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Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art

Saturday, April 5th, 2014 12:01AM CDT

Categories: Cartoon News, Company News, Movie News
Posted by: El Duque   Views: 47,848

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A PDF has surfaced online that contains what is likely Hasbro's slide presentation from the recent Australian Toy Fair. These images give us idea for what they have in store for the Transformers brand through 2017. As we already know the main focus for the remainder of 2014 will be Transformers: Age of Extinction, however the slides reveal an "Animated Stunt" scheduled for the fourth quarter. The slides go on to reveal years 2015 and 2016 are labeled "Animated" with some interesting new faction logos! The live action film franchise returns in 2017. The slides also include some nice concept and promo art from Transformers: Age of Extinction giving us some new looks at the upcoming film characters.


Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?


Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Update:
From the same site, we've gotten a look at a wide variety of possible Transformers: Age of Extinction merchandise. Some of it is just at concept stage right now, but there are some pretty interesting possibilities here.

Keyboard:

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Computer Mouses:

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Speakers:

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

USB Hubs/Card Readers:

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Variety of Character Themed Headphones:

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Power Bank:

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Key Covers:

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Luggage/Bag tags

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?

Transformers News: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16?
Credit(s): http://vilsco.com.au/aileen/Transformers%204/000_DATA/01.%201st%20Images/TF%20pics.pdf
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Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562823)
Posted by SlyTF1 on April 5th, 2014 @ 12:17am CDT
Those pictures of the TFs are so awesome.
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562825)
Posted by welcometothedarksyde on April 5th, 2014 @ 12:23am CDT
I haven't been an enormous fan of many of the directions Transformers has taken as a brand since I started collecting in 2009. But I try to always keep an open mind, so this new direction could very well be cool
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562826)
Posted by Brakethrough on April 5th, 2014 @ 12:30am CDT
I'm definitely going to start referring to movie Hound as "Truck Dynasty".
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562831)
Posted by Madeus Prime on April 5th, 2014 @ 1:33am CDT
Honestly the new designs from AOE are growing on me. I'm liking the smoother appearance, less car parts and more "coated" armor.

This is curious:

Image

I'm guessing that is a lion, but it really looks like a bat to me. Ratbat led Decepticons anybody?
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562833)
Posted by Sabrblade on April 5th, 2014 @ 1:50am CDT
That 2014 Q4 animated event news returns - http://www.seibertron.com/transformers/ ... tes/28435/

Image
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562835)
Posted by Dead Metal on April 5th, 2014 @ 2:10am CDT
Those "animated" things interest me greatly.
Could it be that we'll be getting the Beast Wars equivilant of the Alignedvers?

Pretty interesting indeed.
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562843)
Posted by Bounti76 on April 5th, 2014 @ 2:41am CDT
I wonder if those faction logos are just placeholders. The second one, with the unicorn looking face, was the original Aligned-verse Predacon logo before they settled on the one that's on all the toys and Prime show items. There are test shots of Ripclaw and Sinnertwinstrike that show them with that logo.
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562859)
Posted by dende5416 on April 5th, 2014 @ 6:53am CDT
I have a feeling we're looking at, possibly, a new Beast Wars.
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562866)
Posted by griftimus prime on April 5th, 2014 @ 7:39am CDT
its a shame the hound toy looks nothing like that.
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562873)
Posted by ishigoto on April 5th, 2014 @ 8:14am CDT
:PREDACON: :MAXIMAL: ANYONE ELSE SEEING IT?
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562880)
Posted by Sabrblade on April 5th, 2014 @ 8:30am CDT
I really hope it's not a Beast Wars type thing. That's what Beast Hunters was already a throwback to, and they specified that they made Beast Hunters be more unique because they wanted it to have its own identity and that doing something even closer to Beast Wars was the last thing they wanted to do.
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562883)
Posted by JelZe GoldRabbit on April 5th, 2014 @ 8:33am CDT
Sabrblade wrote:I really hope it's not a Beast Wars type thing. That's what Beast Hunters was already a throwback to, and they specified that they made Beast Hunters be more unique because they wanted it to have its own identity and that doing something even closer to Beast Wars was the last thing they wanted to do.


How about... Battle Beasts? :lol: And I own a figure with the prototype Predacon symbol: EU 2-pack Predaking.
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562887)
Posted by Sabrblade on April 5th, 2014 @ 8:41am CDT
What if it's something entirely new and original that only happens to be another animal-related thing?
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562889)
Posted by dreadwing95 on April 5th, 2014 @ 8:55am CDT
so galvatron and stinger arent classified as decepticons? seems to be no artwork for them
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562890)
Posted by Sabrblade on April 5th, 2014 @ 8:57am CDT
dreadwing95 wrote:so galvatron and stinger arent classified as decepticons? seems to be no artwork for them
Well, technically, they aren't true Decepticons since they're both manmade bots. So, that could be the reason why.
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562896)
Posted by dreadwing95 on April 5th, 2014 @ 9:36am CDT
Sabrblade wrote:
dreadwing95 wrote:so galvatron and stinger arent classified as decepticons? seems to be no artwork for them
Well, technically, they aren't true Decepticons since they're both manmade bots. So, that could be the reason why.

