New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion"
Monday, March 28th, 2022 9:20AM CDT
Category: Toy NewsPosted by: william-james88 Views: 39,854
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Hasbro held a retailer and investor event to show what was coming up in the next 2 years and highlighted the upcoming Transformers: Earthspark toyline. Jenny Whitlock, VP of Global Franchises at Hasbro, said that along with "classic conversion", there would be two different styles of transformation for the toys: Surprise Conversion and Magic Conversion. The goal seems to be similar to what Hasbro has been building up since the intro of one step transformers which is for kids to recreate the speed of transformation they see onscreen. These conversions also seem to want to go one step further and represent the style of transformation, not just the speed. While it should shock no one, this is also a clear indication to older fans that this toyline for this show is not aimed at them, but for kids instead.
“Transformers: Earthspark presents many firsts for Transformers that we’re bringing to life for kids. Leaning into insights, we’ve identified core pillars of play that allow us to take conversion to another level and connect with kids to deliver on the magic they want [to be] brought to life in toys. Surprise Conversion, Classic Conversion, and Magic Conversion will create a true show-to-shelf moment for the line and an innovative new way to convert Earthspark’s greatest heroes.”
“Transformers: Earthspark presents many firsts for Transformers that we’re bringing to life for kids. Leaning into insights, we’ve identified core pillars of play that allow us to take conversion to another level and connect with kids to deliver on the magic they want [to be] brought to life in toys. Surprise Conversion, Classic Conversion, and Magic Conversion will create a true show-to-shelf moment for the line and an innovative new way to convert Earthspark’s greatest heroes.”
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Re: New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion" (2130066)
Posted by Overcracker on March 28th, 2022 @ 10:09am CDT
Posted by Overcracker on March 28th, 2022 @ 10:09am CDT
Animated tried to do that... but probably this will be a more flashy and more complete transformation in one step or 2.
9:12
5:06
9:12
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Re: New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion" (2130072)
Posted by TulioDude on March 28th, 2022 @ 10:35am CDT
Posted by TulioDude on March 28th, 2022 @ 10:35am CDT
Sounds cool.
Another example for this "auto-transformation" is Armada Optimus Prime trailer,it did seen like magic see it transform on it's own.
Day 818 of waiting for Transformers Armada Masterpiece news.
Another example for this "auto-transformation" is Armada Optimus Prime trailer,it did seen like magic see it transform on it's own.
Day 818 of waiting for Transformers Armada Masterpiece news.
Re: New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion" (2130077)
Posted by Jelze Bunnycat on March 28th, 2022 @ 12:02pm CDT
The G1 Jumpstarters were magic in a sense as well, all you did was pull back, let go, they raced on their own and then *BAM* transformed (and faceplanted) without you touching them.
Posted by Jelze Bunnycat on March 28th, 2022 @ 12:02pm CDT
TulioDude wrote:Sounds cool.
Another example for this "auto-transformation" is Armada Optimus Prime trailer,it did seen like magic see it transform on it's own.
The G1 Jumpstarters were magic in a sense as well, all you did was pull back, let go, they raced on their own and then *BAM* transformed (and faceplanted) without you touching them.
Re: New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion" (2130081)
Posted by ZeldaTheSwordsman on March 28th, 2022 @ 12:41pm CDT
Posted by ZeldaTheSwordsman on March 28th, 2022 @ 12:41pm CDT
So I guess this makes Cybertron Override half-magic?
Re: New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion" (2130087)
Posted by DeathReviews on March 28th, 2022 @ 1:13pm CDT
Posted by DeathReviews on March 28th, 2022 @ 1:13pm CDT
If it's 'simple' it ain't for me. As a, shall we say, 'mature' collector, I've got no interest in simpler toys. 
Re: New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion" (2130091)
Posted by Sabrblade on March 28th, 2022 @ 1:55pm CDT
Posted by Sabrblade on March 28th, 2022 @ 1:55pm CDT
The Beast Wars and Machine Wars flip-changers had instant-transformations and remain fun figures to this day.
