Good news Italian and Italy based fans! If you're planning on attending the Lucca Comics & Games 2017 event this week, Hasbro, Paramount, and Transformers are setting up a social media competition for anyone with a penchant for cosplaying our favourite robots, with a Hasbro playset as the prize (probably still linked to Transformers: The Last Knight, given the marketing used in the promotion). The rules have been translated below:
Are you a Transformers fan and want to become the cosplayer of the year? Test your mettle at Lucca Comics & Games! You could win an exclusive Hasbro playset.
- Take a photo of yourself in a Transformers costume.
- Share your photo on your Facebook profile ('public' privacy setting)
- Tag the page @UniversalPicturesItalia and use the hashtag #Transformers5!
On 5th November at 11.30 am (GMT+1) the picture with most reactions (like, heart, wow, haha) will be nominated 'Cosplayer Transformers 2017' and will receive an exclusive Hasbro playset.