true. i hope they go rogue at least.
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562897)
Posted by Metro Prime on April 5th, 2014 @ 9:38am CDT
Sgt. Bulkhound kinda looks like Leadfoot in that concept art...
Incidentally, can anybody tell what it says underneath that IDW G1 Optimus? I think it says Legends, but I'm not quite sure.
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562901)
Posted by Sabrblade on April 5th, 2014 @ 9:56am CDT
Metro Prime wrote:Incidentally, can anybody tell what it says underneath that IDW G1 Optimus? I think it says Legends, but I'm not quite sure.
I'm not sure either, but I think it might say "Primacy", referring to the upcoming sequel to "Autocracy" and "Monstrosity".
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562903)
Posted by Metro Prime on April 5th, 2014 @ 10:07am CDT
Ah, thanks.
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562904)
Posted by UltraPrimal on April 5th, 2014 @ 10:18am CDT
That symbol with the red background is the prototype BH Predacon symbol that was seen on some early BH prototype/testshot figures. The other bat-like is really interesting. I immediately thought of Bat Optimus Primal and Sonar from BW and Nightscream from BM. All Maximals. So, kind of taking a bit of a leap here but, if they plan to use the prototype Predacon symbol as the new Predacon symbol for the next cartoon, maybe this bat one is the new Maximal symbol. Which would mean, Maximals vs Predacons! BEAST WARS! RAWR!

Another really interesting thing about that bat logo is that depending how you look at it, you can see different animals in it. Like the ears kinda look like lizards and the jaw looks like a bird. May be intentional, but just be a happy accident.
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562905)
Posted by OptimalOptimus2 on April 5th, 2014 @ 10:20am CDT
Hound has uhh...a lot of weight on him. Very different than the toy.
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562915)
Posted by T-Macksimus on April 5th, 2014 @ 10:57am CDT
griftimus prime wrote:its a shame the hound toy looks nothing like that.


What, you mean a dumpy, moonshine guzzling red-neck with a 3rd grade education who raided a military base on his way out from the Appalachian mountains? 'Cause yeah, I really want the nod to one of my all time favorite G1 characters looking totally like that.

Three things should NOT...absolutely NOT come into mind when I see a Transformer, either the toy or the concept art, and those would be the lines "Boy, you sure got a 'purty mouth", "I'm gonna make ya squeal like a stuck pig" and "Paddle faster...I hear banjos!" Hound and the Wreckers, between their concept pics, movie appearances and their toys, look like the cast of Deliverance and that's a seriously f'd up impression to be given when you are dealing with kids toys.

The one other impression I'm getting from Hasbro which is messed up in an entirely different different way but still sucks, is the marketing push. Yes, it's been increasing in recent years due to the movie but rather than letting it take a slow and steady course (aka "The SMART way to do it") and keep things stable they are giving things one massive shove starting with the new movie. They are going to F up the whole franchise with this tactic. I guarantee you they will over-hype it, they will flood the market to the point of sensory overload, they will try to convince the world that over the next 6 to 8 years we should do nothing but eat, sleep and shit Transformers, so much so that even us loyal fans will be so sick of the brand that we want nothing to do with it...EVER! Transformers has been around for 30 years now and it's held up that long not by being over-hyped and flooding the market but by the strength of the name and the freshness of the product line. It's been, for the most part, slow and steady but at least it has BEEN THERE. In ten years time, after Hasbro has finished bloating it and then bleeding it out, it will be a dead husk on the side of the road, abused and stagnant with the stench of corporate greed still fresh on it and the sweet, familiar smell of loyalty, originality and excitement long since gone from it as Hasbro finds some other brand to exploit.

You all see new products through 2017 in this outline that Hasbro has and you squee like fangirls at a Twilight release party... I step back and see the bigger picture. don't look at the last 30 years and think to yourself that the same cycle will happen again. for the next 30. It won't. It's different this time around, the rules have changed since my generation grew up with this brand.
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562925)
Posted by Dseptykon13 on April 5th, 2014 @ 12:03pm CDT
El Duque wrote:Image


Anyone else notice the shelf date of May 1 as opposed to May 17?
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562933)
Posted by Emerje on April 5th, 2014 @ 12:35pm CDT
Madeus Prime wrote:This is curious:

Image

I'm guessing that is a lion, but it really looks like a bat to me. Ratbat led Decepticons anybody?


When I first saw that faction symbol my immediate thought was Ratbat taking over leadership of the Decepticons. We already know the 2015 animated series is a sequel to Prime/Beast Hunters so I'm not sure why people keep bringing up a new Beast Wars series. I'm thinking Ratbat could be a Predacon defector that reorganizes the Decepticons under his rule. He's well established as a Decepticon leader in various comics so it isn't very far fetched. Maybe we'll see some Ultracons.

