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Toy Fair 2009 Transformers Press Release

Transformers News: Toy Fair 2009 Transformers Press Release
Date: Friday, February 13th 2009 8:31pm CST
Categories: Toy News, Event News, Press Releases
Posted by: Nekoman

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HASBRO’S TRANSFORMERS BRAND CELEBRATES 25 YEARS OF “ROBOTS IN DISGUISE” 2009 TRANSFORMERS Universe and Animated Toy Lines Combine Brand’s Rich Heritage With “MORE THAN MEETS THE EYE” Fun for Fans of All Ages

PAWTUCKET, R.I., (February 2009) – Hasbro, Inc. (NYSE: HAS) revolutionized the action figure category 25 years ago with the launch of the MORE THAN MEETS THE EYE toys known as TRANSFORMERS. And while the TRANSFORMERS brand 25th anniversary celebration reaches its zenith on June 26, 2009 with the release of the action-packed movie TRANSFORMERS: REVENGE OF THE FALLEN, the brand has even more excitement to offer fans beyond the new film, including its TRANSFORMERS UNIVERSE and TRANSFORMERS ANIMATED toy lines.

In honor of the 25th anniversary of the ROBOTS IN DISGUISE, Hasbro is “rolling out” dozens of TRANSFORMERS UNIVERSE toys that showcase the innovation and depth that have been synonymous with the toy line since its inception. Featuring numerous styles and varying levels of complexity, Hasbro’s 2009 TRANSFORMERS UNIVERSE toy line will appeal to a growing fan base that – after 25 years – spans multiple generations. While the toy line will include popular characters kids will recognize from current and recent entertainment, the line also pays homage to the brand’s roots with many classic ‘bots from its extensive stories and unique mythology.

Of course, much of TRANSFORMERS’ popularity remains rooted in its origin: over-the-top animation that shows the ongoing feud between the AUTOBOTS and the DECEPTICONS. Launched last year, Cartoon Network’s new TRANSFORMERS ANIMATED series continues the animation tradition with fantastic storylines that feature favorite characters like OPTIMUS PRIME, BUMBLEBEE and even MEGATRON. The new TRANSFORMERS ANIMATED line of toys lets kids experience the adventure in the playroom as they recreate scenes from the weekly show using a number of exciting, new action figures.

For the more mature fans who want to commemorate the 25th anniversary of TRANSFORMERS, Hasbro is expanding its popular line of MIGHTY MUGGS vinyl collectibles to include – for the first time – TRANSFORMERS characters such as OPTIMUS PRIME, MEGATRON and several of their robotic cohorts.

First introduced in 1984 by Hasbro and Takara as a toy line, TRANSFORMERS has become a global entertainment property inspiring comic books, video games, animated series, a blockbuster movie and even a convention dedicated to TRANSFORMERS collectors. Yet its popularity remains rooted in its original premise – toys that change from robots into every imaginable kind of vehicle.

TRANSFORMERS: 25th Anniversary products available in Spring 2009

TRANSFORMERS UNIVERSE 25th ANNIVERSARY FIGURES – DELUXE AND VOYAGER
Approximate Retail price: DELUXE scale $12.99; VOYAGER scale $22.99; Ages 5 & up; Available: First waves in January 2009, with additional waves released throughout spring.

The TRANSFORMERS UNIVERSE 25th Anniversary line features DELUXE and VOYAGER assortments with new versions of incredibly detailed, realistically styled, but classic versions of familiar characters from the past 25 years. There will be ten new DELUXE figures including DINOBOT from the BEAST WARS series and four new VOYAGER figures including OVERLOAD from the CYBERTRON series.

TRANSFORMERS: ANIMATED products available in 2009

TRANSFORMERS ANIMATED FIGURES – DELUXE AND VOYAGER
Approximate Retail price: DELUXE scale $12.99; VOYAGER scale $22.99; Ages 5 & up; Available: First waves in January 2009, with additional waves released throughout the year.

Figures in the TRANSFORMERS ANIMATED DELUXE and VOYAGER assortment feature character conversions like those seen in the popular TRANSFORMERS ANIMATED series airing on Cartoon Network. Both assortments feature a variety of characters with exciting battle weapons and firing projectiles. Eleven characters, including BLURR and WASPINATOR, will be featured in the DELUXE LINE in 2009 while eight characters will be introduced in the VOYAGER LINE.

TRANSFORMERS ANIMATED FIGURES – ENTERTAINMENT PACK
Approximate Retail Price: $22.99; Ages 5 & up; Available: January 1, 2009.

The entertainment pack includes two deluxe-sized figures — twin brothers JETFIRE and JETSTORM — who combine to create SAFEGUARD. The brothers are the only AUTOBOTS who can fly and are the youngest Elite Guard members of all time. JETFIRE and JETSTORM will be showcased in new episodes of the Animated series debuting in Spring 2009.

