The Energon Pub

News Credits: 1235 · by **LOST Cybertronian** » Thu Jun 12, 2014 5:43 am

Another entrant in Super Deformed Transformers Category is Hero Cross with their version of pre-Age of Extinction Optimus Prime. This figure looks to have light up eyes and comes with a blaster and battle blades.

by **MGrotusque** » Thu Jun 12, 2014 10:18 am

I like these super deformed figs but they sure do want a lot of money for them. Like that G1 Op version not too long ago. They wanted 150 bucks for it or something outrageous like that. I wonder what these guys are asking for theirs?

News Credits: 12 · by **GuyIncognito** » Thu Jun 12, 2014 10:53 am

I feel like there's another one of these announced from a different company every couple of weeks. At what point does the market become saturated with non-transforming TF figures? Is there really such a high demand for these?

News Credits: 5749 · by **El Duque** » Wed Jun 25, 2014 5:01 pm

Courtesy of site sponsor BigBadToyStore we have some new images of 86 Hero's Hybrid Metal Figuration #015 Optimus Prime. Yet another officially licensed third-party super deformed figure, this time based on the live action movie franchise Optimus Prime. The figure doesn't transform, but does appear to be highly detailed, comes with three sets of hands, two battle blades, and one blaster. He's estimated to arrive in November with a price tag of $169.99. Check out the official images mirrored below:

News Credits: 118 · by **megatronus** » Wed Jun 25, 2014 5:20 pm

Super-Deformed is all over the place these days, isn't it?

News Credits: 6188 · by **Va'al** » Tue Jan 27, 2015 4:43 pm

Last time we heard anything about the officially Hasbro licensed Hero Cross Hybrid Metal Figuration Dark of the Moon Optimus Prime, the Generations lines hadn't even changed its packaging yet! And still, here the figure finally is, in a new video review from fellow Seibertronian Transformermegazord (aka Benscollectables), showing off the superdeformed non-transforming but packing plenty of accessories little figure - check it out.

News Credits: 4835 · by **william-james88** » Fri Feb 06, 2015 11:13 pm

The new super deformed figure from Herocross' Hybrid Metal line has been revealed and it is Optimus Prime from the Age of Extinction film. They had made a previous Prime figure which used the look of the initial Transformers movie trilogy.

Herocross' facebook page has released several images of this new figure, titled Hybrid Metal 21 Optimus Prime, which have been mirrored below.

by **Rated X** » Sat Feb 07, 2015 7:56 am

Ughhhh

I just dont get why so many bobble head type figures exist ? Who buys these ? Why buy these ? What exactly is the target audience ?

News Credits: 4835 · by **william-james88** » Sat Feb 07, 2015 8:03 am

Rated X wrote:Ughhhh

I just dont get why so many bobble head type figures exist ? Who buys these ? Why buy these ? What exactly is the target audience ?

This is a Hong Kong company so maybe it works for the asian market.

News Credits: 118 · by **megatronus** » Sat Feb 07, 2015 11:33 am

william-james88 wrote:
Rated X wrote:Ughhhh

I just dont get why so many bobble head type figures exist ? Who buys these ? Why buy these ? What exactly is the target audience ?

This is a Hong Kong company so maybe it works for the asian market.

Yea... The super deformed type stuff seems to play better in the East.

News Credits: 6188 · by **Va'al** » Sat Mar 21, 2015 10:08 am

After the officially licensed Optimus Prime superdeformed figures, Hero Cross is moving to another main character from Transformers: Age of Extinction with a Bumblebee accessoried collectable figure, now up for pre-order. The yellow beeper includes hand sets, backpacks, weapons and LED eyes - check out some nice shots below!

Suggested Retail Price: HKD$998 / US$129
[Estimate Shipping Date: 2015 Q3]
Pre-Order Now: here

Licensed by Hasbro
Design and produced by HEROCROSS

HEROCROSS proudly presents Hybrid Metal Figuration #022 Bumblebee from Transformers: Age of Extinction. Autobots essential member Bumblebee although only able to communicate through the in-car radio system; with his witty broadcast and high combat ability with a touch of childness makes him popular among Transformers fans. - See more at:

Height: ~13cm
Weight: TBC
- LED light up eyes
- Accessories:
- 8 interchangeable hands
- 2 interchangeable backpacks
- Ion Blaster
- Autobots LED light up display stands
*Pre-order now at HEROCROSS website and enjoy 10% discount and Hong Kong local free shipping

News Credits: 4835 · by **william-james88** » Mon Jun 20, 2016 5:22 pm

HEROCROSS has just unveiled, on their Facebook page, their latest Transformers Super Deformed figure: HMF#041 Optimus Prime Evasion Mode. He will cost $141 USD and is limited to 999 copies. This toy features Optimus sporting the look he had when he was first found in Age of Extinction. Read below for a full description on the the extra features as well as images of this new collectable.

HMF#041 Optimus Prime EVASION MODE (999 Limited Edition)
"After all we've done, humans are hunting us.!"
HEROCROSS presents the HMF#041 Optimus Prime Evasion Mode (999 limited edition) from the film
Transformers: Age of Extinction. Cade Yeager and his friend, Lucas Flannery, discover an old truck in an abandoned theater and they buy it to repair and sell it for Cade's daughter, Tessa and her college funds. Cade discovers that the truck is an injured Optimus Prime and repairs him, bringing him back to life!
Limited 999 pcs,comes with "Limited Edition Numeric Plate" from 001-999.
Status: Pre-order (Maximum 10 pcs each day)
Release Date: 2016 Q3
Member Price: HKD1098/USD141+500 hero points
Non-Member Price: HKD1298/USD167
Order at : http://www.herocross.com/html/l_13948_1_/seo.html
Product Specification
- Ion Blaster
- One Sword
- LED light up eyes and hip lights
- Light up LED Base
- Removable face mask
- Height: ~15cm
- Weight: ~300g