Hasbro Celebrating Transformers 35th Anniversary with Promo Box and Secret Code #morethanmeetstheeye

As some of you might be aware, this year is the 35th anniversary of the Transformers brand, and while it is a bit of a strange anniversary to be celebrating, Hasbro is going all out with the balloons and confetti!

Special Promotional boxes were sent out by Hasbro, and Seibertron was one of the ones lucky enough to get one. The promotional packaging has some really nice artwork of some characters using their 'Evergreen' designs, among them Optimus Prime, Bumblebee, Grimlock, Windblade, and Wheeljack for the Autobots side, and Megatron, Shockwave, Soundwave, and Barricade for the Decepticon side.

The inside of the box features a wide variety of items from current and recent toylines that serves as a pretty wide and awesome look at the franchise. The box includes toys and merchandise from the Bumblebee movie, some Studio Series, some Cyberverse, some Siege, botbots, and Cards!

Hasbro also included a letter addressing the fandom, and also mentions that the box features a secret code that you all can decode with the Autobot Cybertronian alphabet. Once you have decoded the message, you can head on over to the Teletraan1 page on Hasbro's site and enter it in for some goodies! To save you all the joy of doing this yourselves, the deciphered message and what it does on the site will not be displayed until after all the images of the gallery below, and with a spoiler warning ahead of it.

Check it all out below, and let us know what you think in the comments section below!

This is your Spoiler Warning

________________________________

The code comes out to: "Rubble"

And what does it do? Well, it lets you read a free PDF of Issue #1 of the new Transformers ongoing!