Dolby Cinema reveals their Transformers One poster plus link to buy tickets for their locations

Hasbro is gearing up for a special celebration of the Transformers franchise on September 17th with the launch of Transformers Day, marking the 40th anniversary of this iconic brand. As part of this celebration, Hasbro is unveiling a brand-new figure: the Studio Series Deluxe Class Bumblebee (B-127), inspired by the upcoming Transformers One animated film.



Here's the official reveal of the upcoming Transformers Studio Series Deluxe Class Bumblebee (B-127) action figure. This 4.5-inch figure is a detailed representation of Bumblebee as seen in the upcoming Transformers One movie. It transforms between robot and Cybertronian car mode in 18 steps and comes with an array of accessories, including two Energon knives, two forearm blasters, and one blaster accessory. These accessories can be combined to create "knife hands," offering fans versatile display options.





Fans can pre-order the Bumblebee (B-127) figure on September 17 at 1 PM EST on Hasbro Pulse and participating retailers. The figure is priced at approximately $24.99 and will be available in Spring 2025.

Transformers Day will take place on September 17th, a day filled with announcements and content celebrating the franchise's 40th anniversary. The event leads up to the release of Transformers One, which hits theaters on September 20, 2024.

This celebration is a major event for Transformers fans, offering a first look at exciting new products and content. The Studio Series Deluxe Class Bumblebee (B-127) figure is a must-have for collectors, capturing the essence of Bumblebee in the new film. Transformers One promises to be a landmark moment in the franchise, as it explores the untold origin story of Optimus Prime and Megatron. The film, featuring a star-studded voice cast including Chris Hemsworth, Brian Tyree Henry, and Scarlett Johansson, delves into the deep bond between these iconic characters before they became sworn enemies.

Be sure to follow the event with the hashtag #transformersday2024 for all the latest updates and reveals. Mark your calendars for both September 17th and September 20th, as the world of Transformers gears up for a monumental celebration!

I'm assuming some of this copy came from the Has Bros, therefore I must post an important link: https://www.thesaurus.com/browse/iconic

Transformers Day will take place on September 17th, a day filled with announcements and content celebrating the franchise's 40th anniversary.

Should have been May 8, the actual anniversary of the brand.

There's also an Elita-One. Hopefully also going up that day.

Wow, TWO blasters and TWO daggers with Bee AND a rifle? Hasbro is going big with the accessories now.

Sabrblade wrote:

Transformers Day will take place on September 17th, a day filled with announcements and content celebrating the franchise's 40th anniversary.

Should have been May 8, the actual anniversary of the brand.

Yeah... Hasbro probably thought they can't compete w/ May 4th, afraid of the Star Wars fans' wailing drowning out a TF celebration.

The fact that TT seems to be the real company celebrating the franchise with a ton of fans focused releases, projects & toylines. TT came out with hits after hits like Missing-Link, T-Spark, Synergenex, TF x Studio Trigger PV, premium niche products like Karakuri transforming OP statue, the Manju Netsuke OP, and even an exhibition shows/museum and more (Godzilla, Monster Hunter, Macross, etc.) What does Hasbro have!?

I'm not too mad, I love my TFxTMNT Party Wallop (the joy this product gives me more than justify it over most Leader class figures), and there's the Knight Rider crossover coming soon too, but each are just celebrating their "coincidental" 40th anniversary, so each was more of a no-brainer collab than Hasbro really thought of something special for us fans or the TF franchise's own 40th anniversary.

So, hopefully Sept 17th can prove me an idiot and make me (and my wallet) cry with joy!

Well its good Transformers gets a day and its so close to the new movie's premier where they can do a tie-in with it. I'm still celebrating October 15th as Decepticon Day because of the original cartoon though.

Gelatissimo, an Australian gelato chain, is bringing out 4 Transformers themed flavors and also giving out free scoops. The promotion starts today. Read on below for the details.