Additional TRANSFORMERS products available in 2009

TRANSFORMERS MIGHTY MUGGS
(Approximate Retail Price: $12.99; Ages 6 & up; Available: First waves in January 2009, with additional waves released throughout the year)

The popular urban-style MIGHTY MUGGS line now showcases ROBOTS IN DISGUISE! Invading the world of TRANSFORMERS for the first time, MIGHTY MUGGS figures are ultra-hip vinyl collectibles that provide fun incarnations of many favorite characters from across the pop culture universe. TRANSFORMERS characters available in 2009 include OPTIMUS PRIME, MEGATRON, BUMBLEBEE and SOUNDWAVE.

About HASBRO

Hasbro, Inc. (NYSE:HAS) is a worldwide leader in children’s and family leisure time products and services with a rich portfolio of brands and entertainment properties that provides some of the highest quality and most recognizable play and recreational experiences in the world. As a brand-driven, consumer-focused global company, Hasbro brings to market a range of toys, games and licensed products, from traditional to high-tech and digital, under such powerful brand names as TRANSFORMERS, PLAYSKOOL, TONKA, MILTON BRADLEY, PARKER BROTHERS, CRANIUM and WIZARDS OF THE COAST. Come see how we inspire play through our brands at http://www.hasbro.com . (C) 2009 Hasbro, Inc. All Rights Reserved.

Hasbro's Toy Fair 2009 Press Release

Transformers News: Hasbro's Toy Fair 2009 Press Release
Date: Wednesday, February 11th 2009 10:36pm CST
Categories: Site News, Movie News, Toy News, Event News, Press Releases, Company News
Posted by: Seibertron | Credit(s): Hasbro

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Note: Seibertron.com will be covering Hasbro's portion of Toy Fair this weekend. Make sure you check back on Saturday afternoon to view our coverage. Pictures should be online by 6pm Eastern.


Hasbro’s Toy Fair Offerings Showcase Powerful Brands and Wide Array of Entertainment Options in Traditional Toys and Games and Beyond

Live action movies, comprehensive product offerings based on TRANSFORMERS and G.I. JOE properties launch in coming months


Toy Fair 2009

PAWTUCKET, R.I.--(BUSINESS WIRE)--Hasbro, Inc. (NYSE:HAS) comes to Toy Fair ’09 with a powerful and versatile portfolio of brands with a focus on providing unique forms of entertainment for children and families at a great value.

From board games to action figures, and from live action movies to online game play, Hasbro is focused on providing something for virtually every taste and age group to enjoy…any time, any where.

Leading the way are the highly anticipated live-action movies, TRANSFORMERS: REVENGE OF THE FALLEN, the follow-up to the 2007 blockbuster TRANSFORMERS; and G.I. JOE: THE RISE OF COBRA, based on Hasbro’s legendary G.I. JOE VS. COBRA saga.

"Hasbro enters 2009 with an incredible array of entertainment and products for consumers of all ages," said John Frascotti, Hasbro’s Chief Marketing Officer. "In challenging economic times, people often turn to brands and experiences that they know and trust. We are confident that many of our new and re-imagined brand offerings this year will resonate well with consumers around the world as we continue to inject creativity and innovation into some of the world’s most classic and popular brands."

Brand highlights include:



BOYS

GI JOE: THE RISE OF COBRA Movie Line

In 1964, the introduction of Hasbro’s G.I. JOE line created the "action figure" category. Since then, the G.I. JOE property has evolved, delivering a unique brand of action for each new generation. This summer, fans of all ages will see the G.I. JOE franchise taken to the next level with the major motion picture release of G.I. JOE: THE RISE OF COBRA, on August 7, from Paramount Pictures and Spyglass Entertainment, in association with Hasbro. The film focuses on an elite G.I. JOE team that uses the latest in next-generation spy and military equipment to fight the corrupt arms dealer DESTRO and growing threat of the mysterious COBRA organization.

Hasbro’s 2009 product line allows fans of all ages to capture the excitement of the movie and recreate it in their own homes. The line features dozens of action figures, vehicles based on the film and the SNAKE EYES ROLE PLAY SET, which gives fans the gear needed to "become" the legendary Ninja character.

TRANSFORMERS: REVENGE OF THE FALLEN Movie line

This summer, the colossal battle between the AUTOBOTS and the DECEPTICONS continues when "ROBOTS IN DISGUISE" once again invade movie theaters around the world. The new DreamWorks Pictures and Paramount Pictures live-action movie TRANSFORMERS: REVENGE OF THE FALLEN debuts June 26, 2009 and continues the story from the 2007 worldwide blockbuster film that finds two warring factions of robots colliding in a major battle on planet Earth. In 2009, Hasbro continues the legacy with its new line of movie-based TRANSFORMERS toys that capture the action and excitement of the new film. Fans will love the new action figures in multiple scales and kids can pretend to be a TRANSFORMERS robot by wearing the new BUMBLEBEE MOVIE VOICE MIXER HELMET. Additionally, coming in the fall, young fans will enjoy TRANSFORMERS R.P.M.’S MINI-VEHICLES, a new line of miniature, non-converting TRANSFORMERS-themed vehicles.

