Dead Metal wrote:Lol that article is stupid. So their girl's toys have been improving since 2010, and the ones responsible are supposed to be the bronies? And somehow this is supposed to be propping up the entire company?
Remember when Hasbro revealed that the Transformers brand was so big that made them reinvent themselves as a media company to make even more TF money?
Who was responsible for that? Was it the female TF fans who suddenly flocked to the brand?
Maybe, just maybe the girl's toys branch is improving because they're making more toys that actually appeal to girls as opposed to just making utter crap that's supposed to be so "girly"?
Sure, the article is FAR from perfect. It make a point that not partucular demographics is clearly represented.
Still, girls DO play more with toys and boys are lately more into video games. Maybe that's why Hasbro is trying so hard to please the little kids with the new AoE movie line. They kinda have to do this to secure future fans.
Also, in our modern society, it's became more and more redundant/ridiculous to put a sex on toys. "This is a boy toy, this is a girl toy". Those term are slowly and surely becoming a thing of the past.
TrU is making a campaing right now under "let toys be toys" by no longer reffering to any of it's toys as a "girl toy" or a "boy toy". Mc Donald is doing the same thing with it's Happy Meals.
There's two purpose to this. First, MONEY. If a boy or man have the cash to buy some dolls, if he's he's not ashamed to do it, he will spend his money. The Mc Donald cashier will no longer say "will you take a boy toy or girl toy" but rather "Will you take a TRANSFORMERS™ or a MY LITTLE PONY™".
$Catshing!$Also, as a bonus, a little going forward for our society.