Walmart Stores Raise Prices Ahead of 2026 Increase, Pulse Raises Commander Prices

Posted by Emerje Oct 14, 2025 at 3:21pm CDT 6,247 views

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We knew this was coming, but it's coming much sooner than expected. Despite online prices currently only being set for figures coming in 2026 at many retailers, Walmart has begun raising prices across the board in their stores. This transition is happening right now so if you haven't seen it in your local stores just give it time, it's coming.

For a refresher:
Deluxe - $28
Voyager - $43
Leaders - $60

As far as I know Leaders have not increased at Walmart, or at least at my local store still had them at $55, but I'm sure it's coming sooner than later. Walmart has also raised the price of the Retro series to $30. You may recall this is the price that Walmart.com had initially sold the second series at before dropping to $25. Pulse has them listed at $28.

And with no Commander pre-orders currently available until Onslaught goes up for next year we seem to be getting our first look at that class's new price point. Pulse has gone against and raised most of their prices to the new price points which inclueds upping Commander Ultra Magnus to $100. So far the price of Titans, big and small, have not been adjusted.

These are some heavy hits during hard times. Let us know how this is affecting your collecting in the Seibertron Energon Pub forums.

Photos below are my own.

Transformers News: Walmart Stores Raise Prices Ahead of 2026 Increase, Pulse Raises Commander Prices

Walmart Stores Raise Prices Ahead of 2026 Increase, Pulse Raises Commander Prices

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Re: Walmart Stores Raise Prices Ahead of 2026 Increase, Pulse Raises Commander Prices (view post)

Comment by megatran Oct 14, 2025

Not to sound insensitive, peeps outside the US have been paying these sort of prices as the norm.

But it's still a bitter pill to swallow.
And obligatory warning statement: Choking hazard!

Re: Walmart Stores Raise Prices Ahead of 2026 Increase, Pulse Raises Commander Prices (view post)

Comment by trailbreaker Oct 15, 2025

Our Walmart seemed overpriced already for action figures, this will just add to it.

Re: Walmart Stores Raise Prices Ahead of 2026 Increase, Pulse Raises Commander Prices (view post)

Comment by megatran Oct 15, 2025

trailbreaker wrote:Our Walmart seemed overpriced already for action figures, this will just add to it.

Do Walmart prices vary between states in the US (not including the state sales tax) or homologous nation wide? Thanks.

Re: Walmart Stores Raise Prices Ahead of 2026 Increase, Pulse Raises Commander Prices (view post)

Comment by DeathReviews Oct 16, 2025

How will this affect collectors? Same way it always does - we will pare back and buy less. We will confine our purchases to the figures we really want. We will start looking at all the repaints and asking if we really want to pay higher prices for the same figure, merely with different colors.

It'll also affect casual reviewers (cough cough cough) because we won't be able to run out and buy figures willy-nilly like we used to. Other reviewers, who are given figures for free as gifts by the companies for promotional purposes, will have tremendous advantages. As well as other reviewers who have spies inside the factories boosting early copies.

It ain't rocket science, it's just basic marketing and math. Just as with taxes. When you tax an activity or product, you get less of it because it gets 'priced out' of the market. Sure, they raised their prices, so they're getting more money from each individual purchase. But the total number of customers who buy plummets, so in the end, they LOSE money. Then the people who raised the prices stand around like idiots, wondering why all the customers, and all their money, just disappeared.

Re: Walmart Stores Raise Prices Ahead of 2026 Increase, Pulse Raises Commander Prices (view post)

Comment by Solrac333 Oct 16, 2025

Looks like my Transformers collecting is coming to a close. It took Trump to end it too.

Re: Walmart Stores Raise Prices Ahead of 2026 Increase, Pulse Raises Commander Prices (view post)

Comment by TheEvilProfessor Oct 17, 2025

As someone who has been saying to myself for a while that "I need to stop buying this stuff", this makes it a lot easier.

Re: Walmart Stores Raise Prices Ahead of 2026 Increase, Pulse Raises Commander Prices (view post)

Comment by megatran Oct 19, 2025

For those contemplating giving up on purchasing Transformers toys, would being more selective on purchasing fewer toys be an option? Or is it the value proposition kills the joy?

Re: Walmart Stores Raise Prices Ahead of 2026 Increase, Pulse Raises Commander Prices (view post)

Comment by Emerje Oct 20, 2025

DeathReviews wrote:Then the people who raised the prices stand around like idiots, wondering why all the customers, and all their money, just disappeared.

