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Hasbro Unleashes TRANSFORMERS "BEAST HUNTERS"

Transformers News: Hasbro Unleashes TRANSFORMERS "BEAST HUNTERS"

Tuesday, February 12th, 2013 10:34AM CST

Categories: Cartoon News, Press Releases
Posted by: El Duque   Views: 48,516

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We just received the following Transformers Prime "Beast Hunters" Press Release from Hasbro. Looks like we can look forward to "Predacons Rising" DVD this October featuring exclusive content as well as TV movie later this year. See the full press release below:

Hasbro Unleashes TRANSFORMERS "BEAST HUNTERS"


February 12, 2013

Hasbro Unleashes TRANSFORMERS "BEAST HUNTERS"


The TRANSFORMERS Franchise Unveils New Brand Expression Across Expansive Range of Entertainment Experiences


NEW YORK--(BUSINESS WIRE)-- In 2013 Hasbro, Inc. (NASDAQ: HAS) heralds a new era for its globally popular TRANSFORMERS brand with the introduction of BEAST HUNTERS, an expansive multi-platform brand experience. The new evolution in the TRANSFORMERS franchise launches at the 110th American International Toy Fair in New York City where new entertainment, digital entertainment experiences, action figures and more will be showcased.

Hasbro Unleashes TRANSFORMERS "BEAST HUNTERS"


Hasbro launches the TRANSFORMERS BEAST HUNTERS multiplatform brand experience at the 110th American International Toy Fair. The new dragon-like PREDAKING character seen here is featured in the upcoming season of the TRANSFORMERS PRIME animated series produced by Hasbro Studios. (Photo: Business Wire)

When a fearsome new faction, the PREDACONS, emerge on Earth, OPTIMUS PRIME and the AUTOBOTS adapt with never before seen BEAST HUNTERS abilities to battle this all new enemy. TRANSFORMERS BEAST HUNTERS finds the AUTOBOTS facing off against both the DECEPTICONS and the dragon-like PREDACONS, an unprecedented new foe led by the spectacular PREDAKING character. BEAST HUNTERS is the touchstone for the TRANSFORMERS brand across all platforms in 2013 driven by the award winning "Transformers Prime" animated series which is produced by Hasbro Studios, airs on The HUB television network in the U.S. and is seen by kids and fans in 182 countries.

"BEAST HUNTERS invigorates the trendsetting TRANSFORMERS brand with a compelling new enemy for the AUTOBOTS in the PREDACON faction featuring incredible new beast-themed characters like PREDAKING," said John Frascotti, Chief Marketing Officer, Hasbro. "BEAST HUNTERS will be a major focus introducing innovative new entertainment and branded play experiences, delivering an exciting new era for millions of TRANSFORMERS fans around the world."

Hasbro will deliver the BEAST HUNTERS experience across the TRANSFORMERS franchise in the following ways:

Entertainment: Kids and fans can look forward to a beast filled season of "Transformers Prime" BEAST HUNTERS as well as exclusive content in the "Predacons Rising" DVD launching in October and a TV movie event airing later in the year on The Hub.

Online Story & Character Experiences: Witness the inception of the PREDACON faction and explore a mysterious incident in DECEPTICON SHOCKWAVE's laboratory on http://www.TRANSFORMERS.com. The complete BEAST HUNTERS takeover of the website will also feature insightful character biographies and a host of digital shorts for kids to learn all about the new PREDACON characters.

Digital Entertainment and Gaming: The TRANSFORMERS: LEGENDS mobile trading card game from DeNA, currently available for free on AndroidTM platforms and coming soon for iOS, will introduce new PREDACON character cards.

Licensed Merchandise: Kids and fans will be able to express their TRANSFORMERS BEAST HUNTERS style with a variety of licensed apparel and more.

Publishing: IDW Publishing will introduce a series of TRANSFORMERS comic books featuring BEAST HUNTERS characters and stories.

Innovative Toys and Action Figures: Hasbro's TRANSFORMERS product line will be based on the BEAST HUNTERS story and will feature many of the PREDACON characters as well as new designs for favorite characters including OPTIMUS PRIME, BUMBLEBEE and more. Kids will have the opportunity to play out the new BEAST HUNTERS story across the TRANSFORMERS PRIME action figure line, BOT SHOTS battling figures, KRE-O TRANSFORMERS building sets and new CONSTRUCT-BOTS customizable action figures. Each TRANSFORMERS CONSTRUCT- BOTS figure includes a robot frame and lots of armor, weapons and accessory parts to let kids build and customize and build their dream TRANSFORMERS robot action figure. To enhance the TRANSFORMERS play experience, each CONSTRUCT- BOTS figure can quickly convert from robot to vehicle and back without taking it apart. All parts are interchangeable between all TRANSFORMERS CONSTRUCT- BOTS figures, so there's almost no limit to what kids can create.

For more TRANSFORMERS news, fans can keep up with the latest brand and product information on the official TRANSFORMERS brand Facebook page at http://www.Facebook.com/TRANSFORMERS and official TRANSFORMERS Youtube channel at http://www.Youtube.com/Transformers.

