Optimus Prime and his band of Autobots are set to assemble in the real world — in China.
DMG Entertainment, the China-U.S.-based movie studio and co-producer of Point Break and Iron Man 3, has reached a deal with Hasbro to create Transformers Live. The robotics spectacle, expected to debut in an undisclosed Chinese city in 2017, will be the world's first live-action attraction featuring the toy brand's iconic characters.
The show will be produced by S2BN Entertainment, the live entertainment company behind Spider-Man: Turn Off the Dark, The Marvel Experience and Rock of Ages.
“Transformers Live will be a cross between an action-adventure spectacle, a theme park attraction and a theatrical show," said Michael Cohl, chairman of S2BN Entertainment, in a statement.
The partners will build a semi-permanent 4,500-capacity venue to house the spectacle, which will deploy a fusion of proprietary robotics technologies, high-tech projection systems and aerial stunt sequences. Sources close to the deal say Beijing is the most likely destination for the show.
"Fans will experience intense action, beautiful visual moments, an emotionally engaging story, lots of humor and rousing music," Cohl added.
Hasbro and DMG Opening 'Transformers Live' Attraction in China
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Hasbro and DMG Opening 'Transformers Live' Attraction in China
Posted by Va'al Tue Jan 26, 2016 8:23 am
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"Till All Are Pun!"
Via a piece in The Hollywood Reporter, we have some news concerning the creation of a new live Transformers attraction/show, set to arrive in China by 2017. Transformers Live will be a 'cross between an action-adventure spectacle, a theme park attraction and a theatrical show' - you can read more about it below, or head here for the full article!
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Va'al - God Of Transformers
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Re: Hasbro and DMG Opening 'Transformers Live' Attraction in China
Posted by Microraptor Tue Jan 26, 2016 8:46 am
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But..but..I can't afford a trip to China on a fifteen-year-old's budget!
Shark-lover, dolphin-puncher, Hasbro fan, and all around enigmatic guy.
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Re: Hasbro and DMG Opening 'Transformers Live' Attraction in China
Posted by Sabrblade Tue Jan 26, 2016 11:23 am
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Oh dear.The show will be produced by S2BN Entertainment, the live entertainment company behind Spider-Man: Turn Off the Dark,
"When there's gold feathers, punch behind you!!"
Shadowman wrote:This is Sabrblade we're talking about. His ability to store trivial information about TV shows is downright superhuman.
Caelus wrote:My wife pointed out something interesting about the prehistoric Predacons. I said that everyone was complaining because transforming for them mostly consisted of them just standing up-right. She essentially said, 'So? That's what our ancestors did.'
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Re: Hasbro and DMG Opening 'Transformers Live' Attraction in China
Posted by Va'al Tue Jan 26, 2016 11:27 am
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Sabrblade wrote:Oh dear.The show will be produced by S2BN Entertainment, the live entertainment company behind Spider-Man: Turn Off the Dark,
Yup.
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Va'al - God Of Transformers
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Re: Hasbro and DMG Opening 'Transformers Live' Attraction in China
Posted by Carnivius_Prime Wed Jan 27, 2016 2:49 am
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I don't live in China, nor can afford to go to China. :/
I have anxiety, depression and aspergers syndrome so my behaviour can be erratic. I don't mean offense to anyone. Just very picky about my Transformers collecting. You're all cool! 
Likes: Bayverse, Marvel UK G1, Geoff Senior art, '86 movie (more for style/soundtrack rather than Star Wars plot)
Dislikes: Bumblebee movie (lousy rehashed dumb crud), TFA, G1 cartoon, IDW G1, BW/BM, MP. The entire concept of Autobot Megatron
Likes: Bayverse, Marvel UK G1, Geoff Senior art, '86 movie (more for style/soundtrack rather than Star Wars plot)
Dislikes: Bumblebee movie (lousy rehashed dumb crud), TFA, G1 cartoon, IDW G1, BW/BM, MP. The entire concept of Autobot Megatron
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Re: Hasbro and DMG Opening 'Transformers Live' Attraction in China
Posted by Sabrblade Wed Jan 27, 2016 11:55 am
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"Can't do a job halfway. What's worth doing is worth doing well, I say."
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Saber Blade
As of now, the best TF live performance shows that have happened at theme parks have been the opening ceremonies for the TF ride in both Hollywood and Orlando.
The latter one even got an air stunt squadron, the Black Diamond Jet Team, to take part in the performance as a N.E.S.T. squadron in the "battle" against the unseen Decepticons that took part during the Orlando opening ceremony.
Which reminds me, I need to get around making Wiki articles for those two performances.
The latter one even got an air stunt squadron, the Black Diamond Jet Team, to take part in the performance as a N.E.S.T. squadron in the "battle" against the unseen Decepticons that took part during the Orlando opening ceremony.
Which reminds me, I need to get around making Wiki articles for those two performances.
"When there's gold feathers, punch behind you!!"
Shadowman wrote:This is Sabrblade we're talking about. His ability to store trivial information about TV shows is downright superhuman.
Caelus wrote:My wife pointed out something interesting about the prehistoric Predacons. I said that everyone was complaining because transforming for them mostly consisted of them just standing up-right. She essentially said, 'So? That's what our ancestors did.'
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Re: Hasbro and DMG Opening 'Transformers Live' Attraction in China
Posted by LegendaryAntiHero Thu Jan 28, 2016 5:39 pm
Cool. I don't live in China but this sounds great. And I look forward to that other event at universal studios
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Re: Hasbro and DMG Opening 'Transformers Live' Attraction in China
Posted by Sabrblade Thu Jan 28, 2016 11:46 pm
Motto:
"Can't do a job halfway. What's worth doing is worth doing well, I say."
Weapon:
Saber Blade
Which other event?LegendaryAntiHero wrote:And I look forward to that other event at universal studios
"When there's gold feathers, punch behind you!!"
Shadowman wrote:This is Sabrblade we're talking about. His ability to store trivial information about TV shows is downright superhuman.
Caelus wrote:My wife pointed out something interesting about the prehistoric Predacons. I said that everyone was complaining because transforming for them mostly consisted of them just standing up-right. She essentially said, 'So? That's what our ancestors did.'
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Sabrblade - God Of Transformers
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