Re: New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion" (2130092)
Posted by bluecatcinema on March 28th, 2022 @ 2:05pm CDT
Posted by bluecatcinema on March 28th, 2022 @ 2:05pm CDT
"Surprise Conversion", "Magic Conversion"... I must admit, I'm intrigued about what these two are all about.
Re: New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion" (2130096)
Posted by ZeldaTheSwordsman on March 28th, 2022 @ 2:28pm CDT
Posted by ZeldaTheSwordsman on March 28th, 2022 @ 2:28pm CDT
Indeed. Not every instachanger is brick like the Battlechargers, or the later-Bayverse and Bumblebee one-steps. Override for example (granted, she's not a full instachanger) is quite nicely articulated.Sabrblade wrote:The Beast Wars and Machine Wars flip-changers had instant-transformations and remain fun figures to this day.
Re: New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion" (2130101)
Posted by william-james88 on March 28th, 2022 @ 2:45pm CDT
Animated Bumblebee is a great example too. One step but full articulation.
Posted by william-james88 on March 28th, 2022 @ 2:45pm CDT
ZeldaTheSwordsman wrote:Indeed. Not every instachanger is brick like the Battlechargers, or the later-Bayverse and Bumblebee one-steps. Override for example (granted, she's not a full instachanger) is quite nicely articulated.Sabrblade wrote:The Beast Wars and Machine Wars flip-changers had instant-transformations and remain fun figures to this day.
Animated Bumblebee is a great example too. One step but full articulation.
Re: New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion" (2130104)
Posted by Jelze Bunnycat on March 28th, 2022 @ 2:56pm CDT
I actually had to look up the name of the gimmick he had: Activators, very much like the Flipchangers discussed before.
Posted by Jelze Bunnycat on March 28th, 2022 @ 2:56pm CDT
william-james88 wrote:ZeldaTheSwordsman wrote:Indeed. Not every instachanger is brick like the Battlechargers, or the later-Bayverse and Bumblebee one-steps. Override for example (granted, she's not a full instachanger) is quite nicely articulated.Sabrblade wrote:The Beast Wars and Machine Wars flip-changers had instant-transformations and remain fun figures to this day.
Animated Bumblebee is a great example too. One step but full articulation.
I actually had to look up the name of the gimmick he had: Activators, very much like the Flipchangers discussed before.
Re: New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion" (2130123)
Posted by -Kanrabat- on March 28th, 2022 @ 4:29pm CDT
Posted by -Kanrabat- on March 28th, 2022 @ 4:29pm CDT
Even if the cost of such instant transformations would be bots that are complete bricks, if the gimmick works well and BOTH modes looks great, I will buy some for sure.
Re: New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion" (2130146)
Posted by griftimus prime on March 28th, 2022 @ 7:09pm CDT
Posted by griftimus prime on March 28th, 2022 @ 7:09pm CDT
you know its funny how some of the best beast wars toys were one step flip a switch and it transforms from good looking animal to good looking figure. and i would consider those for everyone.
not sure why they do not make transformers like this anymore.
not sure why they do not make transformers like this anymore.
Re: New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion" (2130147)
Posted by Sabrblade on March 28th, 2022 @ 7:19pm CDT
Posted by Sabrblade on March 28th, 2022 @ 7:19pm CDT
Different design teams 26 years apart.griftimus prime wrote:you know its funny how some of the best beast wars toys were one step flip a switch and it transforms from good looking animal to good looking figure. and i would consider those for everyone.
not sure why they do not make transformers like this anymore.
Re: New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion" (2130149)
Posted by Emerje on March 28th, 2022 @ 7:46pm CDT
Same design team that just rebuilt Rattrap for the BW vintage line. They're certainly familiar with the process now so hopefully they've gotten a little inspiration for the future.
