...Chocolate Rain?

NOTE: I know I'm reeeally late to the game on this thing, but I couldn't find a necrotised thread to bump (I used Google), but I have to comment.
For those of you like me, who don't have a clue:
http://www.youtube.com/watch?v=EwTZ2xpQwpA ("Chocolate Rain" by Tay Zonday. No, he's not a teenager, he's actually a 25 year old man.)
I then saw the spoofs, etc and I see it's become another internet phenomenon.
I also get that Chocolate Rain is about racism...but uh...
WHY? Why on Earth did we let something like this grow to such legendary proportions? It's been Best Week Ever'd by VH-1, etc.
Am I missing something here? lol
For those of you like me, who don't have a clue:
http://www.youtube.com/watch?v=EwTZ2xpQwpA ("Chocolate Rain" by Tay Zonday. No, he's not a teenager, he's actually a 25 year old man.)
I then saw the spoofs, etc and I see it's become another internet phenomenon.
I also get that Chocolate Rain is about racism...but uh...
WHY? Why on Earth did we let something like this grow to such legendary proportions? It's been Best Week Ever'd by VH-1, etc.
Am I missing something here? lol