STAR WARS CLONE TURBO TANK

(Approximate Retail Price: $99.99; Ages: 4 & up; Available: Fall 2009)

The next generation of STAR WARS fans are being introduced to the STAR WARS galaxy via the must-see animated series STAR WARS: THE CLONE WARS airing on Cartoon Network. As a follow-up to the popular AT-TE vehicle that topped Christmas lists in 2008, the CLONE TURBO TANK is an enormous field vehicle from the animated series, designed to transport up to twenty clone troopers (sold separately) into battle. The TURBO TANK features electronic sounds, running lights, phrases from the animation, a hidden, launchable speeder bike and a removable command center.

WOLVERINE ELECTRONIC CLAW

(Approximate Retail Price: $19.99; Ages: 4 & up; Available: Spring 2009)

On May 1, 2009, Hugh Jackman reprises his highly praised portrayal of WOLVERINE in the new X-Men Origins: Wolverine movie from 20th Century Fox. Now you can pretend to be Wolverine, the next Marvel superhero to get the big-screen treatment. Slip on the WOLVERINE ELECTRONIC CLAW to act like the most intimidating of all the X-Men. The retractable claw includes iconic WOLVERINE phrases and sounds.



GIRLS

FURREAL FRIENDS LULU, MY CUDDLIN’ KITTY

(Ages 4 years & up/Approx. Retail Price: $54.99/Available: Fall 09)

The FURREAL FRIENDS brand launched in 2002 with the introduction of a lifelike cat and this fall, the brand returns to its roots with the introduction of LULU, MY CUDDLIN’ KITTY pet, the most realistic feline to join the family. The "purr-fect" pet for little girls, LULU, MY CUDDLIN’ KITTY pet features soft white and marmalade fur and preens, cuddles, and mews just like a "real" kitty cat. LULU, MY CUDDLIN’ KITTY loves to snuggle; gently rub her back and she will "purr" and "meow" to show that she is happy. Once she's relaxed, LULU will roll over onto her back, indicating it’s time to have her tummy rubbed. Just like a "real" cat, LULU preens as she "licks" her little paw, then lifts it up to clean her adorable face.

ZAMBI THE BABY ELEPHANT, a special edition FURREAL FRIENDS plush toy

(Ages 4 years & up/Approx. Retail Price: $49.99/ Available: Fall 09)

Hasbro is introducing ZAMBI THE BABY ELEPHANT, a special edition FURREAL FRIENDS plush toy as the Company launches PROJECT ZAMBI, a global cause initiative dedicated to raising awareness and supporting programs that help care for the estimated 15 million children who have been orphaned as a result of the AIDS epidemic in Africa. ZAMBI THE BABY ELEPHANT features soft and cuddly ears and feet that are covered in a special fabric pattern designed by boys and girls from Zambia in one of the communities dedicated to caring for children orphaned by AIDS. Like the other animals in the FURREAL FRIENDS line of "come to life" plush pets, when you play with ZAMBI THE BABY ELEPHANT, he will play, blow kisses, raise his trunk, and trumpet his elephant call. He’ll also have a sensor on his trunk, so he can hold onto your finger and "shake" your hand. Hasbro has committed to donate a minimum of $500,000 (in U.S. dollars) to the PROJECT ZAMBI Fund, part of the Hasbro Children’s Fund, in 2009. This fund will benefit programs that help make life better for children orphaned by AIDS in Africa.

LITTLEST PET SHOP PLAYFUL PAWS PET DAYCARE CENTER

(Ages 4 years & up/Approx. Retail Price: $24.99/Available: Spring 09)

The LITTLEST PET SHOP pets will love to gather at the PLAYFUL PAWS PET DAYCARE CENTER for an ultimate day full of fun! Pets will be amused for hours in this activity-filled two level playset. While spending time at the PLAYFUL PAWS PET DAYCARE CENTER, the LITTLEST PET SHOP pets can play on the jungle gym slide, take a spin on the perch or just relax on the basket swing - pets can even take a ride on the habitrail shaped elevator. After a day full of fun, tuckered out pets can get pampered and groomed at the second level salon or take a nap in their sleeping cubby. The PLAYFUL PAWS PET DAYCARE CENTER playset comes with an exclusive porcupine pet in addition to cool accessories, lots of storage space and easy portability for girls to display their LITTLEST PET SHOP collection anywhere.

MY LITTLE PONY NEWBORN CUTIES LITTLE RAINBOW DASH'S ROOM Playset

(Ages 3 years & up/Approx. Retail Price: $24.99/Available: Spring 09)

New this spring is the MY LITTLE PONY NEWBORN CUTIES line, an adorable new collection of figures and playsets that offers little girls a new way to play "mommy" to their baby ponies. After a day filled with pony-fun, NEWBORN RAINBOW DASH pony can't wait to get back home to unwind at the MY LITTLE PONY NEWBORN CUTIES LITTLE RAINBOW DASH'S ROOM playset.