Emerje
Posted by Emerje on March 28th, 2022 @ 7:46pm CDT
Sabrblade wrote:Different design teams 26 years apart.griftimus prime wrote:you know its funny how some of the best beast wars toys were one step flip a switch and it transforms from good looking animal to good looking figure. and i would consider those for everyone.
not sure why they do not make transformers like this anymore.
Same design team that just rebuilt Rattrap for the BW vintage line. They're certainly familiar with the process now so hopefully they've gotten a little inspiration for the future.
Emerje
Re: New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion" (2130150)
Posted by ZeldaTheSwordsman on March 28th, 2022 @ 7:49pm CDT
Posted by ZeldaTheSwordsman on March 28th, 2022 @ 7:49pm CDT
I'd say it was more that the auto-changers of old were "main" toys, whereas the movie line 1-steps were mostly budget toys akin to Cyber Battalion.Sabrblade wrote:Different design teams 26 years apart.griftimus prime wrote:you know its funny how some of the best beast wars toys were one step flip a switch and it transforms from good looking animal to good looking figure. and i would consider those for everyone.
not sure why they do not make transformers like this anymore.
Re: New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion" (2130192)
Posted by MaximalNui on March 29th, 2022 @ 4:30pm CDT
The only one I had from those was a Thundercracker I got as a gift and it was a pleasant surprise; good to know it extended to the rest of the line instead of being one single good mold.
I think another good thing from those figures (and the above Animated Activators) was that, while the one-step certainly dominated the transformation, it wasn't the end-all-be-all of the process: you could fiddle with the limbs, head and kibble a bit to get the best of both modes. Instead, most modern one-step seem to limit the transformation to just that and the figure suffers from it both in articulation and accuracy.
Most likely. There's a reason the Deluxe class was called Deluxe, after all: the one-steps were the intended baseline size in BW.
Posted by MaximalNui on March 29th, 2022 @ 4:30pm CDT
Jelze Bunnycat wrote:william-james88 wrote:ZeldaTheSwordsman wrote:Indeed. Not every instachanger is brick like the Battlechargers, or the later-Bayverse and Bumblebee one-steps. Override for example (granted, she's not a full instachanger) is quite nicely articulated.Sabrblade wrote:The Beast Wars and Machine Wars flip-changers had instant-transformations and remain fun figures to this day.
Animated Bumblebee is a great example too. One step but full articulation.
I actually had to look up the name of the gimmick he had: Activators, very much like the Flipchangers discussed before.
The only one I had from those was a Thundercracker I got as a gift and it was a pleasant surprise; good to know it extended to the rest of the line instead of being one single good mold.
griftimus prime wrote:you know its funny how some of the best beast wars toys were one step flip a switch and it transforms from good looking animal to good looking figure. and i would consider those for everyone.
not sure why they do not make transformers like this anymore.
I think another good thing from those figures (and the above Animated Activators) was that, while the one-step certainly dominated the transformation, it wasn't the end-all-be-all of the process: you could fiddle with the limbs, head and kibble a bit to get the best of both modes. Instead, most modern one-step seem to limit the transformation to just that and the figure suffers from it both in articulation and accuracy.
ZeldaTheSwordsman wrote:I'd say it was more that the auto-changers of old were "main" toys, whereas the movie line 1-steps were mostly budget toys akin to Cyber Battalion.Sabrblade wrote:Different design teams 26 years apart.
Most likely. There's a reason the Deluxe class was called Deluxe, after all: the one-steps were the intended baseline size in BW.
Re: New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion" (2130230)
Posted by chuckdawg1999 on March 30th, 2022 @ 2:04am CDT
Posted by chuckdawg1999 on March 30th, 2022 @ 2:04am CDT
This makes me think we'll be getting an evolution of the one-step transformation that will give us complete and show accurate robot modes,possibly with full articulation.
Re: New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion" (2130233)
Posted by -Kanrabat- on March 30th, 2022 @ 4:34am CDT
The only problem with "one step" Transformers with full articulations is that they can only be one step from vehicle to robot. The transformation is then slowed to a crawl for the other way around. Unless they manage to create a mechanism that set the limbs in position at the push of a button? And even then, it would be TWO steps at the very least.