About Hasbro

Hasbro, Inc. (NASDAQ: HAS) is a branded play company dedicated to fulfilling the fundamental need for play for children and families through creative expression of the Company's world class brand portfolio, including TRANSFORMERS, MONOPOLY, PLAY-DOH, MY LITTLE PONY, MAGIC: THE GATHERING, NERF, LITTLEST PET SHOP and G.I. JOE. From toys and games, to television programming, motion pictures, digital gaming and a comprehensive licensing program, Hasbro strives to delight its global customers with innovative play and entertainment experiences, in a variety of forms and formats, anytime and anywhere. The Company's Hasbro Studios develops and produces television programming for more than 170 markets around the world, and for the U.S. on The Hub TV Network, part of a multi-platform joint venture between Hasbro and Discovery Communications (NASDAQ: DISCA, DISCB, DISCK). Through the company's deep commitment to corporate social responsibility, including philanthropy, Hasbro is helping to build a safe and sustainable world for future generations and to positively impact the lives of millions of children and families every year. It has been recognized for its efforts by being named one of the "World's Most Ethical Companies" and is ranked as one of Corporate Responsibility Magazine's "100 Best Corporate Citizens." Learn more at http://www.hasbro.com.
Credit(s): Hasbro
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Re: Hasbro Unleashes TRANSFORMERS "BEAST HUNTERS" (1463726)
Posted by starscreamprime1010 on February 12th, 2013 @ 10:48am CST
Also, hre's a new trailer from IGN:

http://www.ign.com/articles/2013/02/12/ ... rs-is-here

:D :D :D
Re: Hasbro Unleashes TRANSFORMERS "BEAST HUNTERS" (1463734)
Posted by PrymeStriker on February 12th, 2013 @ 11:09am CST
My body TV is ready. :twisted: :KREMZEEK:

Let the hunt begin!
Re: Hasbro Unleashes TRANSFORMERS "BEAST HUNTERS" (1463738)
Posted by Bounti76 on February 12th, 2013 @ 11:13am CST
Ugh....they said a lot without actually telling us when the next season is going to start airing. :evil: :evil: :BANG_HEAD: :BANG_HEAD:
Re: Hasbro Unleashes TRANSFORMERS "BEAST HUNTERS" (1463740)
Posted by PrymeStriker on February 12th, 2013 @ 11:14am CST
Bounti76 wrote:Ugh....they said a lot without actually telling us when the next season is going to start airing. :evil: :evil: :BANG_HEAD: :BANG_HEAD:


I guess "Coming this Spring" means nothing to you.
Re: Hasbro Unleashes TRANSFORMERS "BEAST HUNTERS" (1463741)
Posted by griftimus prime on February 12th, 2013 @ 11:15am CST
HOW MANY EPISODES?
Re: Hasbro Unleashes TRANSFORMERS "BEAST HUNTERS" (1463745)
Posted by Bouncy X on February 12th, 2013 @ 11:20am CST
i guess that answers my "will they have the beast hunter design armor on the show itself" question from yesterday. thats unfortunate, though i'm sure it'll look cooler in CGI vs. the toys...least i hope so. lol
Re: Hasbro Unleashes TRANSFORMERS "BEAST HUNTERS" (1463754)
Posted by PrymeStriker on February 12th, 2013 @ 11:50am CST
griftimus prime wrote:HOW MANY EPISODES?


16, bro.
Re: Hasbro Unleashes TRANSFORMERS "BEAST HUNTERS" (1463822)
Posted by Bounti76 on February 12th, 2013 @ 3:35pm CST
Coming this Spring could mean anytime in the next three months, which could mean nearly six months from the end of season two to the beginning of season three. I hate long slow teases, as I lose interest after the umpteenth minor tidbit that's revealed. A simple airdate would build more anticipation for me than the way they're doing it now.
Re: Hasbro Unleashes TRANSFORMERS "BEAST HUNTERS" (1463831)
Posted by Xephon0930 on February 12th, 2013 @ 4:30pm CST
Let the hunt begin!!!!!
Re: Hasbro Unleashes TRANSFORMERS "BEAST HUNTERS" (1464461)
Posted by Sabrblade on February 14th, 2013 @ 2:13pm CST
PrymeStriker wrote:
griftimus prime wrote:HOW MANY EPISODES?


16, bro.
65 - 26 - 26 = 13.
Re: Hasbro Unleashes TRANSFORMERS "BEAST HUNTERS" (1464463)
Posted by PrymeStriker on February 14th, 2013 @ 2:15pm CST
Sabrblade wrote:
PrymeStriker wrote:
griftimus prime wrote:HOW MANY EPISODES?


16, bro.
65 - 26 - 26 = 13.


At one point, it was supposed to be 16.
Re: Hasbro Unleashes TRANSFORMERS "BEAST HUNTERS" (1464473)
Posted by Sabrblade on February 14th, 2013 @ 2:30pm CST
PrymeStriker wrote:
Sabrblade wrote:
PrymeStriker wrote:
griftimus prime wrote:HOW MANY EPISODES?


16, bro.
65 - 26 - 26 = 13.


At one point, it was supposed to be 16.
Combs might have been estimating rather than stating the exact number. Steven Melching said 13, and I'd think a key member of the production crew would be a bit more reliable a source than a (talented) voice actor who records for multiple episodes at a time.
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