STRAWBERRY SHORTCAKE BERRY CAFE Playset

(Ages 4 years & up/Approx. Retail Price: $34.99/Available Fall 09)

The STRAWBERRY SHORTCAKE BERRY CAFE playset is the most popular hangout in BERRY BITTY CITY - it's where STRAWBERRY SHORTCAKE and her friends can gather for "snacks", "smoothies", and fun! Shaped like a strawberry with opening doors and windows, the two-story cafe also features STRAWBERRY SHORTCAKE's bedroom and includes a three-inch scented STRAWBERRY SHORTCAKE MINI DOLL with removable fashion. The STRAWBERRY SHORTCAKE BERRY CAFE playset comes complete with adorable accessories including furniture, pretend food, a spinning smoothie machine, a "flying" bird that STRAWBERRY SHORTCAKE or her friends can ride, and more.



TWEEN

NERF N-STRIKE RAIDER RAPID FIRE CS 35

(Ages 6 years & up/Approx. Retail Price: $34.99/Available: Fall 09)

As Hasbro’s iconic Nerf brand celebrates its 40th anniversary in 2009, get ready for the highest dart capacity NERF blaster yet. The NERF N-STRIKE RAIDER RAPID FIRE CS 35 is the next big thing from NERF’s popular N-STRIKE line of dart blasters and features a collapsible stock and new drum magazine that holds 35 darts and is interchangable with the NERF N-STRIKE RECON CS-6 and NERF N-STRIKE LONGSHOT CS-6. By holding the trigger and pumping, players can instantly transition between "single" fire and "slam" fire mode, unleashing a rapid stream of 35 darts. Complete with a removable shoulder stock and Tactical Rail System allowing players to customize their blaster for each mission, the NERF N-STRIKE RAIDER RAPID FIRE CS 35 also features a cool "digital camo" pattern unlike any NERF blaster before it.

SUPER SOAKER 50

(Ages 6 years & up/Approx. Retail Price: $14.99/Available: Spring 09)

Celebrate the 20th anniversary of the iconic SUPER SOAKER brand with the re-launch of the original water blaster that revolutionized outdoor fun! The legendary SUPER SOAKER 50 blaster is back and better than ever as it combines a cool retro look with modern high-powered performance! The SUPER SOAKER 50 holds up to 25 ounces of water and blasts up to 35 feet.



PRESCHOOL

PLAYSKOOL CLIPO HIPPO

(Ages 18 months & up/Approx. Retail Price: $20.99/Available: Spring 09)

The CLIPO system from PLAYSKOOL is a unique collection designed for toddlers that encourages creative, open ended play while helping to develop fine motor skills and hand-eye coordination. The CLIPO system features colorful, chunky pieces in a variety of shapes and sizes perfect for little hands. An adorable new addition to the popular CLIPO line, the brightly-colored CLIPO HIPPO is set on wheels for stackable, moveable building fun.

KOTA & PALS MONTY REX Dino

(Ages 3 years & up/Approx. Retail Price: $74.99/Available: Fall 09)

Preschoolers will delight in the awesome animated MONTY REX dinosaur. Standing over 15-inches tall, this lifelike dino not only moves its head, tail, and arms, but also actually walks. Toddlers can enjoy fun filled adventures with this realistic T-Rex pal that responds to touch, roars back when spoken to, and dances along to four engaging onboard songs.



GAMES

BOP-IT!

(Ages: 8 & up/Approx. Retail Price: $19.99/Available: Fall 2009/Players: 1 or more; Batteries are included. Requires 3 AA)

BOP-IT, which was first introduced in 1996, returns in 2009 with an updated look and new playing challenges. The game calls the shots, inviting players to shout, twist, pull or bop their way to victory. The game now features three tricky new levels and can be played by one or more players. Plus, in party mode, the game will challenge players to use different body parts, such as an elbow or head, to "bop" their way to the next round.

CANDY LAND: SWEET CELEBRATION game

(Ages: 4 & up/Approx. Retail Price: $19.99/Available: Fall 2009/Players: 2 to 4)

In honor of the 60th birthday of CANDY LAND, Hasbro introduces CANDY LAND: Sweet Celebration game, which invites players to a party at King Kandy’s castle. Children become the game designers as they create their own path to King Kandy’s castle with individual path pieces that link together to make up the freestanding game board . Travel to two new destinations in CANDY LAND – Captain Kidd Cone’s Ship, the SS Neapolitan, and the Chunky Chocolate Mountains – to find ice cream cones and chocolate treats galore.

CLUE: Secrets & Spies Edition

(Ages: 9 & up/Approx. Retail Price: $24.99/Available: Fall 2009/Players: 2 to 5)

As one of the world’s top six international secret agents (Scarlet, Mustard, Plum, Peacock, White or Green) your mission in the Clue Secrets & Spies game is to intercept agent Black and put an end to his evil plot for world-wide disaster and become the world’s ultimate spy. Using your secret decoder, reveal the secret missions you’ll need to complete. And always be aware of your mobile phone - you never know when headquarters will send you actual, game-changing text message directly to your personal, mobile phone. (Hasbro is committed to maintaining text messaging support through 12/31/11.)

