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Transformers: Robots In Disguise And Rescue Bots Nominated for 43rd Daytime Emmys

Transformers News: Transformers: Robots In Disguise And Rescue Bots Nominated for 43rd Daytime Emmys
Date: Friday, March 25th 2016 3:53am CDT
Categories: Cartoon News, Company News, Digital Media News
Posted by: Va'al | Credit(s): Emmys

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Views: 33,589

Resident voice actor and podcaster jON3.0 has sent us some big news for the Hasbro Studios animated series, as it appears Transformers: Robots in Disguise and Rescue Bots have been nominated for a number of categories for the 43rd Daytime Emmy Award, as you can see below! You can join the threads to discuss the two series, respectively, here and here.

Outstanding Special Class Animated Program
Nomination: Transformers Robots in Disguise (Cartoon Network)
Executive Producers: Stephen Davis, Jeff Kline, Shuzo John Shiota
Animation Producer: Therese Trujillo
Producer: Jack Liang
Line Producer: Masanari Kubo

Outstanding Performer in an Animated Program
Nomination: Jeff Bennet as Mayor Luskey in Transformers Rescue Bots (Discovery Family)

Outstanding Writing in an Animated Program
Nomination: Transformers Rescue Bots (Discovery Family)
Writers: Nicole Dubuc, Brian Hohfeld, Greg Johnson
Story Editors: Cydne Clark, Steve Granat, Andrew R. Robinson


Transformers News: Transformers: Robots In Disguise And Rescue Bots Nominated for 43rd Daytime Emmys

Hasbro and SuperAwesome Partner for Transformers: Robots In Disguise Content

Transformers News: Hasbro and SuperAwesome Partner for Transformers: Robots In Disguise Content
Date: Thursday, March 24th 2016 1:36pm CDT
Categories: Cartoon News, Company News, Digital Media News
Posted by: Va'al | Credit(s): Toynews-online.biz

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Building on the following of Transformers: Robots in Disguise, Hasbro has partnered again with the SuperAwesome platform to release digital content with interactive, multimedia experience across the globe, as reported by Toynews-online.Biz. Find out more in the full piece below!

Hasbro will release full length episodic Transformers Robots in Disguise content on the platform every two weeks.

Following content partnerships for the My Little Pony and Littlest Pet Shop brands, Hasbro has once again teamed up with digital kids engagement platform SuperAwesome to deliver Transformers branded content.

SuperAwesome’s platform reaches over a quarter of a billion kids each month around the world and is used by hundreds of brands for safe digital advertising and branded content delivery to the under-13 audience.

As part of this campaign, Hasbro will release full length episodic Transformers Robots in Disguise content on the platform every two weeks.

Kids can also enter competitions, meet the bots, play games, download Transformers content, and choose a side in the Autobots v Decepticons battle.

The branded Transformers content will also appear on an integrated ‘Drive in Cinema’ section on the Bin Weevils virtual world, dedicated to the Transformers brand.

“As one of the most innovative companies in the toy market, we’re extremely excited to be working with Hasbro on this Transformers content partnership," said Dylan Collins, SuperAwesome CEO.

"Hasbro realise that kids need to engage with content in multiple locations and devices and this is the perfect way to achieve that objective.”

This latest activity complements the companies’ existing partnerships as Hasbro is also using SuperAwesome’s Kids Web Services platform to power its My Little Pony Friendship Club site in the UK, Italy and France.

Craig Wilkins, marketing director, Hasbro UK & Ireland, added: “Transformers has always been a hugely popular brand for kids across the country, capturing audience’s imaginations for over 30 years.

"SuperAwesome is the perfect partner to bring this exciting brand to life for an increasingly digital generation and introduce Transformers on a unique, interactive level.”

Press Coverage - Hasbro and Mashable Launch Transformers: Earth Wars at SXSW

Transformers News: Press Coverage - Hasbro and Mashable Launch Transformers: Earth Wars at SXSW
Date: Tuesday, March 15th 2016 12:36pm CDT
Categories: Game News, Press Releases, Company News, Digital Media News
Posted by: Va'al | Credit(s): Hasbro

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Views: 32,083

We received some fun news from Hasbro directly, as they attended SXSW this past weekend, and together with Mashable House, helped launch (yes, again) the upcoming Transformers: Earth Wars mobile device game. The event featured a new social media platform account on Snapchat, as well as a live set from the upcoming Roll Out album, with Mount Holly, and a Bumblebee suit like the ones seen at Universal Studios! Check out more info and images below!

