Newsarama on Hasbro and IDW Collaborations, John Barber, Michael Kelly

Discuss anything about the Transformers cartoons and comics! You can discuss anything from G1 to Cybertron as well as the comics from Marvel, Dreamwave, IDW and more!

Newsarama on Hasbro and IDW Collaborations, John Barber, Michael Kelly

Postby Va'al » Mon Dec 23, 2013 3:34 pm

Motto: "Till All Are Pun!"
Comics and entertainment website Newsarama has posted an article on the ongoing collaboration between Hasbro and publisher IDW. In the piece, senior editor and Robots in Disguise co-writer John Barber and Hasbro's director of publishing Michael Kelly look upon the current work produced by the two companies, ranging from My Little Pony to G.I. Joe to, of course, Transformers. You can read the whole piece here, and some snippets below!

IDW Senior Editor John Barber describes the partnership as “a nice relationship of trust and mutual respect” built over the past eight years and the successes’ IDW has had with the properties. Barber, who worked previously at Marvel guiding titles like Wolverine, Stephen King’s Dark Tower and the Ultimate line, says that there’s a misconception about the differences between licensed comics and comics owned in-house.

“I always feel—and maybe this isn’t the case—but I feel like people want to create a situation where the licensed comics are in a different category than “normal” comics,” Barber points out. “In my experience, the practical reality of working on Transformers or G.I. Joe is essentially the same as working on a comic at Marvel. I mean—they’re not some unusual beast that’s outside the range of normal comics.”


"Working with the Transformers team and getting these comics out in the toy packages, all while building to an epic story that’s satisfying to existing fans. I think that’s a big moment for us—and there’s this amazing thing happening near the end of “Dark Cybertron” that I couldn’t believe it was going to make the jump to the toys,” teased Barber. “But I can’t talk about it yet, which is a lame answer but it’s really a fun twist on a well-known premise. It was something that originated—I think, if I remember right—with Mark Weber on Transformers brand team, and More Than Meets The Eye writer James Roberts and I couldn’t believe it was an idea on the table, let alone that it would be reflected in the toys. Sorry to have to be really vague about it.”
User avatar
God Of Transformers
Posts: 17010
News Credits: 6188
Joined: Sun Sep 04, 2011 11:00 am
Location: Italy
Buy from Va'al on eBay

Re: Newsarama on Hasbro and IDW Collaborations, John Barber, Michael Kelly

Postby ScottyP » Mon Dec 23, 2013 5:03 pm

Weapon: Battle Blades
Ooh, neato. Maybe the reason we haven't seen images of Nightbeat is because he's some crazy twist on the Headmaster concept :-?
User avatar
Guardian Of Seibertron
Posts: 5387
News Credits: 604
Joined: Wed May 03, 2006 3:42 pm
Location: Raleigh, NC
Buy from ScottyP on eBay

Re: Newsarama on Hasbro and IDW Collaborations, John Barber, Michael Kelly

Postby T-Macksimus » Mon Dec 23, 2013 8:45 pm

Well, this is going to drive some of us crazy with anticipation. The possibilities of what may be coming with the toy/comic crossover are practically boundless but I do have to wonder a bit how they are keeping things under such tight wraps when many of the 2014 figures, at least up through the Spring, are already being teased/listed.

It's also quite cool that after seeing the first cover for DC-12 with Megs and Shockwave we get to see an alternate cover with Metroplex, especially after I had mentioned how cool it would be to maybe have a cover showing Metroplex and NecroTitan duking it out. This isn't quite that epic but it's still cool seeing the big guy lumbering up across the landscape providing back-up for Orion and company.
"That which does not kill me...had better run pretty damn fast!"
Posts: 2227
News Credits: 1
Joined: Sun Jun 26, 2005 8:49 pm
Location: I'm In The Witless Relocation Program

Re: Newsarama on Hasbro and IDW Collaborations, John Barber, Michael Kelly

Postby 1984forever » Tue Dec 24, 2013 12:30 pm

Hasbro and IDW are working closely together? Since when!? IDW only wants to tell stories with the Transformers on Cybertron because their writers are not talented enough to write good stories about them on Earth. As a result, most IDW Transformers have Cybertronian alt-modes. Hasbro knows kids like Earth based alt-modes so they design toys turn into Earth based Cars and Planes. This is why we see comics included with the toys depicting them with inaccurate alt modes or showing tow trucks on alien worlds... despite the fact that Hoist was already shown as a Cybertronian tow truck in an early issue of MTMTE. Is this a sloppy cash grab or does IDWbro think we're all stupid?
Posts: 602
Joined: Sun Oct 03, 2010 6:04 am
Location: Brooklyn NY

Return to Transformers Cartoons and Comics Forum

Featured Products on

Buy "Transformers: Bumblebee -- Energon Igniters Nitro Series Barricade" on AMAZON
Buy "Transformers: Generations Power of The Primes Legends Class Roadtrap" on AMAZON
Buy "Transformers Studio Series 12 Voyager Class Movie 1 Decepticon Brawl" on AMAZON
Buy "Transformers Generations Power of the Primes Deluxe Class Autobot Novastar" on AMAZON
Buy "Transformers Generations Power of The Primes Voyager Class Elita-1" on AMAZON
Buy "Transformers Generations Power of The Primes Deluxe Class Autobot Moonracer" on AMAZON
Buy "Transformers Generations Titans Return Deluxe Twin Twist and Flameout" on AMAZON
Buy "Transformers: Generations Power of The Primes Deluxe Class Dinobot Slug" on AMAZON
Buy "Transformers Generations Leader Class Thundercracker Figure" on AMAZON
Buy "Transformers Robots in Disguise Warrior Class Bumblebee Figure" on AMAZON
Buy "Transformers Generations Combiner Wars Deluxe Class Dead End Figure" on AMAZON
Buy "Transformers Generations Titans Return Titan Master Grax and Skullsmasher" on AMAZON
Transformers Podcast: Twincast / Podcast #289 - No Thanks Given
Twincast / Podcast #289:
"No Thanks Given"
MP3 · iTunes · RSS · View · Discuss · Ask
Posted: Monday, November 29th, 2021

New Items on eBay

Buy "Transformers Prime Cyberverse - IRONHIDE - Commander Class -00500" on EBAY
Buy "Transformers Robots In Disguise Legion Class Grimlock" on EBAY
Buy "Transformers G1 THRUST Vintage Generations One 1985- Nosecone defect-" on EBAY
Buy "Transformers Robots in Disguise RID Warrior Class Bisk 98% Comp (No Guns)?" on EBAY
Buy "Transformers Studio Series Jazz #86, Blurr #86, Gnaw #86, Kup #86 4lot!!" on EBAY
Buy "Transformers Studio Series Kup, Blurr, Jazz, Wreck-Gar #86" on EBAY
Buy "Transformers Legends LG-15 Nightbird Shadow (not Arcee) MISB" on EBAY
Buy "Transformers Legends LG-12 Windblade MISB (Takara Tomy)" on EBAY