SDCC 2017 Transformers Brand Panel Video: Power of the Primes, The Last Knight #HasbroSDCC

SDCC 2017 Transformers Brand Panel Video: Power of the Primes, The Last Knight #HasbroSDCC

Thursday, July 20th, 2017 9:09pm CDT

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Seibertron.com has now posted our official video from the San Diego Comic Con Transformers brand panel! The panel happened earlier today, and gives more details about the new Toys from Power of the Primes (such as Rodimus Prime, Jazz, and Beachcomber) and The Last Knight (Deluxe Cogman, Hot Rod, Bumblebee). The full recap of the panel can be found here.


Check out the full panel below, head to the respective threads (Power of the Primes here, The Last Knight here) to discuss the news and please stay tuned to Seibertron.com for more SDCC news and coverage!



This article was last modified on Friday, July 21st, 2017 1:49am CDT

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Re: SDCC 2017 Transformers Brand Panel Video: Power of the Primes, The Last Knight #HasbroSDCC (1898290)
Posted by RAR on July 21st, 2017 @ 5:20am CDT
I had to filtch Toyarks pics - but for that reason I'll put them as links not inserts :

https://shft.cl/img/p/pbs.twimg.com-672968644282489.jpg

But there is all the Prime-Masters in 'Headmode'.

Which I never expected to see on day one. But they are styled in a way that they would make a cool but excentric head and also look nice in a Matrix Frame or in "Pretending to be an engine/chestplate" it's just ambiguous enough.
Re: SDCC 2017 Transformers Brand Panel Video: Power of the Primes, The Last Knight #HasbroSDCC (1898306)
Posted by Va'al on July 21st, 2017 @ 7:08am CDT
RAR wrote:I had to filtch Toyarks pics - but for that reason I'll put them as links not inserts :

https://shft.cl/img/p/pbs.twimg.com-672968644282489.jpg

But there is all the Prime-Masters in 'Headmode'.

Which I never expected to see on day one. But they are styled in a way that they would make a cool but excentric head and also look nice in a Matrix Frame or in "Pretending to be an engine/chestplate" it's just ambiguous enough.


That image is in the video posted just above your message.
Re: SDCC 2017 Transformers Brand Panel Video: Power of the Primes, The Last Knight #HasbroSDCC (1898331)
Posted by Sabrblade on July 21st, 2017 @ 9:02am CDT
Huh, there's only 11 emblems in that image. One's missing.
Re: SDCC 2017 Transformers Brand Panel Video: Power of the Primes, The Last Knight #HasbroSDCC (1898427)
Posted by Omegatron. on July 21st, 2017 @ 2:12pm CDT
I count 12.
Re: SDCC 2017 Transformers Brand Panel Video: Power of the Primes, The Last Knight #HasbroSDCC (1898432)
Posted by Palo_zfogs on July 21st, 2017 @ 2:32pm CDT
If I had the chance to ask those guys at the panel, I would ask that do they have plans for TLK Mohawk, Dreadbot and Onslaught?
Actually, I wanted to ask why weren't those three included in the Premier Edition but I think It'll sound blunt.
Re: SDCC 2017 Transformers Brand Panel Video: Power of the Primes, The Last Knight #HasbroSDCC (1898562)
Posted by Sabrblade on July 21st, 2017 @ 11:04pm CDT
Omegatron. wrote:I count 12.
Clockwise from the bottom-left, I count:

1. yellow one
2. pink one
3. purple one
4. red one
5. gold one
6. blue one
7. gray one
8. brown one
9. green one
10. black one
11. bronze one

I can't see a twelfth one.
Re: SDCC 2017 Transformers Brand Panel Video: Power of the Primes, The Last Knight #HasbroSDCC (1898611)
Posted by Va'al on July 22nd, 2017 @ 3:23am CDT
Sabrblade wrote:
Omegatron. wrote:I count 12.
Clockwise from the bottom-left, I count:

1. yellow one
2. pink one
3. purple one
4. red one
5. gold one
6. blue one
7. gray one
8. brown one
9. green one
10. black one
11. bronze one

I can't see a twelfth one.


The one Optimus Primal is holding.
Re: SDCC 2017 Transformers Brand Panel Video: Power of the Primes, The Last Knight #HasbroSDCC (1898648)
Posted by Sabrblade on July 22nd, 2017 @ 9:15am CDT
Va'al wrote:
Sabrblade wrote:
Omegatron. wrote:I count 12.
Clockwise from the bottom-left, I count:

1. yellow one
2. pink one
3. purple one
4. red one
5. gold one
6. blue one
7. gray one
8. brown one
9. green one
10. black one
11. bronze one

I can't see a twelfth one.


