change back and forth from vehicle to robot mode.
Pull back and go in both robot and vehicle mode.
4) Revving Robots assortment
Introduction to Transformer brand with great crash and bash play. Big demonstratable weapon is kid activated through shoudler trigger. Weapon has lights and soundthat get bigger brighter and louder the more kids play with it.
5) Bash Bots
Head to head battle play with more than meets the eye magic. Pick your opponent and engage in battle. Push the trigger for automatic vehicle to robot conversion. Knock your opponent off of their base for ultimate victory. Top tier characters Optimus Prime, Bumblebee , Megatron and Starscream.
6) Optimus Prime Cyber Blaster
Key weapon that Optimus uses to takeout the decepticon threat and save earth. Heroic blaster with lights sound and multipe projectiles help children playout the climatic battle scene.
7) Energon Shock Sword
Key weapon used by the nest forces and a key character in the movie 3 battles. Automatic converting weapon converts from cybertronian weapons into the energon shock sword used to protect earth from the decepticons.
8) Battle Mask Assortment
Converting Battle mask with moveable visor for normal to battle mode play. Includes Optimus and Bumblebee.
Movie Speedstars & Stealth Force
1) Mini Chargers assortment - Please be a MASK redux!
Create your own battles with the Stealth Force mini chargers . These 1/50 scale vehicles include manual weapon reveal and come complete with figure for out of the pack battles.
2) Stealth Force Assortment
Transform and roll out Easy pull activation for partial transformation weapon reveal and vehicle battle mode. Try me packaging.
3) Stealth Force Deluxe Assrotment
As above but push button activation
4) Stealth Force Bumblebee
With the push of a button Bumblebee unleashes a fury of offensive and defensive weapons in a dramatic reveal. Also with lights and sound for more realism, only this Bumblebee with allow boys to play out full vehicle battling.
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