The Energon Pub

News Credits: 5749 · Fri Feb 14, 2014 1:22 pm

In a bit of a preemptive strike leading up to this weekend's big Toy Fair event Hasbro decided to drop an pretty reveal on us this morning during their Toy Fair 2014 Investor Day Meeting! We have our first toy image of the Fan Built Bot winner Windblade! Not only that we get another shot of the previously revealed Generations Leader Class Jetfire. We'll provide a more detail summary of the meeting later today, but wanted to go ahead and share Windblade. Check out the toy image below.

News Credits: 461 · Fri Feb 14, 2014 1:36 pm

wow! sweet...

Is it true that the Legends Comos and Swerve is canceled?
think I saw someone posted all the canceled stuff in the rumors page here on Seibertron.

News Credits: 12 · Fri Feb 14, 2014 1:36 pm

Looks cool!

At least we won't have to hear people complain about how it doesn't look enough like the G1 version.

News Credits: 4 · Fri Feb 14, 2014 1:45 pm

looks okay from what I can see. purple gummi sword? cool. colours are nice and bold. head sculpt is unique without looking too kabuki-like. quite a Prime Arcee look going on in the legs especially, but it works for what they've designed.

News Credits: 5 · Fri Feb 14, 2014 1:46 pm

Yuck, that head design sucks. Can't wait until a Slipstream remold is available though. If that ever gets made

News Credits: 6188 · Fri Feb 14, 2014 1:47 pm

Toy Fair 2014 has yet to officially start in New York City, but we're already getting into the swing of things with some preliminary reveals! Today Hasbro were presenting their wares to their investors, and the slideshow was made available to Seibertron.com. They touched upon the following:

- The new film, talking about its theme of 'a truck looking for a friend', and the inclusion of the Dinobots.
- The subdivision of the franchise with Rescue Bots, Age of Extinction and Generations lines for three types of fans, from younger to older.
- CyberTRON Monday: online midnight madness event in May and various launches around the world leading to Age of Extinction premiere June 27.
- The redesign of the brand with new packaging, logos and digital platforms; several new games coming in 2014.
- Demonstrated the new simplified transformation for toys on stage (for younger fans and Age of Extinction), though no footage available. Products included: Stomp and Chomp Grimlock one-step transformation; Mega one-step Bumblebee.
- Rescue Bots taking on new dinobot forms, Optimus becomes Primal - Season 3 announced.
- For the committed fan: Generations and Platinum Edition lines (popular in Asian and North American markets). Products included in presentation are Leader Jetfire, Deluxe Windblade and Masterpiece Soundwave.
- Battle Masters Transformers, previously revealed.

If you wish to listen to the presentation yourself, take a look at the embedded video below, courtesy of Seibertron himself.

Check out below for an overview of what 2014 will bring in terms of transforming robots, including the previously announced Jetfire and Windblade.

Fri Feb 14, 2014 1:49 pm

Both look good. Would have liked to see the proper size of the figures but in time I will see.

Fri Feb 14, 2014 1:53 pm

mooncake623 wrote:wow! sweet...

Is it true that the Legends Comos and Swerve is canceled?
think I saw someone posted all the canceled stuff in the rumors page here on Seibertron.

Cosmos and Swerve exist don't they? They have Galleries here and I'm sure they were instock at Kapow toys in December (no longer though, it seems...)

These Generations toys are lovely, but are disapearing (or not appearing at all) far too quickly...and it's not like they will make it to stores here in U.K. Am I gonna miss out on the entire line? I can't pre-order every new fig at once :lol:

it'd be nice if enough actually stuck around, y'know?

Windblade and Jetfire look awesome! (damn it I better get them both :-x

)

News Credits: 146 · Fri Feb 14, 2014 1:54 pm

I just love how Hasbro assumes that I am an 18+ year old boy :/ ... I think it's time to update the whole boy/girl division in the toy market.

News Credits: 6188 · Fri Feb 14, 2014 1:55 pm

xRotorstormx wrote:I just love how Hasbro assumes that I am a 18+ year old boy :/ ... I think it's time to update the whole boy/girl division in the toy market.

The gender divide and aiming of the brand is really disheartening. I'm surprised they haven't caught up with the Let Toys be Toys campaign. The whole Angry Birds Girls (PINK!!) and Nerf Rebelle (PINK!!) is actually ridiculous.

