AcademyofDrX wrote:TF-fan kev777 wrote:I never said the G1 designs weren't ridiculously dated, no disagreement there. But they are a hell of a lot more marketable to kids than the MTMTE cybertronian designs. Kids can look at Earthrise Grapple and know that it is an older style crane. Kids will look at MTMTE Jazz and ask, what the heck is that, a shoe? (Real feedback from a real kid on that comment.)
Generations figures are designed and marketed for adults primarily. If you look at Hasbro investor-facing material, adult purchases for adults are an important constituency. Just as they have media properties for different demographics, they maintain separate product lines.
I think they still take kids into consideration with generations as they've said collectors are only 30% (which is bigger then I thought) so there's still the parents who'll be potentially buying these for their kids.
Also with the recent reveal of Cyberverse Deluxes, I'd argue they are making more of an effort to pull collectors in with that line as well now (just waiting for them to do generations styled rescue bots)