Emerje
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562938)
Posted by craggy on April 5th, 2014 @ 1:08pm CDT
whatever it is, I'm interested!
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562940)
Posted by Noideaforaname on April 5th, 2014 @ 1:20pm CDT
No way Hound wasn't designed with Bulkhead in mind. I know Movie designs don't tend to strongly resemble their namesakes, but the similarity here is just uncanny.

Bounti76 wrote:I wonder if those faction logos are just placeholders. The second one, with the unicorn looking face, was the original Aligned-verse Predacon logo before they settled on the one that's on all the toys and Prime show items. There are test shots of Ripclaw and Sinnertwinstrike that show them with that logo.

Some of the Kre-Os actually use the old symbol
Image
Given that both of these insignias look quite a bit like the old BW ones (like updated version or hybrids with their G1 counterparts) makes me wonder what the history behind them is. Were they planning on bringing both the Maximals and Preds back? Are these just stock "new faction" symbols? Could they both be early takes on what would become Prime's Predacons? Maybe they would've had just one catch-all "beast" faction?
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1562954)
Posted by Sabrblade on April 5th, 2014 @ 2:11pm CDT
Noideaforaname wrote:Some of the Kre-Os actually use the old symbol
Image
Conversely, this one has the final version of the symbol:

Image
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1563009)
Posted by Noideaforaname on April 5th, 2014 @ 5:37pm CDT
And conversely-conversely, someone got the Ripclaw set with the old version.
Image
I guess Kre-O started production before they changed the Predacon symbol.
Re: Australian Toy Fair Hasbro Slides: Animated in 2015 - 16 Plus New Transformers: Age of Extinction Concept Art (1563059)
Posted by TimothyR on April 6th, 2014 @ 1:00am CDT
T-Macksimus wrote:
griftimus prime wrote:its a shame the hound toy looks nothing like that.


What, you mean a dumpy, moonshine guzzling red-neck with a 3rd grade education who raided a military base on his way out from the Appalachian mountains? 'Cause yeah, I really want the nod to one of my all time favorite G1 characters looking totally like that.

Three things should NOT...absolutely NOT come into mind when I see a Transformer, either the toy or the concept art, and those would be the lines "Boy, you sure got a 'purty mouth", "I'm gonna make ya squeal like a stuck pig" and "Paddle faster...I hear banjos!" Hound and the Wreckers, between their concept pics, movie appearances and their toys, look like the cast of Deliverance and that's a seriously f'd up impression to be given when you are dealing with kids toys.

The one other impression I'm getting from Hasbro which is messed up in an entirely different different way but still sucks, is the marketing push. Yes, it's been increasing in recent years due to the movie but rather than letting it take a slow and steady course (aka "The SMART way to do it") and keep things stable they are giving things one massive shove starting with the new movie. They are going to F up the whole franchise with this tactic. I guarantee you they will over-hype it, they will flood the market to the point of sensory overload, they will try to convince the world that over the next 6 to 8 years we should do nothing but eat, sleep and shit Transformers, so much so that even us loyal fans will be so sick of the brand that we want nothing to do with it...EVER! Transformers has been around for 30 years now and it's held up that long not by being over-hyped and flooding the market but by the strength of the name and the freshness of the product line. It's been, for the most part, slow and steady but at least it has BEEN THERE. In ten years time, after Hasbro has finished bloating it and then bleeding it out, it will be a dead husk on the side of the road, abused and stagnant with the stench of corporate greed still fresh on it and the sweet, familiar smell of loyalty, originality and excitement long since gone from it as Hasbro finds some other brand to exploit.

You all see new products through 2017 in this outline that Hasbro has and you squee like fangirls at a Twilight release party... I step back and see the bigger picture. don't look at the last 30 years and think to yourself that the same cycle will happen again. for the next 30. It won't. It's different this time around, the rules have changed since my generation grew up with this brand.


wow.. i completely disagree with you.. the only drawback about this is that stores are going to order A TON of wave 1 crap.. leaving us with the same problem we've had in the past.. they order too much of the first wave which screws the later waves.

before the movie was announced transformers really weren't that big of a deal.. now they are.. and they're going to go through the same cycle they've gone through with the previous movies. i don't see how this hurts the brand AT ALL.. people who love transformers aren't going to get tired of it.. that's probably one of the more insane things i've read.. i don't understand how you could come to that conclusion.. and to judge the next 30 years on the previous 30 years isn't very smart either.

the previous 30 years didn't have any huge blockbuster movies.. and from hasbro's own representative.. they were going through some difficulties before the release of the first movie. so.. these movies have helped A LOT..

this brand won't die, and it certainly won't fizzle out any time soon. these movies attract a TON of people, new kids are getting introduced to the brand EVERY DAY.. there are new cartoons every couple of years, and takara has been keeping the interest of the G1 fan base with their masterpiece figures.. so, i don't see failure anywhere in the future.

the only failure i could see is if hasbro completely turns the toys into junky 1 step changers.. quality products, good shows, and entertaining movies are the key to success.. and as much as i bash hasbro, they've certainly accomplished those three things.

there will always be lulls every now and then.. but there is certainly enough out there to keep people busy.. whether it's the movie line, or the generations/classics figures.. there's always something that appeals to someone.