Our biggest collaboration of the year is set to launch September 6. To celebrate the release of Transformers ONE in cinemas September 19, optimise your flavour obsession with one of our four limited edition flavours inspired by beloved Transformers Optimus Prime (Orion Pax), Megatron (D-16), Bumblebee (B-127) and Elita (Elita – 1).

Introducing:

Optimus Prime’s Red Velvet Matrix.

Megatron’s Mega Cookie Explosion

Bumblebee’s Honeycomb Hero

Elita’s Bubblegum Blast

Level up the indulgence with our range of limited-edition Transformer shakes. These are expertly crafted to represent each character’s personality and strength.

Rise Up with Optimus Prime’s Red Velvet Matrix. A blue vanilla gelato with chunks of galactic red velvet cake. This out of this world blue gelato is made using 100% natural blue pea flower powder and red velvet pieces that are crafted by our friends at Sonoma Bakery.

Join Optimus Prime on the tastiest adventure yet, by indulging in The Optimus Gelato Shake. Combining a fearless blend of red velvet and honeycomb this shake will make anyone unstoppable.

Feel the might of Megatron’s Mega Cookie Explosion. This Cookies and Cream gelato is packed with MEGA cookie pieces and topped with a cookie drizzle. We use charcoal to replicate Megatron’s Dark exterior in our gelato to craft the ultimate match made in heaven. 

Level up your scoop and turn it into The Megatron Gelato Shake. Combining a galactic explosion of chunky cookies with our famous chocolate gelato. It’s a match made in heaven.

Meet your newest obsession Bumblebee’s Honeycomb Hero. Featuring an explosive taste of crisp, sweet honeycomb with a smooth chocolatey coating, just one scoop won’t be enough.

Feel the buzz by pairing our Chocolate with Bumblebee’s Honeycomb Hero to create The Bumblebee Shake.

Excite your senses with Elita’s Bubblegum Blast that’s a candy gelato that’s out of this world. Topped with 100’s and 1000’s, this flavour is more than meets the eye, naturally coloured with a mix of fruits to craft the perfect Elita shade.

Enter the world of Elita with a magical bubblegum and candy combination that The Ultimate Elita Shake. Simply bursting with sweetness, this shake tastes like the ultimate adventure.

All 4 flavours are available in Gelatissimo’s 50 Australian stores from September 6th for a limited time only while stock lasts.

Roll out Transformer fans, Gelatissimo are giving away FREE SCOOPS nationwide on Friday September 6 at 3pm*. Every gelateria will be handing out 100 Transformer ONE themed gelato scoops from 3pm while stock lasts*. Looking for further indulgence? Gelatissimo Darling Harbour are giving away 1000 scoops* to kick off the collaboration plus the lucky few in the front of the line will also be instore for something even sweeter… so don’t be late.

*Gelato scoops while stock lasts. 100 free scoops available across each Australian Gelatissimo, with Gelatissimo Darling harbour providing 1000 scoops. Only available on the 4 Transformers One flavours. 1 scoop per person. Flavours available across Australia for a limited time only. 

Transformers One is just a few weeks away and Paramount has releases a new clip. This one is more on the humorous side with us seeing that Bee will be saying his Badassitron joke a lot more.

Check it out with the link to Twitter below.

https://x.com/IMDb/status/1831769411360817266

I know I've heard positive buzz about this, but all these years of waiting for a new animated film to hit the heights of the original series or beyond, and this is the BEST they can come up with?

For one thing, the designs are very chibi and unappealing, and the humor is complete slapstick and very meta / will not age well.


I just don't see who this is targeted at? You can make something appealing to all age groups without completely aiming for the little little kids. If the characters in the storyline is good, kids will get it. X-Men 97 was a prime example of bringing back a series and making it appealing to modern audiences. This is just pandering to the demographic. I'll support it just because it's a transformers property in some form, whether I rent it off Amazon or go to a theater, but I'm tremendously disappointed with the end result. I don't think we're ever going to get a worthy follow up to G1.

