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Beast WarsTM Series Premieres With Winning Ratings In U.S.

Monday, May 27th, 1996 12:01AM CDT

Category: Site Articles
Posted by: Seibertron   Views: 481,847

New 3-D Computer Animated series Produced By Alliance Multimedia and Mainframe Entertainment Beats all kid competition in majority of markets


FOR IMMEDIATE RELEASE: May 27 - Toronto - BEAST WARSTM, the all-new high-tech animated i children's television series which previewed in 85% of the U.S. with an exciting two-part mini-series, earned impressive ratings for its world premiere in April, 1996, it was announced by Steven DeNure, President, , I Alliance Multimedia.


In New York, the largest U.S. television market, BEAST WARSTM earned a 4.6 rating, 15 share, which marks a 21% increase in ratings and a 33% increase in share over the previous week's programming, and a 35% increase in ratings and 36% increase in share over the lead-in.


Nationally, BEAST WARSTM earned equally impressive ratings in the 30 overnight markets, averaging an increase over its lead-in in 77% of the markets and beating all competition in over 70% of the metered ':1 markets. BEAST WARSTM is the action-packed battle for control of a uniquely powerful energy source called "energon". From a distant peaceful planet populated by highly evolved robotic beings, the ruling MaximalsTM chase a renegade band of evil PredaconsTM through time and space, only to crash land on a mysterious earth-like planet. The planet is so rich in energon that it causes the robot's chips to overload, forcing both groups to adapt by splicing their cybergenetic code with the DNA of indigenous animal forms. When the two sides meet they revert to their metalloid forms to do battle. Outnumbered, the Maximals must use their skill and cunning to prevent the Predacons from acquiring enough energon to fuel their relentless drive to dominate the universe.


"BEAST WARS is the next step in the evolution of3-D computer animation for television, and confirms Mainframe Entertainment's position as the leader in the field," said DeNure.


BEAST WARSTM executive producers are Christopher Brough, Steven DeNure, Stephane Reichel and Ian Pearson. Jonathan Goodwill is Producer.


Alliance Communications Corporation is a worldwide filmed entertainment company headquartered in Toronto with offices in Montreal, Vancouver, Los Angeles, Paris and Shannon. Its shares trade in Toronto and Montreal under AAC and it is listed on the NASDAQ under the symbol ALLIF.


Mainframe Entertainment is the world's first producer of full length computer generated family programming located in Vancouver, Canada.

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