The one Optimus Primal is holding.
The Matrix is reserved for the 13th Prime's power. The other 12 Primes get those emblems, but I only see 11 emblems.
Re: SDCC 2017 Transformers Brand Panel Video: Power of the Primes, The Last Knight #HasbroSDCC (1898660)
Posted by Sabrblade on July 22nd, 2017 @ 10:05am CDT
Get a load of this wicked Megatron cosplay that IGN spotted at SDCC:

Re: SDCC 2017 Transformers Brand Panel Video: Power of the Primes, The Last Knight #HasbroSDCC (1898750)
Posted by william-james88 on July 22nd, 2017 @ 10:24pm CDT
Site owner Seibertron had some exclusive news from Hasbro head Transformers designer John Warden during the designer's final interview at SDCC2017. We got several definitive answers to questions several fans had, and we thank him greatly for that. Here is the full interview


Can you tell us about the other two Titans Return box sets which we have not seen yet?

Sure, as fans have noticed, the sets are centered around the four different powers/tech specs and only two of those powers are getting the boxset treatment. We will not be releasing the other remaining powers as box sets of the same kinds but there will be unique offerings that will allow fans to have a representation of the two remaining powers. It will be exciting news shared later so stay tuned (Editor's note: this is probably what the recent Arcee and Ultra Magnus leaks are about and would explain why they are a different format than what we have previously seen since the remaining powers would not be done in the same way as the boxsets)


Will there be other toys in the Slugslinger wave?

Yes but they will all be repackaged characters. I do not remember which characters are repackaged however Slugslinger is the only new character in that wave and the final new toy from the Titans Return line (Editor’s note: this might be a response to the frequent practice of retailers not ordering/stocking the final waves of figures as was the case with Combiner Wars)


While the Combiner Wars show got a lot of hits and downloads, the fan community still felt there was much to be desired. Can you tell us if there will be an improvement with the Titans Return show?

We are very excited to be working with a partner like Machinima. The Combiners Wars show turned out great. Machinima has some exciting news that they shared at the panel we just had like all the new voice actor talent. They're very excited to say that Peter Cullin is back and so is Judd Nelson and Will Wheaton will be the voice of perceptor which is great. They will also be lengthening the episodes which is really really cool.

Image


Okay well I'm looking forward to it. Now speaking of supporting fiction, what is the plan for supporting fiction in Prime Wars and Power of the Primes? Will these core ideas of the toy line be supported in the IDW fiction?

Um, well I mean that's a very good question. We do have a great partnership with IDW and we share with them all our plans. They're able to bring to life those characters in very interesting ways so I think that yeah I don't know specifics but yeah the plan would be to work with IDW as much as possible.


Why release the 12 Primes as avatars instead of making toys of the Primes themselves?

Also a really good question. So the primes really in some cases are more like spirits, you know, it would be hard to imagine some of them in toy form aside for some like Vector Prime. Also, they are lesser known to casual fans. The Prime Wars line really seems to be paying off like doing A-list characters and also mixing in some more obscure characters like the Targetmaster Decepticons that only had the G1 toy before. With the Primes, that's a lot more difficult especially when scale is a factor since some would be really big it would be a challenge to make a big version of a great Prime. So to bring them to life in an ecosystem it's better to look at it in a small and unified collectible way and introduce them that way. That's how we came up with the decoy suits, it gives a chance for younger fans to have a collectible and it helps to bring these lesser known characters into a toyline.


Why not wait for this Prime evolution gimmick to release Power Master Prime?

That's an excellent question. The idea we have in Power of the Primes line is that they evolve up so he would have been a good fit. But in the year Titans Return we wanted to make sure we had a big version of Optimus Prime and there's only so many big cool versions of the character so as we were looking at the Titans Return ecosystem we weren't even thinking of that evolution system yet which only came to real form a year ago and by that time Power Master Prime was already finished.


Quick question on that on (Power of the Primes) Jazz, is he a fully new mold?

Yes he is all new.


Any plans for God bomber in the US?

God Bomber, there are no plans for God Bomber to come to the US at this time. All that is planned is that Magnus Prime in the Seige of Cybertron set.

Image


It appears that there are combiner ports on the Power of the Prime deluxe figures and on Starscream. What can you tell us about Combiners in Power of the Primes?

I will answer that with a very vague answer right now. So story-wise the Prime Masters had the powers of the gods and they can unlock certain powers. Now we wanted it so that these powers are not just up to kid's imaginations, the Prime Masters can literally unlock some gimmicks that are hidden in these toys as well. That is as much as we can say for now but we will reveal more at a later date for sure, fans just need to stay tuned.