Oh boy, a Geewunner! This'll be fun.

PhotonWaveZero wrote:I know I've heard positive buzz about this, but all these years of waiting for a new animated film to hit the heights of the original series

Those be some pretty low heights.

PhotonWaveZero wrote:For one thing, the designs are very chibi

That is not what "chibi" means.

PhotonWaveZero wrote:and the humor is complete slapstick

Not what "slapstick" means, either.

PhotonWaveZero wrote:I just don't see who this is targeted at?

All ages, of course.

PhotonWaveZero wrote:You can make something appealing to all age groups without completely aiming for the little little kids.

I've yet to see anything in these trailers and clips aimed squarely at little little kids. No one's learning their ABCs or how to count to 10 or having a singalong. This ain't Sesame Street, here, and certainly wouldn't allow the word "bada**" to be spoken in front of that age group.

PhotonWaveZero wrote:If the characters in the storyline is good, kids will get it.

Couldn't agree more, cuz what we got here are good characters in the storyline.

PhotonWaveZero wrote:X-Men 97 was a prime example of bringing back a series and making it appealing to modern audiences. This is just pandering to the demographic.

So too is X-Men 97 pandering to its demographic.

PhotonWaveZero wrote:I don't think we're ever going to get a worthy follow up to G1.

GOOD! Cuz we don't need one.

On the contrary, I've acknowledged plenty that has come after G1 that was quite interesting. High Moon studios has done some of the most interesting work to date with the transformers franchise. War for Cybertron and Fall of Cybertron were excellent, both in terms of storyline and tone. They were not traditional G1 Canon, more of a reimagining. Transformers Prime was also interesting, however flawed. Armada also had its moments. RID also had its moments. The war for Cybertron trilogy, had it been handled better, had promise, but the voice acting and morose tone was questionable.

This take on the franchise just feels very childish, with some Nickelodeon style humor in the vein of that most recent Seth rogen turtles film, which was incredibly lousy.

I hope to be proven wrong, but my expectations are being kept extremely low.

To say G1 was flawed in every way is an understatement. I took my 14-year-old daughter to see the re-release in theaters a few months ago, and we laughed hysterically at some of them ridiculous things that went down in the first few episodes. Rose colored glasses for sure, but it's still responsible for all that has come after.

I'm not expecting the sheer badassery that was the divisive transformers Autobot City siege that resulted in Prime's death.

PhotonWaveZero wrote:This take on the franchise just feels very childish,

No moreso than Michael Bay's special brand of juvenile humor has been.

PhotonWaveZero wrote:with some Nickelodeon style humor

Well, in all fairness, it is a movie made by Paramount, Nickelodeon's parent company.

PhotonWaveZero wrote:I hope to be proven wrong, but my expectations are being kept extremely low.

In a previous interview, the director said he crammed so much humor into the first trailer because of how deep and tragic the film's story gets, to prevent people from thinking it was going to be a moody film with no fun in it.

PhotonWaveZero wrote:I'm not expecting the sheer badassery that was the divisive transformers Autobot City siege that resulted in Prime's death.

Which was never about being bold or daring, but about cynical hubris born out of a capitalist desire to sell new toys and discard the old ones like trash. They killed off Optimus back then because they didn't care about Optimus, a carelessness that backfired on them big time and from which they've never recovered to this day.

Reevaluating the joke in this clip, I think I figured out what it is that's actually wrong with it. It's not that it's childish or trying too hard, it's that it doesn't seem to have a complete understanding of what it's trying to.

The kind of silly voice repetition gag Bumblebee uses is typically found in the kind of humor that's meant to make preschoolers laugh, but the word used in this repetition is a cuss word; cuss words humor is more commonly meant to get a laugh out of teenagers and young adults.

In theory, it seems this joke is trying to appeal to as many audiences of all ages as much as possible, but in execution, it's trying to do so by using two completely different tactics from polar opposite ends of the age range spectrum. This results in a joke that's trying to make adults and teens laugh at a gag that they feel too old to laugh at, and trying to make preschoolers laugh at a word that traditionally isn't aimed at that young a demographic.

