TFA premieres Dec 26 on Cartoon Network 8PM (E/P)

Transform and Roll Out! - After crash-landing on Earth, Optimus Prime and his ragtag crew of Autobots have sworn to protect their new home from super-criminals, mad scientists and the dreaded Decepticons. The Transformers spend time on Earth after obtaining a Cybertronian artifact that is of great interest to the Decepticons, who set out to retrieve it. Transformers Animated debuts on Cartoon Network tonight (December 26th) at 8PM Eastern / Pacific. Check your local listings for times.

Show Me The Money!

The HD DVD battle continues! - Several persistent Transformers fans continue to inquire on Michael Bay's ShootForTheEdit.com why Paramount and Dreamworks released the Transformers Movie in HD DVD and regular DVD formats, while excluding the apparently superior Blu-Ray format. As some of you know, Microsoft is one of the big supporters behind the HD DVD format. Read what Michael Bay had to say by clicking here.

Transformers DVD Discussion Thread

Do you talk DVD? - The DVD of the summer blockbuster Transformers movie was released on October 16th, 2007. With so many store exclusives, we thought we'd make one official thread for everyone to talk about their experience with the DVD. Join the ongoing discussion here.

Transformers Movie on DVD Today!

DVD - From director Michael Bay and executive producer Steven Spielberg comes a thrilling battle between the heroic Autobots® and the evil Decepticons®. When their epic struggle comes to Earth, all that stands between the Decepticons® and ultimate power is a clue held by young Sam Witwicky (Shia LaBeouf). Unaware that he is mankind’s last chance for survival, Sam and Bumblebee, his robot disguised as a car, are in a heart-pounding race against an enemy unlike anything anyone has seen before. It’s the incredible, breath-taking film spectacular that USA Today says "will appeal to the kid in all of us."

US TF DVD: OCT 16, 07

Incoming - The armies of CYBERTRON invaded theaters with a juggernaut fury that shook the summer of 2007, but on October 16, 2007 fans of all ages will discover that there is far “More Than Meets The Eye” to the massive mechanical behemoths when TRANSFORMERS arrives on Earth in spectacular DVD and HD DVD two-disc Special Edition sets as well as on a single disc from DreamWorks Pictures and Paramount Pictures; distributed by Paramount Home Entertainment. Click here to read the full press release from Paramount and Dreamworks.

Paramount + Dreamworks + HD DVD = $$$$$

Round 3: Show Me The Money! - According to a very interesting article on NYTimes.com, "Paramount and DreamWorks Animation together will receive about $150 million in financial incentives for their commitment to HD DVD". This should answer some questions surrounding the Hollywood drama that has unfolded with the Transformers Movie which was caught earlier this week in the middle of the HD DVD / Blu-Ray battle. It looks like HD DVD won ... but loyalty always comes at a price.