Blurrz wrote:Only time will tell. I highly doubt a line that's riding the coattails of a successful movie will shut down it's toy line 6 months after. Hasn't happened in the past two movies and I doubt it'll happen now.
The USA economy was better & stronger for the last 2 TF live action movies. People normally don't waste money on LUXURY items like toys when a country's econonmy & un-employed job rate is so high. because their afraid their gonna lose their jobs next or not get a raise. so people hoard their money,spend less & only buy the stuff they need to survive. about 12% of americans are currently un-employed so their most likely not buying luxury items like toys right now.
With Gasoline being tripple the price right now then it was in 2006. people aren't driving around that much to the stores. people are budgeting their car trips to save gas & traveling less to the stores.
perhaps hasbro wants to avoid the self warmer & peg warmer year they experienced in 2010 & the first 6 months of the 2011 TF toy year.
sales according to hasbro's quartly statements they post on the internet & elsewhere. were way down for transformers in the 2010 year & in the first 2 quarters of the 2011TF toy year. things picked up a lot for hasbro's TF 3RD quarter in 2011 due to the DOTM toys being new & the movie being in theathres.
It sure seems like Hasbro's/Takara's newest plan is as follows: create a TF toy line while the hype/excitement/media is their. then quickly cancel it when the hype/excitement/media is no longer their or greatly reduced.
At best,It's a given that Hasbro's TF toy line will experience a great christmas season. due to the DVD release & due to parents over buying their kids anything they want for christmas. It's worth mentioning that every company receives the most profits during the christmas buying season.
At best it seems like Hasbro's strategy with the DOTM toys is to repaint almost every DOTM toy mold a few times to get the most profit out of the molds.