In this sense, the joke itself isn't necessary dumb, but rather, it's having an identity crisis.

PhotonWaveZero wrote:I know I've heard positive buzz about this, but all these years of waiting for a new animated film to hit the heights of the original series or beyond, and this is the BEST they can come up with?

For one thing, the designs are very chibi and unappealing, and the humor is complete slapstick and very meta / will not age well.


I just don't see who this is targeted at? You can make something appealing to all age groups without completely aiming for the little little kids. If the characters in the storyline is good, kids will get it. X-Men 97 was a prime example of bringing back a series and making it appealing to modern audiences. This is just pandering to the demographic. I'll support it just because it's a transformers property in some form, whether I rent it off Amazon or go to a theater, but I'm tremendously disappointed with the end result. I don't think we're ever going to get a worthy follow up to G1.

X-men 97 is a prime example of pandering to a specific demographic. It had fan service by the gallons. But since you are a fan and you felt serviced, you were ok with it.

william-james88 wrote:

PhotonWaveZero wrote:I know I've heard positive buzz about this, but all these years of waiting for a new animated film to hit the heights of the original series or beyond, and this is the BEST they can come up with?

For one thing, the designs are very chibi and unappealing, and the humor is complete slapstick and very meta / will not age well.


I just don't see who this is targeted at? You can make something appealing to all age groups without completely aiming for the little little kids. If the characters in the storyline is good, kids will get it. X-Men 97 was a prime example of bringing back a series and making it appealing to modern audiences. This is just pandering to the demographic. I'll support it just because it's a transformers property in some form, whether I rent it off Amazon or go to a theater, but I'm tremendously disappointed with the end result. I don't think we're ever going to get a worthy follow up to G1.

X-men 97 is a prime example of pandering to a specific demographic. It had fan service by the gallons. But since you are a fan and you felt serviced, you were ok with it.

I'm sorry but I don't think Xmen 97 was pandering to a specific demographic. It's set in the year 1997, were you expecting smartphones and Taylor Swift? The stories were being drawn from the 80s and 90s,considered some of the best comics ever printed, it wouldn't make sense to do more modern stories, yet.

chuckdawg1999 wrote:

william-james88 wrote:

PhotonWaveZero wrote:I know I've heard positive buzz about this, but all these years of waiting for a new animated film to hit the heights of the original series or beyond, and this is the BEST they can come up with?

For one thing, the designs are very chibi and unappealing, and the humor is complete slapstick and very meta / will not age well.


I just don't see who this is targeted at? You can make something appealing to all age groups without completely aiming for the little little kids. If the characters in the storyline is good, kids will get it. X-Men 97 was a prime example of bringing back a series and making it appealing to modern audiences. This is just pandering to the demographic. I'll support it just because it's a transformers property in some form, whether I rent it off Amazon or go to a theater, but I'm tremendously disappointed with the end result. I don't think we're ever going to get a worthy follow up to G1.

X-men 97 is a prime example of pandering to a specific demographic. It had fan service by the gallons. But since you are a fan and you felt serviced, you were ok with it.

I'm sorry but I don't think Xmen 97 was pandering to a specific demographic. It's set in the year 1997, were you expecting smartphones and Taylor Swift? The stories were being drawn from the 80s and 90s,considered some of the best comics ever printed, it wouldn't make sense to do more modern stories, yet.

"Nostalgic adults who were kids in the '90s" is a demographic.

Sabrblade wrote:

chuckdawg1999 wrote:

william-james88 wrote:

PhotonWaveZero wrote:I know I've heard positive buzz about this, but all these years of waiting for a new animated film to hit the heights of the original series or beyond, and this is the BEST they can come up with?

For one thing, the designs are very chibi and unappealing, and the humor is complete slapstick and very meta / will not age well.