CONNECT 4x4 Game

(Ages: 8 & up/Approx. Retail Price: $19.99/Available: Fall 2009/Players: 2 to 4)

CONNECT 4x4 enhances the classic four-in-a-row game with more competition and strategy in the first-ever four player edition. A clear double-decker checker grid replaces the standard grid, allowing players to win by playing four-in-a-row in a horizontal, vertical or diagonal line on either side of the grid or by weaving through one side of the grid to the other. Look closely to find ways to connect the ringed checkers that may be unseen by your opponents. Or, act defensively and play the new block checker to prevent an opponent from scoring what might be a winning move.

GIRAFFALAFF LIMBO

(Ages: 4 & up/Approx. Retail Price: $29.99/Available: Fall 2009/Players: 2 or more)

GIRAFFALAFF LIMBO is the crazy new game of "how low can you go?" Spin the dial to try one of the 6 limbo styles: classic, crabwalk, crawl, giraffe walk, forward or backward. The game’s built-in sound will play an encouraging song as preschoolers try not to bump into GIRAFFALAFF. If GIRAFFALAFF is knocked over, he’ll roll on the floor in laughter.

HASBRO CARD GAMES

(Approx. Retail Price: $5.99-$6.99/Available: Spring 2009)

Four new Hasbro Card Games for kids and families are being introduced to the card game aisle in 2009. Make deals and build words in a flash with MONOPOLY DEAL and SCRABBLE SLAM Card Games (both recommended for ages 8 & up). Experience four favorite card games shuffled into one with CRAZY OLD FISH WAR Card Game and keep younger players engaged round after round with PICTUREKA! card game (both recommended for ages 7 & up).

MONOPOLY CITY

(Ages: 8 & up/Approx. Retail Price: $34.99/Available: Fall 2009/Players: 2 to 6)

Say goodbye to green houses and choose from over 80 3D structures, including industrial blocks, stadiums, skyscrapers and even parks built in the middle of the board to create a unique game experience. The introduction of MONOPOLY CITY represents one of the most radical game developments in MONOPOLY history. Set the length of game play and start buying and building right away. Rents can be boosted through investment, but beware of other players sabotaging the game by building hazards such as polluting power plants to send opponents’ rents plummeting.

PICTUREKA! FLIPPER Game

(Ages: 6 & up/Approx. Retail Price: $24.99/Available: Fall 2009/Players: 2 or more/ Requires: 3 AA batteries, which are not included)

PICTUREKA! FLIPPER incorporates the same find it fast, find it first fun of PICTUREKA! Standing tall in the center of the table, the 3-D penguin frantically flips small game tiles from its rotating base in a circular pattern onto the game table. Players then race to try and find the wacky drawings on the tiles that match the "mission cards" before the penguin "quacks" and places more tiles on the table.

TRIVIAL PURSUIT: TEAM Edition

(Ages: 12 & up/Approx. Retail Price: $29.99/Available: Fall 2009)

Everyone is sure to have fun navigating the newest version of the world’s favorite trivia game: TRIVIAL PURSUIT: Team Edition. Instead of the traditional right or wrong questions found in previous versions of TRIVIAL PURSUIT, players will now have the opportunity to answer six different types of questions. And, for the first time ever, you can earn partial credit for answering the question mostly right. There’s no need to collect wedges for each category, just be the team ahead at the end of the game.



About HASBRO

Hasbro, Inc. (NYSE:HAS) is a worldwide leader in children’s and family leisure time products and services with a rich portfolio of brands and entertainment properties that provides some of the highest quality and most recognizable play and recreational experiences in the world. As a brand-driven, consumer-focused global company, Hasbro brings to market a range of toys, games and licensed products, from traditional to high-tech and digital, under such powerful brand names as TRANSFORMERS, PLAYSKOOL, TONKA, MILTON BRADLEY, PARKER BROTHERS, CRANIUM and WIZARDS OF THE COAST. Come see how we inspire play through our brands at http://www.hasbro.com. (C) 2009 Hasbro, Inc. All Rights Reserved.

HMW: The first trailer for HMW2 is here!

Transformers News: HMW: The first trailer for HMW2 is here!
Date: Tuesday, February 10th 2009 5:01am CST
Categories: Site News, Site Articles, Game News, Press Releases, Media, Heavy Metal War
Posted by: Psychout | Credit(s): Omega Sentinel

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Views: 49,556

We've known that this has been coming for years.

Since the Heavy Metal Warriors first faced off against each other back in 2003 we have seen HMW grow and develop into the wargame we all know and love to hate, but we also knew its time was running out and a new world would one day take its place.

Then, a month ago, this was released: The first teaser for HMW2.
The first peek into a whole new world and whet the appetite for what was to come.

Now, thanks to Omega Sentinel, we can get our next insight in to how some aspects of the future of Heavy Metal War will change.
Concentrating on the new dual-wield weapon systems and introducing the concept of 'Spark Points' to your transformations, the programmer who has taken Heavy Metal War and made it just that little bit more Heavy presents...


Alts and Ammo! The second trailer for Heavy Metal War II
Sorry the quality is kind of bad. Best I could do with a short amount of time.


There ya go folks, the words of a genius.

Got an opinion or questions about the video?
Wanna find out more about HMW2?
Never even heard of HMW!?!

Then join us in the organised chaos that is the Heavy Metal War discussion boards for more information, discussion, insights and arguments about the future of HMW, and more.