If you haven’t already seen on social media, it was a MASSIVE week for the Transformers at SXSWi. The brand partnered with the Mashable House to spread the word about the Spring launch of TRANSFORMERS: EARTH WARS, a new real-time strategy combat game which fans can pre-register for now (at the hyperlink) to receive a free character when the game launches. The week also marked the official launch of OptimusPrime’s Snapchat (handle: optimusprime)!

As part of the action, Hasbro’s Transformers brought along a 10-ft tall, fully functional Bumblebee transformer that visitors had a blast taking photos with. Bumblebee was also in attendance for the TRANFORMERS PARTY on Saturday, March 12, where attendees drank custom cocktails like The Marg-a-tron and Bumblee-tini and rocked out to an exclusive live performance by Mount Holly, who performed their new title track Roll Out from the upcoming Transformers-inspired studio album Roll Out.


Transformers News: Press Coverage - Hasbro and Mashable Launch Transformers: Earth Wars at SXSW

Transformers News: Press Coverage - Hasbro and Mashable Launch Transformers: Earth Wars at SXSW

Transformers News: Press Coverage - Hasbro and Mashable Launch Transformers: Earth Wars at SXSW

Hasbro Trademarks Combiner Force

Date: Friday, March 4th 2016 10:29pm CST
Category: Company News
Posted by: Hellscream9999 | Credit(s): Survivefan23 from Seibertron.com

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Views: 28,605

Fellow Seibertronians, some interesting news has surfaced, thanks to Survivefan23, we now know that Hasbro has trademarked the name 'Combiner Force'.

Trademark Name: Combiner Force
Trademark ID: 86923603
Status Date: Mar. 03, 2016
Description: Toy action figures, toy vehicles and toy robots convertible into other visual toy forms
Owner Name: Hasbro, Inc.

So what do you make of this? Do you think that this will be the final part of the Prime War trilogy? Do you think this may include the beast combiners, or some of the Japanese combiners, like Raiden? Let us know in the comments below.

New Hasbro Trademark: Transformers Flip Racers

Date: Thursday, March 3rd 2016 4:32am CST
Categories: Toy News, Company News
Posted by: Va'al | Credit(s): Hasbro

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Views: 22,159

Fellow Seibertronian steals_your_goats has pointed us in the direction of a new trademark registered by Hasbro with the United States Trademark and Patent Office: Flip Racers. While we have not seen this name before, it's worth considering a re-treading of previous toylines such as Activators, Flip n Change or even Auto Rollers and Battle Slammers. Sound off your take in the Energon Pub!

Trademark Name: Flip Racers
Trademark ID: 86918464
Trademark Status Date: 02/29/2016
Trademark Details: Toy action figures, toy vehicles and toy robots convertible into other visual toy forms.

Hasbro Posts Job Vacancy for Transformers Toy Designer

Date: Tuesday, March 1st 2016 4:36am CST
Category: Company News
Posted by: Va'al | Credit(s): Hasbro

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Views: 27,560

Do you not like how the hips work on Masterpiece Ironhide? Are you annoyed by the elbow ratchet on Robots in Disguise Grimlock? Do you think you could bring more that remolds and retools to the Transformers toylines? This job vacancy may just be the right thing for you: Hasbro Transformers are hiring a new Toy Designer! Find out more information below, and head here to apply. Good luck if you do!

Product Designer, Transformers

Location: RI - Pawtucket
Employment Type: Regular
ID: 10523


Description

Hasbro is seeking a Product Designer for its’ Transformers product design team. The position is based at Hasbro’s headquarters in Pawtucket, RI, and will report directly to the Sr. Design Manager, Transformers.

Expectations for the role include a strong focus on toy concept creation and development, excellent technical design skill, organized project management, and collaborative teamwork.

Combines strong technical design knowledge and organizational skills to manage the design and development of multiple assigned global brands/product. Develops innovative ideas and concepts based on global consumer and market insights.

Ensures overall quality, cost, schedule, and brand consistency for assigned projects. Demonstrates tact and diplomacy in dealing with others and acts as the key liaison with multi-disciplinary teams (i.e. Consumer Insights, Brands Teams and Engineering) on line issues. Participates in product review meetings and other presentations as necessary.

Acts as an inspirations and peer coach to junior designers.