I just don't see who this is targeted at? You can make something appealing to all age groups without completely aiming for the little little kids. If the characters in the storyline is good, kids will get it. X-Men 97 was a prime example of bringing back a series and making it appealing to modern audiences. This is just pandering to the demographic. I'll support it just because it's a transformers property in some form, whether I rent it off Amazon or go to a theater, but I'm tremendously disappointed with the end result. I don't think we're ever going to get a worthy follow up to G1.

X-men 97 is a prime example of pandering to a specific demographic. It had fan service by the gallons. But since you are a fan and you felt serviced, you were ok with it.

I'm sorry but I don't think Xmen 97 was pandering to a specific demographic. It's set in the year 1997, were you expecting smartphones and Taylor Swift? The stories were being drawn from the 80s and 90s,considered some of the best comics ever printed, it wouldn't make sense to do more modern stories, yet.

"Nostalgic adults who were kids in the '90s" is a demographic.

I understand that but the show was a continuation of the lady season, there was a thread to follow, if the called the show X-men 97 but set it in 2024 it wouldn't have made sense. If anything it was refreshing to see an Xmen show that wasn't Wolverine and friends.

chuckdawg1999 wrote:

Sabrblade wrote:

chuckdawg1999 wrote:

william-james88 wrote:

PhotonWaveZero wrote:I know I've heard positive buzz about this, but all these years of waiting for a new animated film to hit the heights of the original series or beyond, and this is the BEST they can come up with?

For one thing, the designs are very chibi and unappealing, and the humor is complete slapstick and very meta / will not age well.


I just don't see who this is targeted at? You can make something appealing to all age groups without completely aiming for the little little kids. If the characters in the storyline is good, kids will get it. X-Men 97 was a prime example of bringing back a series and making it appealing to modern audiences. This is just pandering to the demographic. I'll support it just because it's a transformers property in some form, whether I rent it off Amazon or go to a theater, but I'm tremendously disappointed with the end result. I don't think we're ever going to get a worthy follow up to G1.

X-men 97 is a prime example of pandering to a specific demographic. It had fan service by the gallons. But since you are a fan and you felt serviced, you were ok with it.

I'm sorry but I don't think Xmen 97 was pandering to a specific demographic. It's set in the year 1997, were you expecting smartphones and Taylor Swift? The stories were being drawn from the 80s and 90s,considered some of the best comics ever printed, it wouldn't make sense to do more modern stories, yet.

"Nostalgic adults who were kids in the '90s" is a demographic.

I understand that but the show was a continuation of the lady season, there was a thread to follow, if the called the show X-men 97 but set it in 2024 it wouldn't have made sense. If anything it was refreshing to see an Xmen show that wasn't Wolverine and friends.

That doesn't really contradict Will's point. X-Men '97 100% pandered to a specific demographic of fans.

I don't know what that has to be controversial. There's nothing wrong with that. It is a great show. But let's not pretend it was a mere continuation of the original. It went into much darker and emotionally resonant places, and matured the content to match that demographic they were pandering to.

megatronus wrote:

chuckdawg1999 wrote:

Sabrblade wrote:

chuckdawg1999 wrote:

william-james88 wrote:

PhotonWaveZero wrote:I know I've heard positive buzz about this, but all these years of waiting for a new animated film to hit the heights of the original series or beyond, and this is the BEST they can come up with?

For one thing, the designs are very chibi and unappealing, and the humor is complete slapstick and very meta / will not age well.


I just don't see who this is targeted at? You can make something appealing to all age groups without completely aiming for the little little kids. If the characters in the storyline is good, kids will get it. X-Men 97 was a prime example of bringing back a series and making it appealing to modern audiences. This is just pandering to the demographic. I'll support it just because it's a transformers property in some form, whether I rent it off Amazon or go to a theater, but I'm tremendously disappointed with the end result. I don't think we're ever going to get a worthy follow up to G1.

