The Energon Pub

News Credits: 2 · by **Aurax** » Mon Mar 12, 2007 12:15 pm

The Transformers flick is featured in a discussion about a trend in summer movie themes. It includes a new-ish movie poster. I don't know if this in today's print edition, but it is online here.

News Credits: 2024 · by **Hotrod** » Mon Mar 12, 2007 6:09 pm

Front paged and credited.

News Credits: 3 · by **Kayevcee** » Mon Mar 12, 2007 6:30 pm

I can see how an invasion of giant robots could be bad for the environment, yes

-Nick

News Credits: 10 · by **JazZeke** » Mon Mar 12, 2007 6:30 pm

I don't see the connectiosn between alien robots and enviromentalism.

News Credits: 2 · by **First-Aid** » Mon Mar 12, 2007 6:39 pm

Hmmm...Megatron vs. Al Gore...I'd pay to see that one...

Al Gore: I feel your pain Megatron, but you must respect all living things for they support our own life. It's bad to destroy, can't you see this? Even if you destroy my body, you'll never destroy my spirit.

Megatron: What the hell have you been smoking? (Steps on Al Gore, making him one with the Earth he loves so much)

Al Gore: OUch! My spirit!

News Credits: 2 · by **partholon** » Mon Mar 12, 2007 7:07 pm

whilst transformers has had eco links in some stories in the past this counts as the biggest pile of shite ive ever read. there not coming here to save the planet, theyre here to get the matrix and kill all humans :grin:

who ever wrote that story was seriously streatching his point. i mean honestly is anyone going to go see transformers for its message about the enviroment!?!

News Credits: 409 · by **Stormrider** » Mon Mar 12, 2007 7:48 pm

Interesting- there is no mention of Lord of the Rings, in which Tolkien shared his impression of Industry vs the Environment.

by **InvaderJes** » Mon Mar 12, 2007 8:28 pm

Yeah, it's reeeeally pushing it, but I ain't complaining. I like seeing TF references in the media.

News Credits: 8 · by **Liege Evilmus** » Mon Mar 12, 2007 8:36 pm

New York Times, thats the big time.

Still, they aren't over the top till Soundwave is a guest on The Daily Show!

by **Bluebullet** » Mon Mar 12, 2007 9:13 pm

All I read was: Environment, environment, Global Warming, environment, Transformers, environment, Al Gore, environment, and, "Pass the magic pipe, bro."

by **Gierling** » Mon Mar 12, 2007 11:39 pm

Well it is a hollywood movie, so you have to expect some politicization.

Well as much politicization as a movie about a red white and blue robot who spouts off about how freedom is an inherent (see God given) right. Can be.

http://www.youtube.com/user/Pepsimus · by **Black Bumblebee** » Tue Mar 13, 2007 12:05 am

Honestly, if the movie was done "right," it would have the potential to be a very good environmental tale--from the very beginning, the Transformers has dealt with issues of dwindling resources (heck, the whole planet was more or less shut down), with nearly every episode of the cartoon dealing with Megatron trying to steal some resource.

That said... there wasn't any overtly environmental message that I saw in the movie script I've seen, so yeah, someone is just stretching things to make a "point" about Hollywood.

by **Ransom** » Tue Mar 13, 2007 2:58 am

Transformers and environmentalism - yeeeaaah. It is true that the Transformers, depending on which universe you go by, were looking for resources. The central theme was about freedom - those who fight for/against it - not environmentalism, so it is quite a stretch to lump it in with other environmental thematic movies. Overall, the article has an interesting point, but definitely stretches some things to support its hypothesis.

Still, at least the movie is getting some attention. I can't understand why Paramount is not marketing the movie a lot more, considering that July 4th is not far away (using marketers' reckoning).

News Credits: 2 · by **Aurax** » Tue Mar 13, 2007 10:31 am

It was a real stretch for the NYT. Then again, it is the New York Times. One of two things was at play for this prominent mention: Either there actually is some guerilla-esque marketing going on to generate buzz before a more official marketing campaign hits, or Cieply is a transfan just doing his part.

Either way, not many are going to go see the film for its environmental theme (such as it is) or will remember these early mentions. It does stoke the fire just that much more, however.