Visit for the game, stay for the Bounty Hunting...

Activision's Press Release for ROTF game

Transformers News: Activision's Press Release for ROTF game
Date: Friday, February 6th 2009 8:48am CST
Categories: Movie News, Game News, Press Releases, Company News, Media
Posted by: Seibertron | Credit(s): Activision

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Views: 44,088

ACTIVISION GEARS UP FOR MONUMENTAL BATTLE WITH TRANSFORMERS™: REVENGE OF THE FALLEN



Santa Monica, CA – February 6, 2009 – The fate of the earth and the survival of the human race hang in the balance in the Transformers™: Revenge of the Fallen video game from Activision Publishing, Inc. (Nasdaq: ATVI). Based on Hasbro’s legendary TRANSFORMERS property and the most anticipated blockbuster film of 2009 from DreamWorks Pictures and Paramount Pictures in association with Hasbro, the game propels players straight into an adrenaline-pumping battle for supremacy across the globe where every second and every choice makes the difference between mankind’s salvation and annihilation.



“The Transformers: Revenge of the Fallen video game will give fans the chance to experience their favorite AUTOBOTS and DECEPTICONS in an all-new, movie inspired adventure packed with the thrilling and explosive action that only the TRANSFORMERS universe can deliver,” said Rob Kostich, vice president of global brand management, Activision, Inc. “We are thrilled to announce that after experiencing the rush of commanding colossal robots on their own, players can challenge their friends for the first time ever in full-featured, blistering multiplayer action as their favorite characters.”



“Activision has developed a Transformers: Revenge of the Fallen video game that will give gamers and fans a truly compelling way to experience TRANSFORMERS,” said Mark Blecher, Hasbro’s General Manager of Digital Gaming and Media. “The Activision team’s passion for the property clearly shows in the character development, intense action and rich graphics that really deliver an immersive experience for the user.”



The Transformers: Revenge of the Fallen video game lets gamers step into the shoes of the AUTOBOTS or DECEPTICONS, select any available mission and pick from the largest, most diverse range of playable Transformers – each with their own distinct abilities and weaponry. Set in unique environments across the globe such as Cairo and Shanghai, the game allows players to instantly switch between vehicle and robot modes as they drive, fly, fight and blast their way through intense, pressure-packed levels. After engaging in single player action, players for the first time ever will be able to go online and battle friends in all-new multiplayer modes.



The Transformers: Revenge of the Fallen video game is currently in development by Luxoflux for the Xbox 360® video game and entertainment system from Microsoft and the PLAYSTATION®3 computer entertainment system, and for Windows PC by Beenox Studios.



Also, award-winning Krome Studios is developing distinct Wii™ and PlayStation®2 computer entertainment system versions, utilizing the individual platform features to deliver an intense 3rd person action adventure game that combines dynamic robot combat with arcade-style vehicle sequences and flight-based levels. In addition, two completely different titles are being developed for Nintendo DS™ by Vicarious Visions, allowing players to take on AUTOBOT or DECEPTICON-specific campaigns. For the PSP® (PlayStation®Portable) system, a unique, fast-paced action arcade title is being developed by Savage Entertainment.



For more information on the game and to receive exclusive updates about the Transformers: Revenge of the Fallen video game, visit http://www.TransformersGame.com.



About Hasbro, Inc.

Hasbro, Inc. (NYSE:HAS) is a worldwide leader in children’s and family leisure time products and services with a rich portfolio of brands and entertainment properties that provides some of the highest quality and most recognizable play and recreational experiences in the world. As a brand-driven, consumer-focused global company, Hasbro brings to market a range of toys, games and licensed products, from traditional to high-tech and digital, under such powerful brand names as TRANSFORMERS, PLAYSKOOL, TONKA, MILTON BRADLEY, PARKER BROTHERS, TIGER, CRANIUM and WIZARDS OF THE COAST. Come see how we inspire play through our brands at http://www.hasbro.com. (C) 2009 Hasbro, Inc. All Rights Reserved.



About Activision Publishing, Inc.

Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.



Activision Publishing maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, the Netherlands, Australia, Japan and South Korea. More information about Activision and its products can be found on the company’s website, http://www.activision.com.