I'm assuming that Hascon is a place where this will be further revealed?

That's right, Hascon, and Hascon fans will be the ones that will see more of the gimmicks hidden in the Power of the Primes line.


There were some Headmaster characters that were missing in the Titans Return line so will the Titan Master gimmick have a resurgence in the power of the Prime line where Headmaster Juniors could have toys of their own?

Not in Power of the Primes line I can say that flat out but in the future, not only were we thinking ahead when we did the Prime Wars trilogy but as we start to think about the future we actually have our course mapped all the way to 2021 which is very exciting. So when you look at Generations, the roadmap for the future is very bright and gimmicks like a Titan Master are fully engineered and there's no reason why we would not revisit that later and these are all characters we could eventually cover.


When you guys started Combiner Wars, was the road map to Power of the Pines there or not?

We started with Combiner Wars and we knew we wanted some sort of a sequel to it since we knew that Combiner Wars would one day end. When I started planning, I came to the table with all these characters we had not done yet. Headmasters, Fortress Maximus, Trypticon, so we decided it would just so much stuff that the higher ups decided to make it a Trilogy. And that made sense to us so it happened organically. So the idea of doing Power of the Primes was there in essence and we put a flag in the ground a long time ago knowing it would eventually lead to the Primes and the Power of the Prime (literally) since it's the most epic part of Transformers history.

Image


Anything with Omega Supreme or Scorponok which were also into fan vote since you know we like those guys?

Well the fan polls are really awesome for us because they let us engage with the fans and see what they're excited about. When we look to 2021 and all the possibilities we now have with the technology, absolutely. Characters like Omega Supreme and Scorponok are some of the most memorable characters in The Transformers universe and in the spirit of imagining things that are cool and giving them a new light they are totally on the table.


Now what about the fan favourite Dinobots, is there any possibility of G1 reissues or in the Generations line, other than Grimlock?

One thing great about San Diego Comic-Con is speaking to people not just die hard fans like you, but also any casual fan that could be walking by. We hear loud and clear last year that Rodimus Prime was the character people really wanted to see and now we have him. We also heard loud and could people really wanted those Dinobots so nothing to reveal yet but I can say that we always listen to fans.

Image


Has Hasbro unveiled anything in terms of exclusives for Hascon?

Nothing yet but stay tuned, there is definitely something. It's a very very cool something.


Is there anything else you might want to share with us any random thought let us know?

I don't know, I think it's just really exciting to be at an event like this because not only do you have a chance to meet fans but when you look at characters like the movie Masterpiece Optimus Prime, there was 20 year old kid and I saw a sparkle in this guy's eyes and he was thinking "that's a toy of a character I loves seeing as a kid" (when he would have been 10) and it's energizing to see the torch being passed, I think that's really what makes our franchise so cool. It's not just G1, it's not just Beast Wars, it's not just the movies, it's everything and we're all together it's one big Transformers family. It's very exciting.
Re: SDCC 2017 Transformers Brand Panel Video: Power of the Primes, The Last Knight #HasbroSDCC (1898768)
Posted by kurthy on July 23rd, 2017 @ 12:09am CDT
:-( :-(

I want more headmasters!
Re: SDCC 2017 Transformers Brand Panel Video: Power of the Primes, The Last Knight #HasbroSDCC (1898769)
Posted by MaverickPrime on July 23rd, 2017 @ 12:09am CDT
Why didn't they get Paul Eiding back? He's pretty active on social media, and still acts, AND still mentions fondly that he was Perceptor in G1!
He seems like a genuinely nice guy, I'm sure he would've agreed to be on Titans Return :(
Re: SDCC 2017 Transformers Brand Panel Video: Power of the Primes, The Last Knight #HasbroSDCC (1898773)
Posted by King Kuuga on July 23rd, 2017 @ 12:30am CDT
The Combiners Wars show turned out great.

Debatable.

Peter Cullin is back and so is Judd Nelson and Will Wheaton will be the voice of perceptor which is great.

Peter Cullen and Wil (with one L) Wheaton. Are we sure this was proofread? ;)

Okay well I'm looking forward to it. Now speaking of supporting fiction, what is the plan for supporting fiction in Prime Wars and Power of the Primes? Will these core ideas of the toy line be supported in the IDW fiction?

Um, well I mean that's a very good question. We do have a great partnership with IDW and we share with them all our plans. They're able to bring to life those characters in very interesting ways so I think that yeah I don't know specifics but yeah the plan would be to work with IDW as much as possible.