Problem is we have a president that's punishing companies for not making their stuff in America (which would drive prices way up anyway) and a Hasbro CEO who doesn't care if sales are down on their own IPs because he'd rather the company made video games. We're kinda stuck in the middle on this.

Emerje

Re: Walmart Stores Raise Prices Ahead of 2026 Increase, Pulse Raises Commander Prices (view post)

Comment by megatran Oct 30, 2025

The tariff on China is supposedly going to be reduced. There are more flip-flops than I have feet.

Re: Walmart Stores Raise Prices Ahead of 2026 Increase, Pulse Raises Commander Prices (view post)

Comment by Emerje Nov 3, 2025

megatran wrote:The tariff on China is supposedly going to be reduced. There are more flip-flops than I have feet.

It's also possible that all of the new Trump tariffs could just go away this month since the Supreme Court is supposed to be deciding if the new tariffs are legal or not. Only Congress has the power to change taxes ("no taxation without representation" and all that), not the President, but he's using an old war time act and stating that current foreign trade policies are an attack on America giving him the right to adjust tariffs even though nothing is mentioned about tariffs in that act.

BTW, Trump continues to be delusional, stating prices are down not up, Americans aren't paying the tariffs, there's no recession and everyone is happy.

Emerje

Re: Walmart Stores Raise Prices Ahead of 2026 Increase, Pulse Raises Commander Prices (view post)

Comment by megatran Nov 16, 2025

Some tariffs are being wound back because it's inflationary (no sh!t) & America don't or can't adequately supply/produce it, leading to higher prices. But these are mostly related to food, such as beef, coffee, etc.

Here's hoping toys gets added to the list for all you Yankees. >:oP

Re: Walmart Stores Raise Prices Ahead of 2026 Increase, Pulse Raises Commander Prices (view post)

Comment by megatran Feb 22, 2026

Today I learned the Supreme court ruling was initiated by an American toy company. No, not that toy company.

What's the likelihood tariff refunds are dealt out?

Re: Walmart Stores Raise Prices Ahead of 2026 Increase, Pulse Raises Commander Prices (view post)

Comment by D-Maximal_Primal Feb 23, 2026

megatran wrote:Today I learned the Supreme court ruling was initiated by an American toy company. No, not that toy company.

What's the likelihood tariff refunds are dealt out?

I am going to say not likely.

In response to the ruling saying he couldn't do it, king dipshit decided to slap first a 10% then raised to 15% tariff on worldwide imports. He is going to ignore the ruling, like he ignores all laws, and he will get away with it since the same court said presidents are immune and our republican congresspeople have no spine with him.

Simply put, until he is out of office and republicans actually finally get rid of him too, we will all keep losing money because of him.

Re: Walmart Stores Raise Prices Ahead of 2026 Increase, Pulse Raises Commander Prices (view post)

Comment by Emerje Feb 23, 2026

For now the tariff countdown is on. A president can only create tariffs for 150 days so they'll be up again in about 5 months. We'll see if he can convince Congress to restart the previous ones, seems unlikely since they're wildly unpopular and a lot of Republicans are trying to keep their seats this November. On the bright side the new tariffs are global so Drowsy Don can't take personal bribes to lower their rates. I wonder if the countries that paid into the $2 billion he and his family collected in cash and gifts to lower their rates and other advantages are feeling stupid right now? They should.

As for refunds, nobody knows. I mean, if you steal from someone and are found guilty you usually have to pay restitution. There's speculation that companies will be paid back, but that's just stupid since they've already made their money back by up charging us.

Emerje

Re: Walmart Stores Raise Prices Ahead of 2026 Increase, Pulse Raises Commander Prices (view post)

Comment by D-Maximal_Primal Feb 23, 2026

I personally like what the Governor of Illinois did: once the supreme court said no, he issued a letter to the president that was a bill for $1,700 per household in his state (since it has been calculated that to date the average american household has paid $1700 extra due to tariffs), with a threat for legal action should he decline, seeing as how he was ruled against.

Re: Walmart Stores Raise Prices Ahead of 2026 Increase, Pulse Raises Commander Prices (view post)

Comment by Emerje Feb 23, 2026

D-Maximal_Primal wrote:I personally like what the Governor of Illinois did: once the supreme court said no, he issued a letter to the president that was a bill for $1,700 per household in his state (since it has been calculated that to date the average american household has paid $1700 extra due to tariffs), with a threat for legal action should he decline, seeing as how he was ruled against.

That definitely sounds like a Pritzker move. Only thing that really troubles a bad billionaire is a good one.

