This Megatron is another one of their model kits, and he is the 2nd of their IDW designs after Optimus Prime, whom we got a glimpse at during San Diego Comic Con. This Megatron is directly based on his Alex Milne design from More Than Meets The Eye, and even includes an Autobot insignia engraved on his chest, the first official Megatron toy to go so far as to have an Autobot symbol permanently attached to his body.
You can sort of see the previously mentioned IDW Prime, for the first time in color, along with part of the Furai model kit Bumblebee, also for the first time in color. We will provide more images of all the Flame Toy's kits as they become available to us.
Update: We also have images from the same show of the newly revealed Devastator and Nemesis Prime.
Check out the image below, courtesy of @sk1359664840 on Twitter.
