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Inside Hasbro: Model Shop Magic

Transformers News: Inside Hasbro: Model Shop Magic

Monday, April 22nd, 2013 5:31PM CDT

Category: Toy News
Posted by: El Duque   Views: 16,442

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Gizmodo has posted their second "Inside Hasbro" article, this time we get a look at modeling, prototyping, painting, and more. The full article can be found by clicking here. We've embedded the accompanying video below, keep your eyes peeled for quick glimpse of Generations Metroplex!

Designing toys takes sketching and planning and imagining, sure. But what's even more impressive is the actual making—still a much more industrial and craftsmanlike process than you'd imagine. It requires, essentially, a whole factory condensed into a few rooms of Hasbro's headquarters outside of Providence, Rhode Island.

We were recently able to get an in-depth look at the workshop. It's a huge place, but we're going to focus on a few of the highlights of how your favorite toys evolve from half-ideas to fully functional, kung-fu-gripping friends.


Credit(s): Gizmodo
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Re: Inside Hasbro: Model Shop Magic (1481049)
Posted by Megazarak on April 22nd, 2013 @ 6:05pm CDT
I really like these videos! It's always fun to see the behind the scenes videos of toy development.

Also, anyone know what the deal is with the Garruk figure/statue?
Re: Inside Hasbro: Model Shop Magic (1481144)
Posted by frogbat on April 23rd, 2013 @ 1:55am CDT
Thanks for postin the vids. The second finally answered a q I had re the official photos we see... Always wondered if they were hand painted or pshopped. I'm sure pshop is still used esp for the final prints but nowhere to the extent I had imagined.
Re: Inside Hasbro: Model Shop Magic (1481166)
Posted by Mykltron on April 23rd, 2013 @ 6:06am CDT
So now we know who's responsible for giving us blue versions of black figures and green versions of silver figures.
Re: Inside Hasbro: Model Shop Magic (1481385)
Posted by Autobot Joe on April 23rd, 2013 @ 8:53pm CDT
That BH Optimus is freakin' huge. I can't wait to add him to my collection!
Re: Inside Hasbro: Model Shop Magic (1481605)
Posted by DTR69 on April 24th, 2013 @ 1:21pm CDT
It's so good to see behind the scenes, even withall the technological advances it's still takes a great mind to work out how a ransformation will work, especialy in the actual transformation, seeing in your head how parts move an dthere relation to one another.
I noticed they were using 3d printers, I was shockwd when I saw 3d printers could do objects with seperate moving parts, and when I saw an object with a ball socket I was impressed as the surfaces literaly rub against eachother so to make that together without them sticking is amasing.
I read how cheap 3d printers are becoming, and how it's possible and eventualy will be the norm, for the general public to have them.
Imagine what it will be like when we can print our own transformers at home. Instead of KOs there will be people distrabuting code that they have made to be as close to the original as possible so the quality won't beas good, due to measurments, but like the factories in china when molds get left behind, there will be the real accurate coding that someone will have stolen and like pirated mp3s, 3d code to print exact copies will be available and a new age of piracy will emerge. But as a more legit and creative way of distrabution, imagine what it will be like, when a person makes a custom figure, but shares the code so that we all can print out our own version. The possabilities are endless. We will be able to alter the designs to our own liking or download a design that someone else has altered, as some of us will have the skills and some will not. But piracy is inevitable the only way is for companies not to sell there products available as a 3d print out. But people will reverse engineer and make almost identical copies as code to make at home. But this will mean less money for companies and less money for the designers who make them in the first place, but wilh so many fan designers doing it for free, I'm sure there wont be a shortage.
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