Omega was cast aside for the same reason that so many other characters, Optimus included, were killed off in the 1986 movie. Back in the 1980's Hasbro saw the characters as nothing more than moneymaking objects. They were not important as people to Hasbro, they existed only as a means to sell toys to make money off of. They killed off Optimus and all those others because there were new toys to sell and the old toys had to be gotten rid of to make room. Omega was just another one of these that didn't matter as a character to Hasbro, because his toy was old, a product of the previous year, no longer relevant. "Out with the old, in with the new" was Hasbro's mindset back then. Moving forward and looking ahead to the future, rather than being stuck in the past with old toys that weren't selling anymore. After all, if a product is no longer selling, then trying to keep on selling it regardless is bad business.duragrip wrote:How did the G1 Omega Supreme toy sell in the 80's? There had to be a reason Hasbro after giving Omega his own episode, commercial, and bumper that they just tossed him aside like he was nothing. They practically rolled out the red carpet and fan-faire for G1 Omega Supreme. He was their cash cow, their big ticket item. You couldn't find his toy on the shelves, because they were jumping off of them from selling out. What happened?
Japan never got Omega Supreme's toy. They wouldn't get it until 2008 with the release of Encore Omega Supreme.duragrip wrote:Why wasn't he even included in the Japanese continuity? Is it because they would have to pay Toybox every time he appeared onscreen, and royalties thereafter?
Same with Sky Lynx, whom Japan never got until 2008 either.
They also never got Jetfire, Roadbuster, Whirl, Topspin, Twin Twist, the Deluxe Insecticons, several of the Pretenders, or any the Action Masters, back then.