i_amtrunks wrote:Some interesting parts of the report include:
- Hasbro looking to turn older brands it owns such as Battleship and Mr Potato Head into new products like Movies, online games or tv shows.
And before you know it, toys won't be their focus at all.i_amtrunks wrote:The <a href="http://the.honoluluadvertiser.com/article/2007/Oct/20/bz/hawaii710200322.html" target="_blank">Honolulu Advertiser</a> have posted a rather extensive report on how Hasbro is using the Transformers Brand to "transform" itself from a toy company to a business that creates the ideas behind movies, TV shows and electronic games.
Movies I wouldn't go see (and other than kids (if they're even interested...) who would go see 'em?) and if the sales drop off, TF won't be as important to Hasbro, because they'll be focused on making movies and other products. Mark my words, we'll suffer because of this. But they better remember, we were here through thick and thin, these new "fans" are outsiders who thought the Movie was cool enough to change them. What about TF:A sales? Kids will be all over 'em. Collectors too. Classics/Universe 2.0? That'll sell...pretty good.i_amtrunks wrote:Some interesting parts of the report include:
- Hasbro looking to turn older brands it owns such as Battleship and Mr Potato Head into new products like Movies, online games or tv shows.
- Hasbro expect Transformers sales could drop off next year due to the lack of a new movie in 2008.
and
- Hasbro made money by licensing about 230 Transformers products, including cell phone games, video games, even a jacket that transforms to a backpack and a pillow and sells for about $500.
No thanks, this has already made me feel less than enthusiastic.i_amtrunks wrote:To read the full article please <a href="http://the.honoluluadvertiser.com/article/2007/Oct/20/bz/hawaii710200322.html" target="_blank">click here</a>
Decepticlone Soundwave wrote:This makes me think...we need a new battleship TF. I like Braodside & Tidal wave, but I want one that shoots tons of missiles & has electronics. I don't think TF sales will drop though...not if the release Classics 2.0 early of course.
-Kanrabat- wrote:TF-fan kev777 wrote:First-Aid wrote:Okay, did anyone else notice that we all get a wonderful shot of Starscreams crotch anytime he sits in that throne? That's unnerving. Couldn't they have put n extra flap in there? It's....weird.
Its kind of like Basic Instinct, but not in a good way...
Goddammit, now I can't unsee it.
Asepticon wrote: HASBRO LAND!
Kayevcee wrote:So... yeah. Autobot032, cheer up. Everything's gonna be dandy.
-Nick
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