Posted by -Kanrabat- on March 30th, 2022 @ 4:34am CDT
chuckdawg1999 wrote:This makes me think we'll be getting an evolution of the one-step transformation that will give us complete and show accurate robot modes,possibly with full articulation.
The only problem with "one step" Transformers with full articulations is that they can only be one step from vehicle to robot. The transformation is then slowed to a crawl for the other way around. Unless they manage to create a mechanism that set the limbs in position at the push of a button? And even then, it would be TWO steps at the very least.
Re: New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion" (2130259)
Posted by Sabrblade on March 30th, 2022 @ 11:00am CDT
Posted by Sabrblade on March 30th, 2022 @ 11:00am CDT
In that case, simply don't market them with the name "1-Step" but instead with a new name like "Quick Change" or something.-Kanrabat- wrote:chuckdawg1999 wrote:This makes me think we'll be getting an evolution of the one-step transformation that will give us complete and show accurate robot modes,possibly with full articulation.
The only problem with "one step" Transformers with full articulations is that they can only be one step from vehicle to robot. The transformation is then slowed to a crawl for the other way around. Unless they manage to create a mechanism that set the limbs in position at the push of a button? And even then, it would be TWO steps at the very least.
Re: New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion" (2130269)
Posted by -Kanrabat- on March 30th, 2022 @ 1:03pm CDT
That would work perfectly.
Posted by -Kanrabat- on March 30th, 2022 @ 1:03pm CDT
Sabrblade wrote:In that case, simply don't market them with the name "1-Step" but instead with a new name like "Quick Change" or something.
That would work perfectly.
Re: New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion" (2130282)
Posted by Jelze Bunnycat on March 30th, 2022 @ 3:38pm CDT
Looking at the MW and BW Flipchangers, all you'd need to do is straighten the arms and legs. Having a locking system for the limbs would go a long way to improve that.
Posted by Jelze Bunnycat on March 30th, 2022 @ 3:38pm CDT
-Kanrabat- wrote:chuckdawg1999 wrote:This makes me think we'll be getting an evolution of the one-step transformation that will give us complete and show accurate robot modes,possibly with full articulation.
The only problem with "one step" Transformers with full articulations is that they can only be one step from vehicle to robot. The transformation is then slowed to a crawl for the other way around. Unless they manage to create a mechanism that set the limbs in position at the push of a button? And even then, it would be TWO steps at the very least.
Looking at the MW and BW Flipchangers, all you'd need to do is straighten the arms and legs. Having a locking system for the limbs would go a long way to improve that.
Re: New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion" (2130362)
Posted by RotorstormNZ on March 31st, 2022 @ 8:46pm CDT
Posted by RotorstormNZ on March 31st, 2022 @ 8:46pm CDT
Colour me intrigued!
Re: New Transformation Styles Coming to Transformers Earthspark Toyline Including "Magic Conversion" (2130484)
Posted by chuckdawg1999 on April 2nd, 2022 @ 3:05pm CDT
Most of the figures Hasbro has released as One-Step changers are usually more than one step either way. Reminds me, we never got that One-Step VW Beetle from the Bumblebee movie.
Posted by chuckdawg1999 on April 2nd, 2022 @ 3:05pm CDT
Sabrblade wrote:In that case, simply don't market them with the name "1-Step" but instead with a new name like "Quick Change" or something.-Kanrabat- wrote:chuckdawg1999 wrote:This makes me think we'll be getting an evolution of the one-step transformation that will give us complete and show accurate robot modes,possibly with full articulation.
The only problem with "one step" Transformers with full articulations is that they can only be one step from vehicle to robot. The transformation is then slowed to a crawl for the other way around. Unless they manage to create a mechanism that set the limbs in position at the push of a button? And even then, it would be TWO steps at the very least.
Most of the figures Hasbro has released as One-Step changers are usually more than one step either way. Reminds me, we never got that One-Step VW Beetle from the Bumblebee movie.
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