Cautionary Note Regarding Forward-looking Statements: Information in this press release that involves Activision Publishing’s expectations, plans, intentions or strategies regarding the future are forward-looking statements that are not facts and involve a number of risks and uncertainties. Activision Publishing generally uses words such as “outlook,” “will,” “could,” “would,” “might,” “remains,” “to be,” “plans,” “believes,” “may,” “expects,” “intends,” “anticipates,” “estimate,” future,” “plan,” “positioned,” “potential,” “project,” “remain,” “scheduled,” “set to,” “subject to,” “upcoming” and similar expressions to help identify forward-looking statements. Factors that could cause Activision Publishing’s actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include, but are not limited to, sales levels of Activision Publishing’s titles, shifts in consumer spending trends, the impact of the current macroeconomic environment, the seasonal and cyclical nature of the interactive game market, Activision Publishing’s ability to predict consumer preferences among competing hardware platforms (including next-generation hardware), declines in software pricing, product returns and price protection, product delays, retail acceptance of Activision Publishing’s products, adoption rate and availability of new hardware and related software, industry competition, rapid changes in technology and industry standards, protection of proprietary rights, litigation against Activision Publishing, maintenance of relationships with key personnel, customers, vendors and third-party developers, domestic and international economic, financial and political conditions and policies, foreign exchange rates, integration of recent acquisitions and the identification of suitable future acquisition opportunities, Activision Blizzard’s success in integrating the operations of Activision Publishing and Vivendi Games in a timely manner, or at all, and the combined company’s ability to realize the anticipated benefits and synergies of the transaction to the extent, or in the timeframe, anticipated, and the other factors identified in Activision Blizzard’s most recent annual report on Form 10-K and any subsequent quarterly reports on Form 10-Q. The forward-looking statements in this release are based upon information available to Activision Publishing and Activision Blizzard as of the date of this release, and neither Activision Publishing nor Activision Blizzard assumes any obligation to update any such forward-looking statements. Forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of the future performance of Activision Publishing or Activision Blizzard and are subject to risks, uncertainties and other factors, some of which are beyond its control and may cause actual results to differ materially from current expectations.



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HASBRO and its logo, TRANSFORMERS and all related characters are trademarks of Hasbro and are used with permission. © 2009 Hasbro. All Rights Reserved. © 2009 Activision Publishing, Inc. Activision is a registered trademark of Activision Publishing, Inc. All rights reserved.


All other trademarks and trade names are the properties of their respective owners.


You can view Activision's Transformers game website by visiting transformersgame.com.

First Look at ROTF Bumblebee and Soundwave In-Package

Transformers News: First Look at ROTF Bumblebee and Soundwave In-Package
Date: Friday, January 30th 2009 10:27pm CST
Categories: Movie News, Toy News, Press Releases
Posted by: Skowl | Credit(s): Toyfair UK, Action-figure.com

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Views: 40,390

Action-figure.com has posted a press release from Toyfair UK that shows us the very first in-package images of the two preview figures of the Transformers: Revenge of the Fallen toyline: Bumblebee and Soundwave. It's worth noting that Soundwave's packaging has him listed as a Triple-Changer. Also shown are some new stock photos of the toys themselves.

See all the photos by clicking here.

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A Big Year for Hasbro

Transformers News: A Big Year for Hasbro
Date: Saturday, January 17th 2009 8:07am CST
Categories: Movie News, Toy News, Event News, Press Releases, Company News
Posted by: Stormrider | Credit(s): *Soundwave*, JediNews

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Views: 26,887

Hasbro predicts a big year for itself. Jedi News has posted a Hasbro press release from the 2009 Toy Fair. The press release discusses several different toy lines as well as Hasbro's general direction for the year.

A couple Transformers toys in the pipeline include two R/C Transformers, RPMS (Robot-Powered Machines), and new vehicle ranges. Click here to read it.

New ROTF One Sheet Posters released by Paramount Pictures

Transformers News: New ROTF One Sheet Posters released by Paramount Pictures
Date: Friday, January 9th 2009 2:14am CST
Categories: Movie News, Press Releases, Media
Posted by: First Gen | Credit(s): Paramount Pictures, Yahoo! Movies

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Views: 26,603

Seibertron.com has just received word from Paramount Pictures that the Transformers Revenge of the Fallen official movie posters, or One Sheets have been released. Here's the info provided to us by Paramount:


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Be the first to see the official Transformers: Revenge of the Fallen one-sheet only on.

See the official Transformers: Revenge of the Fallen one-sheet: Yahoo! Movies

http://movies.yahoo.com/photos/movie-st ... len-stills

Visit the official Transformers: Revenge of the Fallen website: http://www.TransformersMovie.com

Transformers: Revenge of the Fallen in theatres 6/26/09


This new site will contain all the official movie images and information released by Paramount Pictures for the upcoming sequel.

Seibertron.com will continue to update you on new info as it becomes available.

Warrning: Is your Encore Metroplex a KO?

Transformers News: Warrning: Is your Encore Metroplex a KO?
Date: Monday, December 22nd 2008 1:15pm CST
Categories: Toy News, Press Releases, Media, Knock Offs
Posted by: Dead Metal | Credit(s): LoopyDetails.com

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Views: 50,303

LoopyDetails.com has a very disturbing and scary article, the topic - your genuine Transformers Encore Metroplex might be a KO!


What The Heck? The Encore 12 Metroplex I Got From TFSource Is A Fake!

A couple of weeks ago I did a review of Transformers 12 Encore Metroplex. In my review, I noted that the plastic material used is very substandard and the toy seemed cheaply made. Initially I just thought that Takara screwed up in the build quality. Since I got this figure from a well respected online retailer (TFSource - on sale for $60); it didn't occur to me that my Metroplex could be a knock-off/counterfeit/fake.


Too read the full article and see how you can see if your Metroplex is real or a KO just click here.

Stay tuned to seibertron.com for all your Transformers related news!