Fri Feb 14, 2014 1:56 pm

welcometothedarksyde wrote:Yuck, that head design sucks. Can't wait until a Slipstream remold is available though. If that ever gets made

Hm, not really. It looks amazing IMO, spot on to what it looks like in the comics.

News Credits: 25 · Fri Feb 14, 2014 1:59 pm

TFStopMotions123 wrote:
welcometothedarksyde wrote:Yuck, that head design sucks. Can't wait until a Slipstream remold is available though. If that ever gets made

Hm, not really. It looks amazing IMO, spot on to what it looks like in the comics.

And she looks pretty badass in the comic to

News Credits: 12 · Fri Feb 14, 2014 2:01 pm

xRotorstormx wrote:I just love how Hasbro assumes that I am an 18+ year old boy :/ ... I think it's time to update the whole boy/girl division in the toy market.

What are you talking about?

News Credits: 146 · Fri Feb 14, 2014 2:02 pm

Va'al wrote:
xRotorstormx wrote:I just love how Hasbro assumes that I am a 18+ year old boy :/ ... I think it's time to update the whole boy/girl division in the toy market.

The gender divide and aiming of the brand is really disheartening. I'm surprised they haven't caught up with the Let Toys be Toys campaign. The whole Angry Birds Girls (PINK!!) and Nerf Rebelle (PINK!!) is actually ridiculous.

It sure is..especially when you go in to the older Walmarts' and they still have the "Boys" and "Girls" signs hanging from the ceiling to separate the toys. I remember I went into a Toys R Us in CT last year and had my hands full of TF's, an older woman and her husband were standing their probably shopping for their grandson or whatever, gave me the oddest look then asked me "Are those for your son?" :BANG_HEAD:

News Credits: 146 · Fri Feb 14, 2014 2:05 pm

GuyIncognito wrote:
xRotorstormx wrote:I just love how Hasbro assumes that I am an 18+ year old boy :/ ... I think it's time to update the whole boy/girl division in the toy market.

What are you talking about?

The Product Innovation and Franchise Approach slides that talk about the age brackets for each set of toys.

News Credits: 12 · Fri Feb 14, 2014 2:08 pm

xRotorstormx wrote:
GuyIncognito wrote:
xRotorstormx wrote:I just love how Hasbro assumes that I am an 18+ year old boy :/ ... I think it's time to update the whole boy/girl division in the toy market.

What are you talking about?

The Product Innovation and Franchise Approach slides that talk about the age brackets for each set of toys.

What slides? What about them?

News Credits: 25 · Fri Feb 14, 2014 2:09 pm

xRotorstormx wrote:
Va'al wrote:
xRotorstormx wrote:I just love how Hasbro assumes that I am a 18+ year old boy :/ ... I think it's time to update the whole boy/girl division in the toy market.

The gender divide and aiming of the brand is really disheartening. I'm surprised they haven't caught up with the Let Toys be Toys campaign. The whole Angry Birds Girls (PINK!!) and Nerf Rebelle (PINK!!) is actually ridiculous.

It sure is..especially when you go in to the older Walmarts' and they still have the "Boys" and "Girls" signs hanging from the ceiling to separate the toys. I remember I went into a Toys R Us in CT last year and had my hands full of TF's, an older woman and her husband were standing their probably shopping for their grandson or whatever, gave me the oddest look then asked me "Are those for your son?"

Damn I don't think i've heard people in a store turn that dickish that quickly

News Credits: 12 · Fri Feb 14, 2014 2:10 pm

Hasbro can't win. No matter what they do, a segment of the market is going to complain.

News Credits: 6188 · Fri Feb 14, 2014 2:13 pm

GuyIncognito wrote:
xRotorstormx wrote:
GuyIncognito wrote:
xRotorstormx wrote:I just love how Hasbro assumes that I am an 18+ year old boy :/ ... I think it's time to update the whole boy/girl division in the toy market.

What are you talking about?

The Product Innovation and Franchise Approach slides that talk about the age brackets for each set of toys.

What slides? What about them?

viewtopic.php?f=4&t=98659&p=1550575#p1550557

News Credits: 461 · Fri Feb 14, 2014 2:21 pm

xRotorstormx wrote:I just love how Hasbro assumes that I am an 18+ year old boy :/ ... I think it's time to update the whole boy/girl division in the toy market.

What do you mean? they have Nerf Rebelle for you... =X kidding =D

News Credits: 461 · Fri Feb 14, 2014 2:23 pm

hinomars19 wrote:
mooncake623 wrote:wow! sweet...