X-men 97 is a prime example of pandering to a specific demographic. It had fan service by the gallons. But since you are a fan and you felt serviced, you were ok with it.

I'm sorry but I don't think Xmen 97 was pandering to a specific demographic. It's set in the year 1997, were you expecting smartphones and Taylor Swift? The stories were being drawn from the 80s and 90s,considered some of the best comics ever printed, it wouldn't make sense to do more modern stories, yet.

"Nostalgic adults who were kids in the '90s" is a demographic.

I understand that but the show was a continuation of the last season, there was a thread to follow, if the called the show X-men 97 but set it in 2024 it wouldn't have made sense. If anything it was refreshing to see an Xmen show that wasn't Wolverine and friends.

That doesn't really contradict Will's point. X-Men '97 100% pandered to a specific demographic of fans.

I don't know what that has to be controversial. There's nothing wrong with that. It is a great show. But let's not pretend it was a mere continuation of the original. It went into much darker and emotionally resonant places, and matured the content to match that demographic they were pandering to.

Because it wasn't pandering, the show got darker because the source material got darker, much darker. If I seem defensive it's because fans have made the term pandering a negative like they did nostalgia.

chuckdawg1999 wrote:Because it wasn't pandering, the show got darker because the source material got darker, much darker. If I seem defensive it's because fans have made the term pandering a negative like they did nostalgia.

Na, there's a bunch of storylines and source material they could have chosen and they went with the one that Beau De Mayo felt would be a better fit for the audience it was made for (as he recently confirmed when Disney was asking him to do different stories). And the source material did not get darker. The darkest material from the comics is not from the late 90s but instead from the earlier 80s with God Loves Man Kills and then from the more recent era of X-Force from 10 years ago (which they didn't use).

And yes fans have made the term pandering negative, but that's on them. And that's what I was pointing out. Someone called this new film pandering to its audience and all I did was call out that what they liked was pandering to them. If people are triggered by a term, then they shouldn't use it themselves because it can always be flipped right back to them.

And I want to be very clear, there is NOTHING WRONG with liking something that was specifically made to appeal to you, that's the point. There is nothing wrong with good fan service. We are fans, we will give our attention/money to what services us.

I loves X-men 97 and I can't wait to watch Transformers One. Till all are ONE

We are weeks away from the Transformers One coming out and the marketing is in full force.
Bryan Tyree Henry was promoting the film on Jimmy Kimmel the other day, you can check out the clip below.
Speaking of clips, we have another one for you below. It's from world famous chocolatier, Amaury Guichon, who Paramount teamed up with to commission a giant chocolate head of Optimus Prime. It even has LEDs for eyes.
You'll notice that the backdrop for that clip happens to be the newly released theme song for the film. You can check the full song out below as well, it is performed by Quavo, Ty Dolla $ign, and ARE WE DREAMING.



Link to Facebook Reel with Chocolate Optimus Prime: https://www.facebook.com/reel/950793770140081

One of the most famous skits from Key and Peele is the substitute teacher, which we have linked below. Knowing that, Keegan-Michael Key has done a bit where he does the same thing with the Transformers characters from Transformers One. You can check it out below.

Link to the sketch: https://www.facebook.com/reel/884455593570356

Never saw him do this bit before, but now I'm more pissed than ever that Emirate Xaaron isn't in this movie.

Sabrblade wrote:They killed off Optimus back then because they didn't care about Optimus, a carelessness that backfired on them big time and from which they've never recovered to this day.

Considering that Optimus hasn't only been a part of every franchise media in 1 for or another ever since 1084 and has the most diverse selection of figures in the entire franchise (even after the 2007 movie made Bee the main star), I will disagree with that. They actually recovered rather quickly, bringing back Prime in season 3, as well as changing Duke's fate in the G.I.Joe animated movie.

As for the SS B-127 from TFOne, I saw him at Wal-Mart and wasn't impressed. The figure is small, and the paint job is dull. Looks more like 2-step changer.