Seibertron wrote:This is to help protect the name "Bumblebee" on other products that DC provides a license for, such as brick toys and presumably other areas such as collectible statues and figures or whatever.
Right here folks..
Seibertron wrote:This is to help protect the name "Bumblebee" on other products that DC provides a license for, such as brick toys and presumably other areas such as collectible statues and figures or whatever.
Ebonyleopard wrote:Correct me if I am wrong but wasn't there a Bumblebee toy from the original Teen Titan toy line? I could have sworn I remember one. Though this could turn into a case of letting sleeping bees lie or you might get stung. Yeah, I just did that.
-Kanrabat- wrote:So, let them settle this stupidity out of court by renaming officially the super heroine "DC Bumblebee" and the transforming robot "Autobot Bumblebee". Of course, in fiction the characters would be just plain "Bumblebee".
o.supreme wrote:No we totally get it, and it seems as though things are overlapping.
o.supreme wrote:Legally Hasbro may have an obligation to protect their IP name, but it's still not wise IMHO...I guess it just comes down to which companies have the best lawyers and the most $$$, unfortunately it's not about right or wrong in this case.
Halfofme07 wrote:Still, it used to be that common-use terms could not be trademarked. Only in the past several years has a case like this been possible, now that our justice system is geared only towards the biggest paycheck. So--what--now if my kid wants to buy an anatomically accurate insect bumblebee from the Discovery Channel toys or some other animal toy line, it won't simply be called a bumblebee because of Hasbro's greed? It's f-ing ridiculous. And it's sick.
Seibertron wrote:This is to help protect the name "Bumblebee" on other products that DC provides a license for, such as brick toys and presumably other areas such as collectible statues and figures or whatever.
DC Comics and Warner Bros. announced the DC Super Hero Girls franchise in April 2015 as a partnership with Mattel. The TV series began airing in October 2015. The series features younger versions of DC superheroes, including Batgirl and Harley Quinn, as they attend high school. The Bumblebee character is a tech wizard with super strength and the ability to shrink. The original Bumblebee character was first introduced in the DC “Teen Titans” comic series in 1977.
Hasbro filed for a trademark on the “Bumblebee” name on July 15, 2015, and the trademark was registered on Dec. 22, 2015.
Rated X wrote:Hasbro are you f**king serious?
What is this ? An attempt to recoup some money they lost on the Last Knight toyline?
Considering the lack of similarities between the two characters, how can Hasbro prove that the existance of this character is costing them money or sales?
Rated X wrote:Hasbro are you f**king serious?
What is this ? An attempt to recoup some money they lost on the Last Knight toyline?
TConsidering the lack of similarities between the two characters, how can Hasbro prove that the existance of this character is costing them money or sales?
Case dismissed. Hasbro pays the court fees.
Halfofme07 wrote:Still, it used to be that common-use terms could not be trademarked. Only in the past several years has a case like this been possible, now that our justice system is geared only towards the biggest paycheck. So--what--now if my kid wants to buy an anatomically accurate insect bumblebee from the Discovery Channel toys or some other animal toy line, it won't simply be called a bumblebee because of Hasbro's greed? It's f-ing ridiculous. And it's sick.
King Kuuga wrote:
All I'm seeing here is that nobody really understands trademark law, which is okay, it's not something that comes up everyday and it's full of gray areas and ambiguity.
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