Is it true that the Legends Comos and Swerve is canceled?
think I saw someone posted all the canceled stuff in the rumors page here on Seibertron.

Cosmos and Swerve exist don't they? They have Galleries here and I'm sure they were instock at Kapow toys in December (no longer though, it seems...)

Canceled for US distribution. How true it is, I don't know.

http://www.seibertron.com/energonpub/beast-hunters-and-generations-legends-lines-cancelled-t98657.php

News Credits: 6 · Fri Feb 14, 2014 2:30 pm

Va'al wrote:
xRotorstormx wrote:I just love how Hasbro assumes that I am a 18+ year old boy :/ ... I think it's time to update the whole boy/girl division in the toy market.

The gender divide and aiming of the brand is really disheartening. I'm surprised they haven't caught up with the Let Toys be Toys campaign. The whole Angry Birds Girls (PINK!!) and Nerf Rebelle (PINK!!) is actually ridiculous.

Actually, I like them; if I collected Nerf toys, I would have gotten some of those for me...

News Credits: 6188 · Fri Feb 14, 2014 2:39 pm

Caelus wrote:
Va'al wrote:
xRotorstormx wrote:I just love how Hasbro assumes that I am a 18+ year old boy :/ ... I think it's time to update the whole boy/girl division in the toy market.

The gender divide and aiming of the brand is really disheartening. I'm surprised they haven't caught up with the Let Toys be Toys campaign. The whole Angry Birds Girls (PINK!!) and Nerf Rebelle (PINK!!) is actually ridiculous.

Actually, I like them; if I collected Nerf toys, I would have gotten some of those for me...

That's what I mean, though! Why separate the boy/girl lines, when they could all be the same? Is there really a need to differentiate toys? If kids want a toy, they should be able to get it without a company (or society) telling them it's for another intended audience.

The whole boys like cars/guns, girls like dolls/pets is unfounded anyway. Compare this, for example.

Fri Feb 14, 2014 2:40 pm

SW's SilverHammer wrote:
xRotorstormx wrote:
Va'al wrote:
xRotorstormx wrote:I just love how Hasbro assumes that I am a 18+ year old boy :/ ... I think it's time to update the whole boy/girl division in the toy market.

The gender divide and aiming of the brand is really disheartening. I'm surprised they haven't caught up with the Let Toys be Toys campaign. The whole Angry Birds Girls (PINK!!) and Nerf Rebelle (PINK!!) is actually ridiculous.

It sure is..especially when you go in to the older Walmarts' and they still have the "Boys" and "Girls" signs hanging from the ceiling to separate the toys. I remember I went into a Toys R Us in CT last year and had my hands full of TF's, an older woman and her husband were standing their probably shopping for their grandson or whatever, gave me the oddest look then asked me "Are those for your son?"

Damn I don't think i've heard people in a store turn that dickish that quickly

Come on people, enough of this oh I'm so offended nonsense. I'm assuming you're all adults or close to it, but the fact is that the majority of people don't look at adults buying toys and assume they're collectors. I'm a guy in my early twenties and I get those same looks every now and then or I'm asked if I need a gift receipt. And regarding gender placement on toys, its not as if Hasbro or any other toy company is trying to be sexist or something. They have their statistics that show what the majority likes in terms of boys and girls. Signs like that also help sell products by making it easier for people who don't know much about toys when they're buying for someone else.

Fri Feb 14, 2014 2:42 pm

mooncake623 wrote:
hinomars19 wrote:
mooncake623 wrote:wow! sweet...

Is it true that the Legends Comos and Swerve is canceled?
think I saw someone posted all the canceled stuff in the rumors page here on Seibertron.

Cosmos and Swerve exist don't they? They have Galleries here and I'm sure they were instock at Kapow toys in December (no longer though, it seems...)

Canceled for US distribution. How true it is, I don't know.

http://www.seibertron.com/energonpub/beast-hunters-and-generations-legends-lines-cancelled-t98657.php

Thanks, I hadn't seen that list.
Crazy, sheer craziness. Hopefully I can grab the few I want, but no doubt it'll be for marked up prices on Ebay. Maybe I'll swing by my TRU next week, even though I would like to hold onto funds just a little longer. Guess I'll pre-order Jetfire the minute Kapow lists him at least-that I have to have :KREMZEEK: