Hellscream9999 wrote:
I love the new simplified line that is being found in countries outside of the U.S. These are both examples of 'simplified' transformers done correctly, the above is just, not. And I often wonder if the 'marketing dept' gave the kids a choice between this plastic trash and the large simple-formers, which kids would choose.
But how do you know that? You werent at the focus group session. Maybe Parents preffered the durability of these toys. My point here, especially with the aisle theory, is that you and many others are blinded and see this product as a simplified transformer when in reality, that is not what it is. This is more akin to that phone on wheels I pointed to earlier. It's a little kids toy that happens to be branded under the transformers brand. It's a new product marketed for young kids and it does its own thing. Just like construct bots and hero mashers. These are not part of the Robots in dsiguise traditional TF toyline and that same interview says it as such. It states that the only part of this toyline that should be seen as traditional TFs is the warrior class. Anything else will not have articulation, detail or complexity.
Here are the quotes from Hasbro:
we have to take into account what a child can actually do as far as their ability to transform a product. One of the challenges we had with Transformers over the last five years, six years is the product line was getting more and more challenging. We had one product line for everybody and the feedback we were getting back from parents and kids is that it was too difficult.
What we want to make sure is that some of the older boys that like more articulation and complex transformations and detail...that we had a SKU that represented that and the Warriors does that. What we want to do is continue to roll out more characters, both Autobots and Decepticons will be in that line.
So you who liked the simpler TFS of our youth would still end up with the warrior class. The other toys are transformers in brand only.
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