Principle Accountabilities
- Manages the creation, schedule, and refinement of products that are either internally or externally generated.
- Develops innovative ideas and concepts based on global brands along with consumer and market
- Sources, reviews, and manages external resources for the development of new product. This will include game-play, industrial design, software development, and other creative work as needed.
- Demonstrates a strong, developed sense of creativity and foresight along with sound design judgment in anticipating and solving problems.
- Ensures feasibility of product design and that products developed meet cost, reliability, schedule, and safety guidelines.
- Coordinates product design work with both domestic and international locations
- Leverages internal and external resources and demonstrates ability to manage multiple projects and assignments
- Demonstrates strong team skills and tact in liaison with internal and external cross-functional partners
- Partners with Marketing, International Marketing, Channel CSM team, and Market Research to understand the market on a global basis along with the near and short-term needs.
- Has strong, compelling presentation skills and participates in product review meetings and presentations to all levels of management.
- Maintains awareness with new technology, consumer trends, design methods
- Travels as necessary to meet project needs and attend industry related events

Key Skills / Experience
- A good skills profile is desired and should demonstrate:
- Strong technical design ability with good organizational skills - technical savvy as it related to apps utilization in product development a definite plus!
- Plans effectively, is inquisitive and demonstrates sound judgment in anticipating and solving problems
- Creative thinker, experienced at working in a broad range of creative projects/assignments and is results orientated
- Ability to make models/prototypes preferred
- Computer experience with proficiency in illustration, photographic, rendering, video and animation software
- Passionate, inspirational and able to thrive in a changing environment

Qualifications:
- Bachelor’s Degree in Toy Design, Industrial Design, or comparable field of study
- Strong visual and product design technical skill
- 3-5 years experience within toy or children’s entertainment industries, in a related role.

The ideal candidate excels at the following:

Creativity and Innovation – Aptitude for creative thinking, brainstorming, and a strong enthusiasm for driving innovation.

Technical Skill - a demonstrable talent to produce compelling product designs using state of the art design tools, and the ability to contextualize and critique efforts. Specific ability to visualize and conceptualize around action figures and vehicles are a plus.

Basic Comprehension of consumer goods manufacturing - processes and materials

Communication and Collaboration – Must be able to articulate clearly, and drive toward shared solutions with various internal partners

Presentation Ability – The ability to present ideas and vision with clarity and passion.

Organizational skill – Including time management and project management

Decision Making– Ability to make rational and informed decisions, and drive forward progress through creative collaboration

Adaptability and Flexibility – The ability to manage a constantly shifting set of priorities and often challenging timelines

Sense of Fun – Hey, we’re making Toys!!!! Hope that’s something that makes you smile like you were 7 years old!

Pluses: Enthusiasm for boys-oriented entertainment properties

Hasbro (NASDAQ: HAS) is a global company committed to Creating the World’s Best Play Experiences, by leveraging its beloved brands, including LITTLEST PET SHOP, MAGIC: THE GATHERING, MONOPOLY, MY LITTLE PONY, NERF, PLAY-DOH, TRANSFORMERS, and premier partner brands. From toys and games, television programming, motion pictures, digital gaming and a comprehensive lifestyle licensing program, Hasbro fulfills the fundamental need for play and connection for children and families around the world. The Company’s Hasbro Studios creates entertainment brand-driven storytelling across mediums, including television, film and more. Through the company's commitment to corporate social responsibility, including philanthropy, Hasbro is helping to build a safe and sustainable world and to positively impact the lives of millions of children and families every year. Learn more at www.hasbro.com and follow us on Twitter (@Hasbro & @HasbroNews).

For more information about careers at Hasbro become a fan on Facebook, follow us on Twitter and join our careers group on LinkedIn.

J2W Posting Code: Global Design, Engineering and Product Development



Business Unit: Global Development


Nearest Major Market: Providence
Nearest Secondary Market: Rhode Island
Job Segments: Photography, Engineer, Product Development, Social Media, Design Engineer, Creative, Engineering, Research, Marketing

Hasbro Applies for Trademarks for Omega Supreme, Vector Prime and CD

Date: Monday, February 22nd 2016 1:08pm CST
Categories: Toy News, Company News
Posted by: william-james88 | Credit(s): trademark office

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Views: 40,482

Three Transformers relaed Trademark renewals have popped up and are listed below:

Mark: TRANSFORMERS
For: Pre-recorded CDs and DVDs featuring music

Mark: OMEGA SUPREME
For: Toy action figures, toy vehicles and toy robots convertible into other visual toy forms

Mark: VECTOR PRIME
For: Toy action figures, toy vehicles and toy robots convertible into other visual toy forms

One of the trademarks is for a CD and there is not much info to speculate from that. The other two though are for transforming toys. Omega Supreme is extremely telling since we know it is an upcoming Titan Class figure either in 2018 or 2019 (Scorponok is already renewed for the Robots in Disguise figure).

