"Transformers Classified" a New Novel Series?

Amazon.com has listed a new pre-order for a previously unheard of Transformers novel, "Transformer Classified: Switching Gears". The book is penned by Ryder Windham and scheduled to release October 31, 2011. Based on the product description it appears this will be the first in a new series.
Product Description
An original Transformers novel series! Secrets are uncovered in the Nevada desert when a boy witnesses two Transformers arrive on Earth.
About the Author
Ryder Windham is the author of over sixty books, including many Star Wars and Indiana Jones titles. He teaches classes on comic art and storytelling at Rhode Island School of Design Continuing Education. He resides with his family in Providence, Rhode Island.
Hasbro, Inc. is a branded play company providing children and families around the world with a wide-range of immersive entertainment offerings based on the Company's world class brand portfolio. From toys and games, to television programming, motion pictures, video games and a comprehensive licensing program, Hasbro strives to delight its customers through the strategic leveraging of well-known and beloved brands such as TRANSFORMERS, LITTLEST PET SHOP, NERF, PLAYSKOOL, MY LITTLE PONY, G.I. JOE, MAGIC: THE GATHERING and MONOPOLY.
Product Details
- Reading level: Young Adult
- Hardcover: 256 pages
- Publisher: Little, Brown Books for Young Readers (October 31, 2011)
- Language: English
- ISBN-10: 0316186333
- ISBN-13: 978-0316186339