The Energon Pub

News Credits: 5749 · by **El Duque** » Sat Mar 09, 2013 10:57 pm

Robinson's Brewery is rolling out a special seasonal beer with a familiar name, Hoptimus Prime! That right folks we now have beer that pays homage to our beloved Autobot leader Optimus Prime. This seasonal brew will only be available in the UK in March and April. Check it out below!

Hoptimus Prime
Brewed using only British hops and barley malts this beer exhibits a rich array of malt and traditional fruity hop flavours, complemented by a crisp dry finish. The unique flavour of Hoptimus Prime transforms as each individual ingredient combines to satisfy all of your hoppy needs.

News Credits: 1 · by **Bumblevivisector** » Sat Mar 09, 2013 11:40 pm

Sweet Primus, between all the energon intoxication, Futurama robot fuel, and could-Autobots-drink-any-of-this-without-breaking-drunk-driving-laws-even-if-they-stayed-in-robot-mode jokes, I don't even know where to begin.

How appropriate that it's exclusive to the land that gave us the most enduring TF origin mythos.

News Credits: 3 · by **proximus** » Sat Mar 09, 2013 11:45 pm

Believe me...it's worth the effort

by **Rated X** » Sun Mar 10, 2013 12:44 am

Damn if it were here I would buy it...

News Credits: 3 · by **proximus** » Sun Mar 10, 2013 2:13 am

Wait a tick...am I correct in assuming the op and the hoptimus prime I made reference to are from seperate breweries using the same name? That's kinda lame if it is.

News Credits: 15 · by **Ravage XK** » Sun Mar 10, 2013 3:33 am

Transforms any peace loving Autobot into a rage fuelled, anti social, rioting Decepticon in just 5 pints.

News Credits: 25 · by **SW's SilverHammer** » Sun Mar 10, 2013 3:34 am

"Transform yourself into drunken pillar of health, and strenght, with this superhuman brew."

by **Sinnertwin** » Sun Mar 10, 2013 6:38 am

Have a Hoptimus with Optimus

News Credits: 3 · by **No One** » Sun Mar 10, 2013 9:44 am

OH YEAY just what I always wanted. My childhood cartoons & toys associated with ALCOHOL ?!? I am sure parents all over the world are going to be SO behind this. I hope this gets blasted for copyright infringement.

by **frogbat** » Sun Mar 10, 2013 9:51 am

I understand where yer coming from, but its also true this is a tribute to a cartoon character whose fan base is now mostly in their 30s... There might be legal wranglings due to the usage of prime's likeness but after asus' transformer prime laptop name was allowed I don't think hasbro would have much ground to stand on.

Also, it's a limited edition alcoholic beverage which will be sold to persons over the legal age... Though I'm not a parent I think that's preferable to a sugary soft drink tied in with our favorite franchise.

News Credits: 3 · by **No One** » Sun Mar 10, 2013 9:58 am

frogbat wrote:I understand where yer coming from, but its also true this is a tribute to a cartoon character whose fan base is now mostly in their 30s... There might be legal wranglings due to the usage of prime's likeness but after asus' transformer prime laptop name was allowed I don't think hasbro would have much ground to stand on.

Also, it's a limited edition alcoholic beverage which will be sold to persons over the legal age... Though I'm not a parent I think that's preferable to a sugary soft drink tied in with our favorite franchise.

Yeah, I am not trying to start an argument here btw. On the adult side, it REALLY bothers me because Prime does change into an automobile. Drinking and driving related in any sense of the word is just all around a bad idea to me.

by **Rated X** » Sun Mar 10, 2013 2:32 pm

MR Optimus Prime wrote:OH YEAY just what I always wanted. My childhood cartoons & toys associated with ALCOHOL ?!? I am sure parents all over the world are going to be SO behind this. I hope this gets blasted for copyright infringement.

You get the gavel to the head !!! :HEADHURTS:

Nothing is better than the combination of alcohol and Transformers !

News Credits: 1 · by **Sodan-1** » Sun Mar 10, 2013 4:59 pm

I don't like beer. I like cider.

MR Optimus Prime wrote:OH YEAY just what I always wanted. My childhood cartoons & toys associated with ALCOHOL ?!?

And we seriously need to do something about all those angry young people with their hoodies and baggy trousers hanging below their asses swearing rhymes in to microphones. You call THAT music?!

Then there's their 'Tom and Berry' ale! Can you imagine if some unscrupulous, angry individual drank too much and got in to a tussle with someone, whacking them in the face with an iron or dropping an anvil on their foot? The shame it would bring to the loveable Tom & Jerry name.

It's a clever little play on words. It's going to be around for two months, available ONLY in one small country, and not even in every single establishment that serves alcoholic beverages. It'll be gone before anyone knows it exists.

MR Optimus Prime wrote:On the adult side, it REALLY bothers me because Prime does change into an automobile. Drinking and driving related in any sense of the word is just all around a bad idea to me.

Be less wooden, good sir. You really don't think highly of your fellow man, do you? The slightest hint of ethanol and wheels, and the world will devolve into a drunken destruction derby. Is that how it is? No one who isn't already stupid enough to drink and drive is going to be persuaded to do so by this. At most, they'll probably run outside, shout "I'm Optimus Prime!", do the transforming sound and run up the street going "Vroom, vroom!"

News Credits: 27 · by **Scottimus Prime** » Sun Mar 10, 2013 8:01 pm

A brewery in Southern Indiana has been doing one for years now... It's damn good too! With original art to boot!

http://newalbanian.com/beers/hoptimus/

by **Rated X** » Mon Mar 11, 2013 8:25 pm

Sodan-1 wrote:I don't like beer. I like cider.

MR Optimus Prime wrote:OH YEAY just what I always wanted. My childhood cartoons & toys associated with ALCOHOL ?!?

And we seriously need to do something about all those angry young people with their hoodies and baggy trousers hanging below their asses swearing rhymes in to microphones. You call THAT music?!

Slow down with the disses to hip hop culture. Im not sure how it has anything to do with beer. Everybody drinks beer. And I live for gangsta rap.

by **SaTaN CoNvOy** » Wed Mar 13, 2013 10:28 am

DO WANT!

News Credits: 1 · by **Sodan-1** » Mon Mar 18, 2013 8:50 am

Rated X wrote:
Sodan-1 wrote:I don't like beer. I like cider.

MR Optimus Prime wrote:OH YEAY just what I always wanted. My childhood cartoons & toys associated with ALCOHOL ?!?

And we seriously need to do something about all those angry young people with their hoodies and baggy trousers hanging below their asses swearing rhymes in to microphones. You call THAT music?!

Slow down with the disses to hip hop culture. Im not sure how it has anything to do with beer. Everybody drinks beer. And I live for gangsta rap.

I'd have thought the general tone of my whole comment would've made it clear that I wasn't being serious. My apologies to MR Optimus Prime, but I was taking the mickey as his comments struck me as stereotypical 'old-man' comments, and so I continued with it.