In other words, IDW will continue to do their own thing and throw together a quick tie-in before getting back to their pre-planned storylines.


Why release the 12 Primes as avatars instead of making toys of the Primes themselves?

Also a really good question. So the primes really in some cases are more like spirits, you know

No, I don't know.
it would be hard to imagine some of them in toy form aside for some like Vector Prime. Also, they are lesser known to casual fans.

It is literally your job to imagine them in toy form and figure out how to market them.


Why not wait for this Prime evolution gimmick to release Power Master Prime?

That's an excellent question. The idea we have in Power of the Primes line is that they evolve up so he would have been a good fit. But in the year Titans Return we wanted to make sure we had a big version of Optimus Prime and there's only so many big cool versions of the character so as we were looking at the Titans Return ecosystem we weren't even thinking of that evolution system yet which only came to real form a year ago and by that time Power Master Prime was already finished.

Basically they hadn't thought up the Prime Master gimmick yet or he would have been one. Kudos for honesty.


Any plans for God bomber in the US?

God Bomber, there are no plans for God Bomber to come to the US at this time. All that is planned is that Magnus Prime in the Seige of Cybertron set.

This is unfortunate.


It appears that there are combiner ports on the Power of the Prime deluxe figures and on Starscream. What can you tell us about Combiners in Power of the Primes?

I will answer that with a very vague answer right now. So story-wise the Prime Masters had the powers of the gods and they can unlock certain powers. Now we wanted it so that these powers are not just up to kid's imaginations, the Prime Masters can literally unlock some gimmicks that are hidden in these toys as well. That is as much as we can say for now but we will reveal more at a later date for sure, fans just need to stay tuned.

So some or all of the molds will be able to form combiners. Neat.


Is there anything else you might want to share with us any random thought let us know?

I don't know, I think it's just really exciting to be at an event like this because not only do you have a chance to meet fans but when you look at characters like the movie Masterpiece Optimus Prime, there was 20 year old kid and I saw a sparkle in this guy's eyes and he was thinking "that's a toy of a character I loves seeing as a kid" (when he would have been 10) and it's energizing to see the torch being passed, I think that's really what makes our franchise so cool. It's not just G1, it's not just Beast Wars, it's not just the movies, it's everything and we're all together it's one big Transformers family. It's very exciting.

Okay this part is really unclear. Was there a 20 year-old with a kid? A guy that was a kid 20 years ago? I'm so confused.
Re: SDCC 2017 Transformers Brand Panel Video: Power of the Primes, The Last Knight #HasbroSDCC (1898775)
Posted by Sabrblade on July 23rd, 2017 @ 12:36am CDT
King Kuuga wrote:I don't know, I think it's just really exciting to be at an event like this because not only do you have a chance to meet fans but when you look at characters like the movie Masterpiece Optimus Prime, there was 20 year old kid and I saw a sparkle in this guy's eyes and he was thinking "that's a toy of a character I loves seeing as a kid" (when he would have been 10) and it's energizing to see the torch being passed, I think that's really what makes our franchise so cool. It's not just G1, it's not just Beast Wars, it's not just the movies, it's everything and we're all together it's one big Transformers family. It's very exciting.

Okay this part is really unclear. Was there a 20 year-old with a kid? A guy that was a kid 20 years ago? I'm so confused.[/quote]Lemme put it this way: I consider myself to be a 27-year-old kid.
Re: SDCC 2017 Transformers Brand Panel Video: Power of the Primes, The Last Knight #HasbroSDCC (1898787)
Posted by Deadput on July 23rd, 2017 @ 2:06am CDT
The Combiners Wars show turned out great.
Bull it's was a disaster both as a Transformers show and as a work of fiction in general that most of the fandom collectively hate.

I have low standards (I enjoyed all 5 Live action films and always will) but CW couldn't do anything right but from what I've seen on Facebook and youtube I guess the casual sheep with lower standards sucked it up.

Machinima has some exciting news that they shared at the panel we just had like all the new voice actor talent. They're very excited to say that Peter Cullin is back and so is Judd Nelson and Will Wheaton will be the voice of perceptor which is great.
Good actors don't mean jack slag if you can't make good fiction.

Um, well I mean that's a very good question. We do have a great partnership with IDW and we share with them all our plans. They're able to bring to life those characters in very interesting ways so I think that yeah I don't know specifics but yeah the plan would be to work with IDW as much as possible.
Ah so I see that IDW will continue to get ruined and turned to the garbage it is now bar a few individual issues like the life of Sideswipe due to forced crossovers screwing up the plans.