Transformers Animated DVD to feature Commentary and Shorts

Transformers News: Transformers Animated DVD to feature Commentary and Shorts
Date: Thursday, December 18th 2008 11:10am CST
Categories: Cartoon News, Press Releases, Media
Posted by: Raymond T. | Credit(s): www.toonzone.net

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Views: 55,290

Animation site Toon Zone has posted on their site the complete press release for the Transformers: Animated Season 2 DVD box, to be released on January 6th 2009. The box with feature two discs with all 13 episodes, including audio commentary, three animated shorts and a photo gallery.

The following has been taken directly from the Toon Zone article.

THE SENSATIONAL ACTION-ADVENTURE SERIES FILLED WITH HUMOR AND HEART CONTINUES WHEN THE ELECTRIFYING SECOND SEASON LANDS ON DVD
TRANSFORMERS ANIMATED – SEASON 2

All 13 Super-Charged Adventure Episodes Available to Own on January 6
With Bonus Audio Commentary and Three New Animated Shorts

HOLLYWOOD, CALIF. – (December 11, 2008) More action, more villains and more excitement are found in the adventures of Optimus Prime and his heroic crew of AUTOBOTS when TRANSFORMERS Animated Season 2 comes to DVD on January 6, 2009 from Paramount Home Entertainment. Including all 13 episodes of the top rated action-adventure series, developed jointly by Cartoon Network and Hasbro, Inc., TRANSFORMERS Animated Season 2 is jam-packed with high-energy heroics, out-of-this world action and fan-favorite characters, making it an unbeatable addition to any DVD collection.

More popular than ever, the AUTOBOTS of TRANSFORMERS Animated tackle another sensational season of action filled adventures. The TRANSFORMERS Animated Season 2 on DVD includes commentary from the creators, bonus shorts and more. Available just in time for the premiere of Season 3, the double-disc set is priced at just $26.99 U.S./$29.99 Canada.

In the show’s second season, the AUTOBOTS continue their battle with MEGATRON’S DECEPTICONS for control of planet Earth. Detroit is in shambles after the AUTOBOTS lost the ALLSPARK and the Key, and so is the AUTOBOTS’ reputation. Meanwhile the AUTOBOTS Elite Guard arrives to take possession of the ALLSPARK, only to find that it has been blown to pieces. As the quest for the ALLSPARK begins, earth-bound villains and evil DECEPTICONS launch an all out attack for world domination, and the AUTOTBOTS struggle to live up to their oath to protect Earth and their home planet CYBERTRON.

DVD:
TRANSFORMERS Animated Season 2 is presented in full-screen format with Dolby Digital English or Spanish Stereo. The two-disc DVD set also includes audio commentary from the show’s director, designers and writer, three animated shorts and a special Transformers Animated photo gallery.

About Paramount Home Entertainment

Paramount Home Entertainment (PHE) is part of Paramount Pictures Corporation (PPC), a global producer and distributor of filmed entertainment. PPC is a unit of Viacom (NYSE: VIA, VIA.B), a leading content company with prominent and respected film, television and digital entertainment brands. PHE is responsible for the sales, marketing and distribution of home entertainment products on behalf of various parties including: Paramount Pictures, Paramount Vantage, Paramount Classics, Nickelodeon, MTV, Comedy Central, CBS, PBS and Hasbro and for providing home entertainment fulfillment services for DreamWorks Animation Home Entertainment.

About Hasbro

Hasbro, Inc. (NYSE:HAS) is a worldwide leader in children’s and family leisure time products and services with a rich portfolio of brands and entertainment properties that provides some of the highest quality and most recognizable play and recreational experiences in the world. As a brand-driven, consumer-focused global company, Hasbro brings to market a range of toys, games and licensed products, from traditional to high-tech and digital, under such powerful brand names as TRANSFORMERS, PLAYSKOOL, TONKA, MILTON BRADLEY, PARKER BROTHERS, TIGER, CRANIUM and WIZARDS OF THE COAST. Come see how we inspire play through our brands at http://www.hasbro.com . (C) 2008 Hasbro, Inc. All Rights Reserved.
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TRANSFORMERS ANIMATED SEASON 2
Street date: January 6, 2009
Pricing: $26.99 U.S./$29.99 Canada
Runtime: 297 minutes
U.S. Rating: NR
Canadian Rating: G

Full TF Animated Episodes now availabe from MBTV

Transformers News: Full TF Animated Episodes now availabe from MBTV
Date: Sunday, December 7th 2008 7:31am CST
Categories: Cartoon News, Site Articles, Press Releases, Media
Posted by: First Gen | Credit(s): MonkeyBarTV

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Views: 33,878

HASBRO has just updated its official Transformers site, Transformers.com with some new goods available on MonkeyBarTV.

Full length episodes of the Transformers Animated series are now available for your viewing pleasure. 26 episodes in all with some bonus clips are now up, beginning with the first episode, Transform and Roll out and ending with Black Friday.

You can start your TF Animated marathon by clicking here.

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Transformers Podcast: Twincast / Podcast #153 - Last Knights of Cybertron
Twincast / Podcast #153:
"Last Knights of Cybertron"
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Posted: Monday, August 15th, 2016