As for Vector Prime, it is hard to tell when this toy is expected to come out and which line he is for. From previous trademark applications, it could be up to one or two years before a toy is revealed/released (both Rook and Overload were trademarked in April 2014). What is interesting though is that Vector Prime is one of the thirteen Primes and the current toys are all part of a Prime Wars trilogy. You are free to speculate beyond that (and encouraged to) on the boards!

Toy Fair 2016 - Hasbro Transformers Promo Reel: Combiner Wars, Titans Return #HasbroToyFair #TFNY

Date: Friday, February 19th 2016 12:45pm CST
Categories: Toy News, Event News, Company News
Posted by: Va'al

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Views: 39,503

Some additional tail-end news from he New York Toy Fair 2016 comes in the form of a video of the promo reel that Hasbro were showing in their area during the event, as site owner Seibertron took the time to capture it during a conversation with Ben Montano of the Transformers Brand. Featuring the Prime Wars trilogy - with Combiner Wars as part 1, Titans Return as part 2 and still no confirmation on part 3 - with some ads we have seen before, and some new artwork promos that were probably shown during the Hasbro webcast in the room itself. Check it out embedded below!


Paramount: Transformers Films 5, 6 (Bumblebee), and 7 Get Theatrical Release Dates #HasbroToyFair #TFNY

Date: Saturday, February 13th 2016 1:42pm CST
Categories: Movie Related News, Press Releases, Company News
Posted by: Va'al | Credit(s): Hasbro, Paramount

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Views: 44,222

As announced in the investors meeting and webcast, Paramount and Hasbro are already reaping the fruits of the writers' room production, and have not one but three new movie releases lined up for the coming years! Hasbro reached out directly with the full information, which you can find below. What do you make of the continuation of the series, and the Bumblebee spin-off?

We are reaching out today to share some exciting Transformers movie news from Hasbro’s Allspark Pictures and Paramount. At Hasbro’s Analyst Presentation this morning during Toy Fair, Hasbro Chairman, President and CEO Brian Goldner announced new details about the next three films in the multi-billion dollar global franchise.

In partnership with Paramount, the writers’ room assembled by Hasbro’s Allspark pictures has created several exciting new Transformers stories and is beginning development on the next three theatrical films.


· In 2017, Michael Bay will direct the next chapter of the Transformers films, with Mark Wahlberg returning to star. That film is slated for release on June 23.


· On June 8, 2018, a new film is being developed which will tell the never before heard story of Bumblebee, one of the most beloved characters from Hasbro’s Transformers universe.


· A third new film will continue the story of Hasbro’s iconic franchise which is scheduled for release on June 28, 2019.

Toy Fair New York 2016 Coverage - Hasbro Webcast

Date: Saturday, February 13th 2016 1:10pm CST
Categories: Toy News, Event News, Company News, Digital Media News
Posted by: Va'al | Credit(s): Hasbro

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Views: 47,266

While Seibertron.com was on its way to New York and the Javits Centre (and something slipped in the internet cracks), Toy Fair 2016 has already started for Hasbro and the Transformers brand! Tuning in to the investors webcast, we have collated below all of the relevant information for fans of the giant robot franchise, including all the relevant images from the presentation shown during the event.

Note: Opinions and statements expressed during webcast may not result in actual results. Photography not allowed.

First speaker is Hasbro CEO Brian Goldner, repeating some of the information covered in the interview given in the past couple of days. Overall, good franchise revenues, despite Transformers decline.

Hasbro is intent on building on digital gaming - venturing for the first time into mobile gaming with Backflip’s Transformers: Earth Wars. More below.

Paramount: Michael Bay and Mark Wahlberg are confirmed as returning for Transformers 5, which is set to be released on June 23rd 2017. No images, but more on all this below.
Multi-brand universe with Allspark Pictures: Micronauts, G.I. Joe, ROM the SpaceKnight, M.A.S.K., Visionaries.

Transformers News: Toy Fair New York 2016 Coverage - Hasbro Webcast


Deb Thomas CFO - General investor and economy information.

John Frascotti - Hasbro Brands
The biggest share is among 12-17 year olds, but Hasbro also dedicated to special collections in the form of Star Wars Black Series, Marvel Legends, Transformers Generations, with the intention of connecting multiple generations of fans.
China Transformers Live show mentioned (more later)
Big focus was placed on the ‘modern fan survey’: identifying consumers from casual fan to superfan. Entertainment and storytelling are recognised as being crucial to the brands, fandom is not just about collecting the action figures.

Transformers News: Toy Fair New York 2016 Coverage - Hasbro Webcast


Fans want to meaningfully participate - they feel a sense of ownership, loyalty, willingness to co-create, give feedback, participate in fan votes
Machinima Combiner Wars series mentioned, ‘short form entertainment’.