It would be like if Disney forced Marvel to do a bunch of stuff that ruined their plans.

Also a really good question. So the primes really in some cases are more like spirits, you know,
Since when? Never heard of this before and I'm a sucker for 13 lore.

it would be hard to imagine some of them in toy form aside for some like Vector Prime. Also, they are lesser known to casual fans.
SO WHAT HAVE YOU BEEN DOING? You say this yet you also bring up Decepticon Targetmasters who are also obscure to casual fans oh and half of Titans Return is an obscure character fantasy like the damn clones hell this bloody franchise won't survive if you just let it stagnate by recycling Optimus Prime and the 1984-1986 guys for the hundredth time


Also you just created Alpha Bravo, Rook and Offroad so don't pull this card Warden.
Re: SDCC 2017 Transformers Brand Panel Video: Power of the Primes, The Last Knight #HasbroSDCC (1898789)
Posted by LSHeroes21 on July 23rd, 2017 @ 2:21am CDT
About his only clear concise answer was Godbomber. No plans. Period. The rest of the answers might have well have come from a civil servant.
Re: SDCC 2017 Transformers Brand Panel Video: Power of the Primes, The Last Knight #HasbroSDCC (1898799)
Posted by Deadput on July 23rd, 2017 @ 3:30am CDT
LSHeroes21 wrote:About his only clear concise answer was Godbomber. No plans. Period. The rest of the answers might have well have come from a civil servant.


I don't ever remember Warden being a good spokesperson.

He's ok at other stuff but not interviews like this.
Re: SDCC 2017 Transformers Brand Panel Video: Power of the Primes, The Last Knight #HasbroSDCC (1898808)
Posted by Burn on July 23rd, 2017 @ 4:54am CDT
william-james88 wrote:When you guys started Combiner Wars, was the road map to Power of the Pines there or not?

We started with Combiner Wars and we knew we wanted some sort of a sequel to it since we knew that Combiner Wars would one day end. When I started planning, I came to the table with all these characters we had not done yet. Headmasters, Fortress Maximus, Trypticon,

But how could Trypticon be planned if he was a fan vote ... :-?
Re: SDCC 2017 Transformers Brand Panel Video: Power of the Primes, The Last Knight #HasbroSDCC (1898809)
Posted by Kurona on July 23rd, 2017 @ 4:55am CDT
A lot of these answers were kind of predictable -- basically a 'professional' way of saying "I can't tell you yet and/or we don't have plans for this specific thing planned yet so stay tuned" - but it was frustrating to see him dodge the point of the CW Criticism and G1 Re-issue questions entirely. That's not even a pre-programmed response, that's just answering a completely different question.
Re: SDCC 2017 Transformers Brand Panel Video: Power of the Primes, The Last Knight #HasbroSDCC (1898827)
Posted by King Kuuga on July 23rd, 2017 @ 6:16am CDT
Sabrblade wrote:
King Kuuga wrote:
I don't know, I think it's just really exciting to be at an event like this because not only do you have a chance to meet fans but when you look at characters like the movie Masterpiece Optimus Prime, there was 20 year old kid and I saw a sparkle in this guy's eyes and he was thinking "that's a toy of a character I loves seeing as a kid" (when he would have been 10) and it's energizing to see the torch being passed, I think that's really what makes our franchise so cool. It's not just G1, it's not just Beast Wars, it's not just the movies, it's everything and we're all together it's one big Transformers family. It's very exciting.

Okay this part is really unclear. Was there a 20 year-old with a kid? A guy that was a kid 20 years ago? I'm so confused.
Lemme put it this way: I consider myself to be a 27-year-old kid.

Actually that idea had crossed my mind but I was confused because I missed that this was about movie masterpiece Prime, I was thinking of MP-10 and that got me confused because a 20 year-old would probably not have nostalgic memories of G1 Optimus Prime from 10 years ago. But a 20 year-old kid reminiscing about movie Prime, yeah that I totally understand.

Kurona wrote:A lot of these answers were kind of predictable -- basically a 'professional' way of saying "I can't tell you yet and/or we don't have plans for this specific thing planned yet so stay tuned" - but it was frustrating to see him dodge the point of the CW Criticism and G1 Re-issue questions entirely. That's not even a pre-programmed response, that's just answering a completely different question.

The Machinima shows are kind of out of his control, and at public events he basically has to be a salesman. All positivity all the time. Hype up the good parts of the brand and downplay or ignore the unsavory bits. I commented elsewhere that I'm sure the criticisms of the show have been noted, whether or not they will be acted upon, but they're not going to come out in an official statement and say "Yeah we didn't do so well on that one."

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