Re: FuRyu Announces Transformers: Age of Extinction "Real Figures" Optimus Prime and Bumblebee
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Comment by
Wolfman Jake
May 28, 2014
Zobovor, you seemed to clip out certain bullet points from my post while neglecting the others that I believe would have answered your questions before you asked them. Suffice it to say, yes there is a long history of blaming mold degradation or "fatigue" for QC issues, especially if a certain mold has been released more than once. But, my point is not that molds don't wear out and become unusable, it's that they don't wear out and become irreplaceable. More molds can be made when the older ones wear out, and maintaining fidelity with the original product is easier than ever. It's a non-issue not because it doesn't exist, but because it doesn't affect the manufacture of toys in the catastrophic way many fans believe it does. This is especially true of anything made in the last decade or so.
As for the original G1 toys, again, I suspect that it's a lot harder to reverse engineer them for some reason or another, maybe because the original molds are quite scare, so finding good "source material" to manufacture new molds may take a lot of resources. For instance, Sunstreaker was never remolded or redecoed at all, so maybe the original molds are so scare, they've been misplaced over time. On the other hand, you have molds that never say die, like G1 Optimus and Soundwave, which have each gone through several revisions, but nonetheless, endure.
Even if reverse engineering a mold takes money, it must still not be that prohibitive of a cost that knock-off/bootlegs can't turn a tidy profit. If it didn't, no one would bother. It's not just that a hole in the market is there to fill, it's that it's easy to fill, that makes it a worthwhile venture for knock-off manufacturers. However, I think you bring up an excellent point about the licensing, safety testing, and whatnot, that can increase costs on the R&D end of things. While reverse engineering a mold may not cost THAT much objectively, it may not turn enough of a profit for Takara/Hasbros bottom line (such things tend to upset the board of investors). Think of how many reissue G1 Sunstreakers would have to be sold to equal the profits from just "High Octane Bumblebee" from the Generations Age of Extinction line. That said, the modern molds that are getting a lot of use, Classics Optimus Prime, Classics Starscream (et al. Seekers), and even Bumblebee are cash cows for Hasbro, so yeah, it's worth it to keep replacing those molds to produce more product. Kids (and collectors) can't get enough of the big characters. So, you can see how eyes can roll when another retool or repaint of a popular mold comes along and people panic that it will flop around like a rag doll and fit together like a Sweedish CD rack, just because they've seen that mold before.