Hasbro name Lisa Licht as General Manager, Entertainment & Licensing
Posted by i_amtrunks
Dec 9, 2007 at 4:01pm CST
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In this new role, Ms. Licht will look to further strengthen and deepen Hasbro’s already successful track record with the entertainment industry, while building upon the Company’s strong and growing licensing programs around the world, leveraging Hasbro’s brands in a wide variety of consumer-focused categories.
Ms. Licht held several key senior-level posts at Twentieth Century Fox prior to her appointment as Executive Vice President, including Senior Vice President, Feature Film Promotions and Field Operations; and Senior Vice President, Marketing, Licensing and Merchandising.
You can read the full Press Release by clicking here.
What this means for the Transformers brand in the future is uncertain, but we would like to wish Ms. Licht the best of luck in her new position.
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Re: Hasbro name Lisa Licht as General Manager, Entertainment & Licensing
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Comment by Liege Evilmus
Dec 9, 2007
Me sees SWTFs ending, but don't jump for joy yet as they will be replaced with MLPTFs
Re: Hasbro name Lisa Licht as General Manager, Entertainment & Licensing
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Comment by Cyberstrike
Dec 9, 2007
Personally I'll take SWTFs over The Animated crap anyday of the week.
Re: Hasbro name Lisa Licht as General Manager, Entertainment & Licensing
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Comment by Optimist_Prime
Dec 9, 2007
Could this lead another, longer US release of G1... 
Hey, one can dream
.
Hey, one can dream
.
Re: Hasbro name Lisa Licht as General Manager, Entertainment & Licensing
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Comment by Zeds
Dec 9, 2007
So long as she understands TF and its fans/collectors I do not care who they hire.
