Massive HasLab UNICRON toy revealed

Monday, July 15th, 2019 9:07am CDT

Category: Toy News
Posted by: william-james88 Views: 45,789

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Hasbro and Takara have a new giant Unicron toy for us. As you will see in the images below, it towers over all other Transformers toys before it including the previous Titans. The price does as well, with them asking $574.99. Also, 8000 fans must agree to pay this by August 31 2019 or else the figure will not go into production. Also, this is Hasbro Pulse, so international fans cannot participate. Hasbro is really banking on there being enough interest stateside first before getting the ball rolling on this one (could not resist).
Below are many images from Hasbro Pulse and IGN. Let us know what you think and if you are willing to take this jump and click here to support this Has Lab project.

The Lord of Chaos. The Planet Eater. The Chaos Bringer. Unicron stands alone as the most menacing figure in Transformers lore, capable of devouring entire worlds and civilizations. He debuted in the 1986 film Transformers: The Movie and his insatiable appetite nearly brought the entire universe to its knees.

But his legacy transcends both space and time.

“I have summoned you here for a purpose.” - Unicron

Transformers fans may be mere humans, inhabiting a miniscule planet hardly worth consuming, but they are some of the most passionate fans out there. That’s why HASLAB, the Hasbro Pulse crowdsourcing platform, is the place to awaken such a massive project.

Introducing the first ever Transformers HASLAB project: Transformers War For Cybertron Unicron.

“Then it pleases me to be the first.” - Unicron

Join us in a historic opportunity to celebrate the legendary Unicron with a figure whose features, detail, and scale are worthy of his gigantic legacy.

This campaign will move into production when it reaches its minimum goal of 8,000 backers. All support must be received by 11:59 PM EST on August 31, 2019. If the campaign is successful your payment method will be charged on August 31, 2019. Orders are estimated to ship in early 2021.

*Limit of 5 per transaction.

Transformers News: New Unicron Toy Revealed and will only Happen if 8000 Fans Preorder for $575 before August 31

Credit(s): Hasbro

This article was last modified on Monday, July 15th, 2019 10:21am CDT

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Re: Massive HasLab UNICRON toy revealed (2028963)
Posted by no-one on July 15th, 2019 @ 9:18am CDT

And remember kids...

william-james88 wrote:
*Limit of 5 per transaction.

Re: Massive HasLab UNICRON toy revealed (2028965)
Posted by william-james88 on July 15th, 2019 @ 9:19am CDT

carytheone wrote:And remember kids...

william-james88 wrote:
*Limit of 5 per transaction.

Its for collectables stores. BBTS bought several extras of the previous Star Wars has Lab project to sell on their site since it wouldnt be sold anywhere else.

Re: Massive HasLab UNICRON toy revealed (2028966)
Posted by Sabrblade on July 15th, 2019 @ 9:20am CDT

Why are they still using that ugly shade of baby blue? It was a bit darker in the movie.

Same with that mustard yellow. It was more of a yellow-orange.

And that silver is still too dark.

At least he's finally got green eyes this time.

Re: Massive HasLab UNICRON toy revealed (2028967)
Posted by sol magnus on July 15th, 2019 @ 9:21am CDT

Looks amazing, but I don't 575 dollars to spend on it.

Re: Massive HasLab UNICRON toy revealed (2028968)
Posted by angtre on July 15th, 2019 @ 9:21am CDT

Fly, you fools! Unicron has come to devour your money!

... not that a Primus toy would give it back either!

Re: Massive HasLab UNICRON toy revealed (2028970)
Posted by Mechastrike on July 15th, 2019 @ 9:28am CDT

by Primus! they're getting more G1 accurate. too bad that price tag will kill us first.

Re: Massive HasLab UNICRON toy revealed (2028971)
Posted by AllNewSuperRobot on July 15th, 2019 @ 9:29am CDT

Only four inches taller than Fort Max but treble(?) the price.

F'Off, Hasbro.
At that minimal scaling increase he should be worth $250 to $300. Full Stop.

It would be complete stupidity to pay what they are asking.

Re: Massive HasLab UNICRON toy revealed (2028972)
Posted by Ravage XK on July 15th, 2019 @ 9:29am CDT

They have designed the Unicron that we would all love to own but made it so large that few will be able to justify the expense.

Halve the size and quarter the price and we will talk!

Re: Massive HasLab UNICRON toy revealed (2028975)
Posted by DR0hNO on July 15th, 2019 @ 9:35am CDT

First off Haslab is USA exclusive from what memory serves, so like most of the world won't be getting it without jumping through loops. As much as I would love a Generations Scale Unicron but since they won't ship to the UK I can't, for the Price I cant.

Re: Massive HasLab UNICRON toy revealed (2028976)
Posted by AllNewSuperRobot on July 15th, 2019 @ 9:38am CDT

For this price, none of us should have to.

He is in the Titan Class scale and that should be reflected in the price. I honestly hope they don't find those backers. That they don't even get close. Hopefully then Hasbro will get the message he is BEYOND overpriced.

Re: Massive HasLab UNICRON toy revealed (2028977)
Posted by Vic Zanzibar on July 15th, 2019 @ 9:39am CDT

Nope. That’s asinine.

Re: Massive HasLab UNICRON toy revealed (2028978)
Posted by RK_Striker_JK_5 on July 15th, 2019 @ 9:39am CDT

No.

But-

NO!