Transformers News: Toy Fair New York 2016 Coverage - Hasbro Webcast


Digital Gaming - As above, big focus for future Hasbro strategies.
Social Reward trend driving gaming (2bn gamers in the world!)
Gaming, competing, sharing - particularly excited for the new Backflip partnership: Transformers Earth Wars.

Transformers News: Toy Fair New York 2016 Coverage - Hasbro Webcast

Transformers News: Toy Fair New York 2016 Coverage - Hasbro Webcast


Transformers - Tom Warner and Jared Wade
Rich history of the brand, ‘but we’re just getting started’.
Fans are acknowledged and recognised as crucial to the brand (30% of all consumers), and they make no distinction between movie year or non-movie year: 2015 proved that.
Trypticon, the fan-vote poll winner, will be featuring in comic series, digital series, and of course, as a toy.
Transformers are expanding online presence to Instagram, Snapchat, Weibo - and we can expect more convention presence from Hasbro around the world.
Entertainment expansion: Live show in Las Vegas, Roll Out album, IDW Publishing (150+ stories planned for 2016 already).
A brief segment on trend and licensed apparel, fashion week, more clothing and accessories to be seen.
Hasbro is meaning to expand global reach, with a specific focus on China in 2016, as they establish a new blueprint - which includes the CybertronCon presence and the live show.

Entertainment focusing on multiple age brackets (yet somehow still insisting on it being all just for male fans):
Rescue Bots: Season 4 (longest running animated show for Transformers!), new theme (Race to the Rescue), new Rescue Bot Quickshadow.
Robots in Disguise: Season 2 airs in March on Cartoon Network - re-introducing the Mini-COn Weaponizers theme and gimmick. They show Power Surge Optimus Prime and NAME, which has four modes of play, automorph with minicon interaction.
Older fans: Machinima animated series, 8 episodes, 7 minutes each - Windblade’s perspective, Starscream has Enigma of Combination, fan-built first female combiner Victorion (as overwhelmingly requested by fans) will also appear in series. It sounds like the story is very close to the IDW version.
Backflip - Transformers: Earth Wars is the first part of Prime Wars trilogy.
In Fall 2016, we will have Titans Return, the second part of Prime Wars trilogy, that starts where the story of Earth Wars ends, but with a specific toy line. They point out that Titan Masters figures are compatible across entire line, and Fort Max is in showroom at Toy Fair.
[Video shown in room, not via link]

As for the cinematic universe, they reiterate the importance of the writers’ room at Paramount, and confirm Transformers 5 release on 23rd June 2017. They also revealed a Bumblebee spin-off movie for 2018, and the next movie in the main series to appear in 2019. Deadline seem to be confused about this. I’d rather trust Hasbro on that matter.


Transformers News: Toy Fair New York 2016 Coverage - Hasbro Webcast

Transformers News: Toy Fair New York 2016 Coverage - Hasbro Webcast

Transformers News: Toy Fair New York 2016 Coverage - Hasbro Webcast

Transformers News: Toy Fair New York 2016 Coverage - Hasbro Webcast

Transformers News: Toy Fair New York 2016 Coverage - Hasbro Webcast

Transformers News: Toy Fair New York 2016 Coverage - Hasbro Webcast

Transformers News: Toy Fair New York 2016 Coverage - Hasbro Webcast

Transformers News: Toy Fair New York 2016 Coverage - Hasbro Webcast

Transformers News: Toy Fair New York 2016 Coverage - Hasbro Webcast

Transformers News: Toy Fair New York 2016 Coverage - Hasbro Webcast

Transformers News: Toy Fair New York 2016 Coverage - Hasbro Webcast

Transformers News: Toy Fair New York 2016 Coverage - Hasbro Webcast

Transformers News: Toy Fair New York 2016 Coverage - Hasbro Webcast

Transformers News: Toy Fair New York 2016 Coverage - Hasbro Webcast

Transformers News: Toy Fair New York 2016 Coverage - Hasbro Webcast

Transformers News: Toy Fair New York 2016 Coverage - Hasbro Webcast

Transformers News: Toy Fair New York 2016 Coverage - Hasbro Webcast




That’s all for now! Stay tuned to Seibertron.com as we bring you updates throughout the whole weekend, including in person galleries, thoughts and more!

Goto Page: <<  1, 2, 3, 4, 5, 6, 7, 8, 9  >>
82 total news articles in this section, 10 per page.

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Transformers Podcast: Twincast / Podcast #262 - Generational Taxonomy
Twincast / Podcast #262:
"Generational Taxonomy"
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Posted: Sunday, October 25th, 2020

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