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Building Wrap Unveiling on May 10th

Posted by Raymond T. May 8, 2007 at 4:05pm CDT 29,875 views
As part of the promotion surrounding the upcoming July 4th release of the Transformers Movie, Hasbro will Unveil the building wrap that has been covering one of the buildings on Sunset and Vine in Los Angeles this thursday on May 10th. On www.transformers.com fans are called to join the unveiling. Fans will be able to see exclusive footage as well as getting a tour of the Sector 7 Mobile Command Unit. The first 50 people on hand will also receive a Transformers action figure.


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Press release from Antelope Entertainment

All Los Angeles Transformers fans should check out this event on Thursday, May 10 ... be one of the first to experience TRANSFORMERS!

Where: Behind TRANSFORMERS Building on 1440 N. Vine (Kinko's parking lot)

When: Thursday, May 10th 7:00AM - 9:00AM

What: Join us for the unveiling of the building wrap! Be first to see exclusive footage and tour the Sector 7 Mobile Command Unit. Pick up advance screening passes to see TRANSFORMERS (while supplies last). Get your very own TRANSFORMERS action figure, courtesy of Hasbro (available to the first 50 people who attend). Meet Tattoo from the Big Boy Morning show on Power 106


They're coming 7.4.7

More Bots. More News. More Awesome.

Re: Building Wrap Unveiling on May 10th (view post)
Comment by Canned Pasta May 8, 2007
Transformers action figure? wonder who it is?
Re: Building Wrap Unveiling on May 10th (view post)
Comment by Rodimus Cloud May 8, 2007
Great news. Anybody got a teleportation device?
Re: Building Wrap Unveiling on May 10th (view post)
Comment by Roboto750 May 8, 2007
I'm a little confused here to be honest. Are they unveiling the thing covering the building (which we've already seen) or are they taking the cover off the building so that we can see what the building looks like? :???:

I know this may sound odd, but I just don't really understand what's being unveiled here, since we've already seen the building cover.
Re: Building Wrap Unveiling on May 10th (view post)
Comment by Philcom May 8, 2007
Only one side is up now... the other couple sides were destroyed by the wind a while ago. Only the front with the word Transformers is (or was) up still. So they might have fixed it since I saw it a couple weeks ago. I would see it if I had transportation.
Re: Building Wrap Unveiling on May 10th (view post)
Comment by First-Aid May 8, 2007
I think that the banner is hiding something else on the building. What about a life size image of Prime and Megsy behind the giant fancy curtain? how's that for putting things in perspective?
Re: Building Wrap Unveiling on May 10th (view post)
Comment by Megatron Wolf May 8, 2007
I live in NY so this sucks in my book.
Re: Building Wrap Unveiling on May 10th (view post)
Comment by Neko May 8, 2007
It's times like this I regret moving away from California. Anyway. There are plenty of Seibertronians who live in/around the LA area. We just need to send in some representatives to tell us wazup. :grin:
Re: Building Wrap Unveiling on May 10th (view post)
Comment by Roboto750 May 8, 2007
First-Aid wrote:I think that the banner is hiding something else on the building. What about a life size image of Prime and Megsy behind the giant fancy curtain? how's that for putting things in perspective?


I hope that's the case! That would rock! ;)^
Re: Building Wrap Unveiling on May 10th (view post)
Comment by Liege Evilmus May 8, 2007
Man how come nothing ever happens in Kearny NJ?
(probably cause they never heard of my town either)
Re: Building Wrap Unveiling on May 10th (view post)
Comment by Autobobby1 May 8, 2007
Beam me down to LA, Scotty!
Re: Building Wrap Unveiling on May 10th (view post)
Comment by i_amtrunks May 8, 2007
I feel sorry for people in the Billboard/roadside poster business.
All the big blockbusters are now using entire building to promote their movies.

Funny thing is, because of how bland the poster is, it wont look all that different than a giant slab of plain concrete with some "graffiti" on it
Re: Building Wrap Unveiling on May 10th (view post)
Comment by FlamingUnicron May 8, 2007
dang it
its a thursday
stupid school
Re: Building Wrap Unveiling on May 10th (view post)
Comment by First-Aid May 8, 2007
Prime and megsy are both about 5 stories tall...it would be a good fit...especially if they drop down even with the ground with a little foot note on the bottom: "Actual size...they're already here. 7.4.7." The Autobot symbol would be above Prime, the Decepts symbol would be above Megs with Transformers down the side.
Re: Building Wrap Unveiling on May 10th (view post)
Comment by emeraldbeacon May 8, 2007
Canned Pasta wrote:Transformers action figure? wonder who it is?


Probably 25 each (Prime & Screamer) of the Movie Preview figures. Wouldn't make sense to offer non-movie merchandise, and since the street date for the regular toys might still be in effect... the previews seem to make the most sense to me.
Re: Building Wrap Unveiling on May 10th (view post)
Comment by Collector Maximus May 8, 2007
Might be cool to attend. Just sucks for anyone not remotely near the area like me.
Re: Building Wrap Unveiling on May 10th (view post)
Comment by Roboto750 May 8, 2007
Collector Maximus wrote:Might be cool to attend. Just sucks for anyone not remotely near the area like me.


Ditto... I kinda feel like I'm about the same distance that you are! :lol:
Re: Building Wrap Unveiling on May 10th (view post)
Comment by Dclone Soundwave May 8, 2007
Sweet. I live like half an hour away from LA. Besides, it's not school is important, I can always ditch for my favorite transforming robots...............who would go to school?!?!
Re: Building Wrap Unveiling on May 10th (view post)
Comment by ShGarland_1383 May 9, 2007
It'd be fun to attend, but I personally think this is more interesting. Haven't seen it front paged here yet.
:grin:

edit: its there, i just hadn't seen it.
Re: Building Wrap Unveiling on May 10th (view post)
Comment by Philcom May 9, 2007
I guess I have to prove it...

http://defamer.com/hollywood/annals-of- ... 257925.php

The part with Megatron tearing his hand through the wall was torn off. Only one side is up now.

This is what it looked like as it was being put up...

http://tformers.com/article.php?sid=7405

Only this side...

http://tformers.net/i/a/movies/tfm-ad-building-2.jpg

Is still up, at least when I saw it a couple weeks ago.

If I had a car I'd check it out tomorrow. They just probably put a new ad up on the side that was destroyed eariler or replaced the whole thing. There is no ad under the current banner thing... as you can see it's quite transparent in the light.
Re: Building Wrap Unveiling on May 10th (view post)
Comment by Saphiro01 May 9, 2007
I'm going to camp this sucker tonight. No telling how many people are already waiting 24 hours ahead. But then again it is Downtown LA >_>. Maybe I should just get up at 4 AM.
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