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Toys "R" Us Transformers Midnight Madness event in Florida

Posted by Hotrod May 2, 2007 at 6:11pm CDT 24,719 views
Juniorstoybox has dropped by our forums with the following announcement about a special event that will be taking place:

"From the creator of the Toys "R" Us Transformers Fan Events comes......



This is it fans, your chance to celebrate the release of the new Transformers Live Action Movie Toys in style. At 11PM on June 1st, our store will open to fans from across the region with activities, collector's displays, prizes, free comic books, and all the excitement that visitors have come to expect from the Toys "R" Us TF Fan Events! Plus, attendees will be the first to get their hands on Hasbro's latest creations when sales begin at 12:01 am.

Don't miss this fantastic event; start planning your trip today.

Date: June 1st, 2007
Time: 11:00 PM to 2:00 AM

Location: Toys "R" Us
330 Brandon Town Center Bvd.
Brandon, Florida 33511
(813) 661-2606"

More Bots. More News. More Awesome.

Re: Toys "R" Us Transformers Midnight Madness event in Florida (view post)
Comment by Hotrod May 2, 2007
Front paged and credited.
Re: Toys "R" Us Transformers Midnight Madness event in Florida (view post)
Comment by Starscream May 2, 2007
fuckin A, they did this for the wii.... I have a rehearsal dinner for a wedding that night.
Re: Toys "R" Us Transformers Midnight Madness event in Florida (view post)
Comment by Kayevcee May 2, 2007
Toys'r'us UK did this for the PS3 and for Revenge of the Sith toys. Not sure if they'll do it for TF over here, but you never know.

-Nick
Re: Toys "R" Us Transformers Midnight Madness event in Florida (view post)
Comment by Roboto750 May 2, 2007
Wheeljack35 wrote:
Bombus distinguendus wrote:will this happen at other toysrus's also? and besides when do they Tf movie tofs officaly come out? u know some places were stupid and let the toys leek our early which is a big nono cuz they could get fined bigtime by hasbro if they wanted to.


This event is happening only in Brandon Florida were they usually have a transformer event at each summer


Damn! :-x

I was really hoping for events like this at most TRUs around the country, much like they did for the SW toys. This leaves me very disappointed. Oh well...
Re: Toys "R" Us Transformers Midnight Madness event in Florida (view post)
Comment by Quaternion May 2, 2007
Florida?!? Oh C'mon! Who in their right mind lives in florida!?!?

...oh wait. I live in florida. Yay florida! Now if I can only convince the wife to drive to where ever the hell Brandon is...
Re: Toys "R" Us Transformers Midnight Madness event in Florida (view post)
Comment by Spooner May 2, 2007
Only in Florida, huh? No big deal - there's a new Super Walmart down the street - I'll just pop in there around 11:59pm on the 1st...
Re: Toys "R" Us Transformers Midnight Madness event in Florida (view post)
Comment by Nemescream May 2, 2007
I'd go (it's about 5 minutes away lol), but I've no urge to buy any of the movie toys. :?
Re: Toys "R" Us Transformers Midnight Madness event in Florida (view post)
Comment by Ninja Sixshot May 2, 2007
oh wow. this event is for people that cant wait a few more hours to get some toys. although the events and stuff arent bad.
Re: Toys "R" Us Transformers Midnight Madness event in Florida (view post)
Comment by D-340 May 2, 2007
:PRAY: :PRAY: :PRAY: Please let this happen here. I'd so be all over it.
Re: Toys "R" Us Transformers Midnight Madness event in Florida (view post)
Comment by Roboto750 May 2, 2007
How do these TRU events come to be? Is this something that a local TRU could be approached about doing, or is it Hasbro's, or a TRU employee's, doing? I would love to see TF fan events at my TRU. It ranks as one of the top sellers in the Southern region I believe (I worked there a few years ago).
Re: Toys "R" Us Transformers Midnight Madness event in Florida (view post)
Comment by Collector Maximus May 2, 2007
I would dare say this will happen at other TRU. They did it for every Star wars movie premiere, why not Transformers? Or did I just answer my own question?
Re: Toys "R" Us Transformers Midnight Madness event in Florida (view post)
Comment by Liege Evilmus May 3, 2007
I hope this trend spreads
Re: Toys "R" Us Transformers Midnight Madness event in Florida (view post)
Comment by Megatron Wolf May 3, 2007
Why cant this happen at all or most TRUs. Frakin toys r us.
Re: Toys "R" Us Transformers Midnight Madness event in Florida (view post)
Comment by juniorstoybox May 5, 2007
Roboto750 wrote:How do these TRU events come to be? Is this something that a local TRU could be approached about doing, or is it Hasbro's, or a TRU employee's, doing? I would love to see TF fan events at my TRU. It ranks as one of the top sellers in the Southern region I believe (I worked there a few years ago).


As a fan and an employee, it was my idea to bring a small "convention style" event to people who could not make the Botcons or wanted to get together with other local fans. We have activities, prizes, collector displays, and a lot of interesting stuff.

Over the yesrs, I have worked with Fun Publications, IDW, Hasbro, Stylinonline, Reprolabels, and some other great vendors to bring some interesting and exciting exclusives to the event. Those that attend these events know that I put on a great show because as a fan I know what I would like to see. So to answer your question, I do this because I want to give this to our state's fans and because this event usually translates well in attendance and sales.

If you are within hours of making it to the Tampa Bay area, you will not regret attending this event. It will be exciting, even if you do not want any of the movie toys,

- Junior
Re: Toys "R" Us Transformers Midnight Madness event in Florida (view post)
Comment by juniorstoybox May 5, 2007
Collector Maximus wrote:I would dare say this will happen at other TRU. They did it for every Star wars movie premiere, why not Transformers? Or did I just answer my own question?


SW has a different fan base and my understanding is that TF demand does not approach that level to warrant a midnight event. If the movie is successful, perhaps we will see a National one for the sequel.
Re: Toys "R" Us Transformers Midnight Madness event in Florida (view post)
Comment by Roboto750 May 6, 2007
juniorstoybox wrote:
Roboto750 wrote:How do these TRU events come to be? Is this something that a local TRU could be approached about doing, or is it Hasbro's, or a TRU employee's, doing? I would love to see TF fan events at my TRU. It ranks as one of the top sellers in the Southern region I believe (I worked there a few years ago).


As a fan and an employee, it was my idea to bring a small "convention style" event to people who could not make the Botcons or wanted to get together with other local fans. We have activities, prizes, collector displays, and a lot of interesting stuff.

Over the yesrs, I have worked Fun Publications, IDW, Hasbro, Stylinonline, Reprolabels, and some other great vendors to bring some interesting and exciting exclusives to the event. Those that attend these event know that I put on a great show because as a fans I know what I would like to see. So to answr your question, I do this because I want to give this to our state's fans and because this event usually translates well in attendance and sales.

If you are within hours of making it to the Tampa Bay area, you will not regret attending this event. It will be exciting, even if you do not want any of the movie toys,

- Junior


Sounds like a lot of fun! :D I just wish you had a clone to put together an event in my area, or that I lived closer to Tampa!
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