Emerje

Re: Walmart Stores Raise Prices Ahead of 2026 Increase, Pulse Raises Commander Prices (view post)

Comment by Rodimus Prime Feb 24, 2026

Emerje wrote:
D-Maximal_Primal wrote:I personally like what the Governor of Illinois did: once the supreme court said no, he issued a letter to the president that was a bill for $1,700 per household in his state (since it has been calculated that to date the average american household has paid $1700 extra due to tariffs), with a threat for legal action should he decline, seeing as how he was ruled against.

That definitely sounds like a Pritzker move. Only thing that really troubles a bad billionaire is a good one.

Emerje

Aren't all billionaires supposed to be bad according to leftists? Pricker knows his threat is useless, but he had to do something to not appear more politically impotent than he already is. Trump probably just scoffed or laughed when he heard.

Re: Walmart Stores Raise Prices Ahead of 2026 Increase, Pulse Raises Commander Prices (view post)

Comment by Emerje Feb 24, 2026

Rodimus Prime wrote:
Emerje wrote:
D-Maximal_Primal wrote:I personally like what the Governor of Illinois did: once the supreme court said no, he issued a letter to the president that was a bill for $1,700 per household in his state (since it has been calculated that to date the average american household has paid $1700 extra due to tariffs), with a threat for legal action should he decline, seeing as how he was ruled against.

That definitely sounds like a Pritzker move. Only thing that really troubles a bad billionaire is a good one.

Emerje
Aren't all billionaires supposed to be bad according to leftists? Pricker knows his threat is useless, but he had to do something to not appear more politically impotent than he already is. Trump probably just scoffed or laughed when he heard.

Billionaires aren't inherently bad, just depends on how they handle their wealth. Pritzker has donated nearly $200 Million to education, museums, hospitals and various other charities. Trump's charitable donations are murky and rarely involve his own cash, they're more often things that he gives away and attaches a random price to, while others didn't materialize or were later rescinded after he made a big show of them. The Trump Foundation was even dissolved by the courts for basically being a tax scam.

And yes, of course Pritzker knows the threat wont result in anything, but it makes for a good talking point for the left during the mid-terms.

And just a reminder, I'm an independent. I'm liberal when it comes to things like the environment, LGBTQ+ causes, voter rights (the SAVE Act is a crime against Americans) and basically anything that has to do with the Constitution, and am conservative when it comes to government spending. Trumps the biggest RINO there is, his wasteful spending is endless and done to enrich himself and only himself.

Emerje

Re: Walmart Stores Raise Prices Ahead of 2026 Increase, Pulse Raises Commander Prices (view post)

Comment by Rodimus Prime Feb 24, 2026

Emerje wrote:Billionaires aren't inherently bad, just depends on how they handle their wealth.

Agreed. As for how Trump and Pricker specifically spend their money, I'm honestly not familiar with either. Just that Trump has a history of some shady business dealings. Makes him a good fit in Washington.

And yes, of course Pritzker knows the threat wont result in anything, but it makes for a good talking point for the left during the mid-terms.

They have plenty of those, since it seems they can only discuss what they think Trump does wrong as opposed to offering viable alternatives.

And just a reminder, I'm an independent. I'm liberal when it comes to things like the environment, LGBTQ+ causes, voter rights (the SAVE Act is a crime against Americans) and basically anything that has to do with the Constitution, and am conservative when it comes to government spending. Trumps the biggest RINO there is, his wasteful spending is endless and done to enrich himself and only himself.

Yes it's possible to support both liberal and conservative ideas and policy at the same time, along as they don't conflict. I'm not sure if independent is the right word for me, I always thought of myself as a centrist, I just found myself more on the conservative side of the divide (if there's such a definitive thing) as I got older. Or maybe I stayed the same and it was the center that got moved. 20 years ago I was much more liberal, but then again 20 years ago being "liberal" also meant something different. Both sides have been hijacked by their respective extreme elements, and that makes it nearly impossible for the majority in the middle to work together. I do value individual rights above being grouped together, but some things are just common sense to do. As for the SAVE Act, it would be great if voting rights were a clear-cut set of requirements. Maybe they are and people find ways to exploit them. After 2020, there had to be a review of policies and practices. And Trump being a RINO? Probably. He was a Democrat for a long time, and he still lets it show sometimes.

Re: Walmart Stores Raise Prices Ahead of 2026 Increase, Pulse Raises Commander Prices (view post)

Comment by megatran Mar 5, 2026

Hasbro sues US government over IEEPA tariff payments.

https://www.reuters.com/legal/litigatio ... 026-02-27/

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