That is ridiculous. The price is insane. That's almost two car payments for me! I already own the kick-butt Armada Unicron. To quote Sherman T Potter, Hasbro, this is horse hockey!

Re: Massive HasLab UNICRON toy revealed (2028979)
Posted by frogbat on July 15th, 2019 @ 9:51am CDT

So if they have 8000 pledges at that price... will they only make that amount or will they put it in larger production and lower the price?

Re: Massive HasLab UNICRON toy revealed (2028980)
Posted by optimeow on July 15th, 2019 @ 9:51am CDT

$575 x 8000 = $4600000

$4.6 million to go into production! Are you kidding me, Hasbro?

That is a hell lot to get a toy into production in your Vietnam factory.

Please just produce it and sell it worldwide for half the price. I am sure HasTak can sell more than 16000 pieces if they do that. So you get your $4.6 million sales off one product all the same.

Squeeze the costs your factory because we want it but we can’t afford it.

I am sure Hasbro shareholders will be happy

Re: Massive HasLab UNICRON toy revealed (2028981)
Posted by Glarryg on July 15th, 2019 @ 9:53am CDT

So, a cursory check of the 'Bay turned up an Energon-era black-repaint Unicron, still in its package, for $450 (shipping is free). The next most expensive one was a regular Armada Unicron, still in its package, for about $396 (plus shipping). This was me deliberately looking for the most expensive ones I could find. So, unless this WFC Unicron comes with a compartment containing no less than $200 in cash, I don't think I'm willing to pay that much for super G1 accuracy. I mean, it's nice when it's there, but it's not high on my priority list when buying these figures, and it really seems to be the only thing this Unicron has over the previous version.

Glarryg

Re: Massive HasLab UNICRON toy revealed (2028982)
Posted by AcademyofDrX on July 15th, 2019 @ 9:53am CDT

I'm surprised there are so many people who don't want it. Yes, the price is obscene, but I don't think it's unreasonable for what's being offered. It may only be three inches taller than Fort Max, but it looks significantly more complex. I've never seen anyone this upset about, say, 3P MP-scale combiners.

I'm not happy about the dent to my wallet, but I had already clicked the preorder button before I could come up with reasons not to.

I was hoping to get the Lego UCS Falcon someday, but I think that dream is over now, eaten by Unicron.

Re: Massive HasLab UNICRON toy revealed (2028984)
Posted by Skritz on July 15th, 2019 @ 9:58am CDT

Holy shit that thing is ginormous. However I'm not sure HasTak can manage to get the funding done for this thing nor can the price be justified unless the quality is truly several steps above a regular retail Titan. I would have been fine with just a regular Titan-scale release of the guy.

Still. This is awesome in the old, awe-inspiring sense.

Re: Massive HasLab UNICRON toy revealed (2028985)
Posted by Radioactivepanda on July 15th, 2019 @ 9:58am CDT

It's like they read my mind. It's everything I'd ever hoped for.
I didn't expect this to happen until 2021, after Scorponok, but I'm not gonna complain.

As for those saying he's overpriced, go try to design this guy yourselves. He's a beast, as are most of the movie characters, as they weren't designed with actual transformations in mind. Going from a sphere to a blocky robot is a lot harder to do than you might think.

Engineering aside this guy uses a lot more plastic than you think. Doubling the height of one of these guys actually means about 8 times the plastic. Obviously this guy is only about 20% taller, but that's not just 20% more metal and plastic.

Re: Massive HasLab UNICRON toy revealed (2028986)
Posted by no-one on July 15th, 2019 @ 10:00am CDT

It's nice to finally see the Transformers get some love form HasLab, shame it seems they are only going big on these things.

Unicron looks amazing and probably about as big as it could realistically be. It's out of my budget both financially and shelf space wise. Unicron isn't for me, but I do hope they hit their goal and keep making stuff like this.

I'm really hoping for playsets/dioramas from HasLab that can compliment my shelves not dominate them. As it stands much smaller bot like TR Trypticon lives on the floor and gets shuffled around as I need space.

Looks like they are also doing a "full sized" Cookie Monster? Crazy times we live in.

EDIT:

frogbat wrote:So if they have 8000 pledges at that price... will they only make that amount or will they put it in larger production and lower the price?

They'll make as many over like they did with Jabba's barge.

optimeow wrote:$575 x 8000 = $4600000

I wonder how much of that is profit?

Re: Massive HasLab UNICRON toy revealed (2028987)
Posted by no-one on July 15th, 2019 @ 10:07am CDT

carytheone wrote:It's nice to finally see the Transformers get some love form HasLab, shame it seems they are only going big on these things.

Unicron looks amazing and probably about as big as it could realistically be. It's out of my budget both financially and shelf space wise. Unicron isn't for me, but I do hope they hit their goal and keep making stuff like this.

I'm really hoping for playsets/dioramas from HasLab that can compliment my shelves not dominate them. As it stands much smaller bot like TR Trypticon lives on the floor and gets shuffled around as I need space.

Looks like they are also doing a "full sized" Cookie Monster? Crazy times we live in.

EDIT:

frogbat wrote:So if they have 8000 pledges at that price... will they only make that amount or will they put it in larger production and lower the price?
They'll make as many to fill the order over 8000, but the price will remain, like they did with Jabba's barge.

optimeow wrote:$575 x 8000 = $4600000
I wonder how much of that is profit?