has put an exclusive interview up on their site with Hasbro CEO Brian Goldner, that was conducted by ToyFare. Goldner answer questions in regards to his work and the Transformers Movie
and GI Joe movie franchise. The relationship between Hasbro and Hollywood. And what the future might hold.
You read the complete interview at the following link
"Well at Hasbro, we are very focused on reimagining and reinventing Hasbro brands. For some of our properties, getting our brands onto the big screen was an early objective of ours as we began to work to turn the company around back in the early 2000s. The brand that we had first in mind for this was G.I. Joe, then Transformers. It just turns out that Transformers got to the big screen before G.I. Joe