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Company News Transmissions

Beast Wars Profiles: More Line Art Pictures

Posted by Tigertrack Aug 21, 2007 25,929 views

A few weeks back, Chris Ryall showed a sample teaser of the entry for Beast Wars Bazooka, from the soon to be released BEAST WARS PROFILES comic books by IDW. More line art has been found and shared. The pictures ...

Player X to launch G1 Mobile Content

Posted by Darth Bombshell Aug 6, 2007 12,867 views

In a bit of good news to all UK, New Zealand, China and Australian fans, Player X have partner up with TV-Loonland to deliver "on-demand basis" Transformers online mobile content. Under this deal, Player X has exclusive mobile video rights ...

Battle for the AllSpark Legends Pack a Toys "R" Us Exclusive

Posted by Hotrod Jul 27, 2007 55,120 views

We have known for some time that there would be a Transformers Movie Legends dsix pack featuring Optimus Prime, Jazz, Bumblebee, Megatron, Barricade, and Starscream. Today Hasbro officially announced on Transformers.com that the set will be exclusive to Toys "R" ...

Hasbro Officially Announces Evolution of a Hero 2-pack

Posted by Hotrod Jul 26, 2007 34,720 views

We reported last week that there would be a Transformers Movie Bumblebee two pack that includes the classic Camaro version as well as the concept Camaro with a "battle damaged" paint scheme. The set is going to be a Target ...

Hasbro 2Q Profit Falls on One-Time Costs

Posted by Hotrod Jul 23, 2007 13,772 views

Hasbro has released their second quarter profit and sadly it is down. However, it has nothing to do with Transformers. Hasbro has reported strong sales of Transformers and Spider-Man toys. The company has also reported that they sold 240 licensees ...

Madman's Ultimate TRANSFORMERS G1 Giveaway!

Posted by Hotrod Jul 18, 2007 36,333 views

Our own Bartrim has passed along some news about a new contest in Australia. Madman is promoting a contest called The Ultimate TRANSFORMERS G1 Giveaway! Here a blurb about the contest from Madman: "Transformers Generation 1 fans rejoice! You've shown ...

More Than Meets the Market's Eye

Posted by Hotrod Jul 3, 2007 13,505 views

TheMotleyFool has posted a new article about the Transformers Movie. The article takes a look at all the companies who are hoping the film is a major hit. Click here to read the article.

Cashing In On Transformers

Posted by Hotrod Jul 2, 2007 12,726 views

The Transformers Movie has been in the media a lot for the past three months. Today Forbes.com posted a video report about how Hasbro is expected to capitalize on the success of the film. Watch the video by clicking here.

GM Hopes Movie Will Transform Sales.

Posted by TheMuffin Jul 2, 2007 11,916 views

As if it wasn't obvious enough, General Motors hopes the Transformers Movie will help increase the sales of their automobiles. With the giant media blitz advertising both GM and Transformers, it's hard not to have a Chevy on your mind ...

First Official Look at Transformers T.E.C.H. Role-Play Toys

Posted by Skowl Jun 29, 2007 37,407 views

Hasbro has been busy updating their official Transformers site in time for Botcon and the Transformers Movie, with images of Robot-Replicas and Unleashed figures, Hasbro has also put up images of the T.E.C.H Role-Play toys, everyday objects that turn into ...

First Official Look at Transformers Movie Robot-Replica Figures

Posted by Skowl Jun 29, 2007 79,034 views

The Official Transformers site has again been updated to coincide with all of the weekend's Botcon unveilings, this time giving us our first official look at the Transformers Movie Robot Replicas figures: Optimus Prime, Bumblebee, Jazz, Megatron, Barricade and Frenzy. ...

Burger King Transformers Movie Commercial

Posted by Hotrod Jun 27, 2007 32,318 views

We have know for some time now that there would be a Burger King commercial that would help promote the Transformers Movie. Well, now the commercial is airing of T.V. and has made its way to the net. Here it ...

Microspace Delivers U.S. Premiere of Transformers via Satellite

Posted by Hotrod Jun 26, 2007 21,034 views

Today Microspace Communications Corporation announced it will deliver the North American premiere of the Transformers Movie to the L.A. Film Festival on June 27. Here is a copy of the press release that was originally posted at SatNews Daily: "Microspace ...

Movie-Toy Tie-ins Risk Consumer Fatigue

Posted by Hotrod Jun 26, 2007 13,743 views

There is a new article about Hasbro and Transformers in The Seattle Times. This latest article talks about the abundance of movie tie-in toys and including Hasbro's Transformers Movie toy line. Read the article by clicking here.

Two New Chevy Transformers Commercials

Posted by Hotrod Jun 26, 2007 19,901 views

With GM vehicles being featured in the Transformers Movie it was only a matter of time before commercials featuring the Transformers to sell cars would surface. Chevy has started a new sale and ad campaigne titled "Transform Your Ride." So ...

Burger King Transformers Site Now Online

Posted by Skowl Jun 25, 2007 18,897 views

The Official Burger King site has been updated with a new Transformers section to tie in with their Kid's Meal toys promotion based on the upcoming Transformers Movie. See the site's new section which includes some music and voice-overs by ...

Photos of Transformers on the River Walk

Posted by Hotrod Jun 22, 2007 28,869 views

Earlier today we reported that the The GM cars used in the Transformers Movie,the Chevrolet Camaro, Pontiac Solstice, Hummer H2 and GMC Top Kick medium duty truck, would all take center stage at the Detroit International River Days presented by ...

Peter Cullen will be at Botcon 2007!

Posted by GetterDragun Jun 21, 2007 27,623 views

According to the BotCon website, Peter Cullen will be attending BotCon! He will be sigining Autographs on Saturday at 9:30am-10:30am. It seems the organizers of BotCon have assembled a "dream team" of special guests for the Transformes Community, so get ...

Win A Trip to the Transformers Video Game Premiere

Posted by Hotrod Jun 18, 2007 21,782 views

Our own i_amtrunks has brought us news about a new contest involving the Transformers Movie video game. IGN is offering people the chance to win a trip to the premire of the Transformers Video Game. The even takes place on ...

Seibertron Interviews PopBox Collectibles

Posted by Raymond T. Jun 13, 2007 24,398 views

Our very own Ryan Yzquierdo sat down and interviewed John Wong of PopBox Collectibles. "We chose our product lines based on a number of factors including collectability, how we can improve on the product and our expertise in making the ...

Hasbro says 'Sayonara' to CAA

Posted by Stormrider Jun 12, 2007 12,542 views

Hasbro has done something a bit strange. With a major motion picture about to appear in three weeks, Hasbro has said ‘sayonara’ to Creative Artists Agency, which is the agency that brought together and helped broker the deal for the ...

Battle of the Summer Toys

Posted by Stormrider Jun 12, 2007 21,816 views

Toy manufacturers are betting on a good year for sales with summer movies to help promote their toys. With so many action packed movies like Spiderman, Pirates of the Caribbean, Fantastic Four, and Transformers- what will be the most popular ...

Preorder a Giant 6.5 Foot Tall G1 Optimus Prime Statue

Posted by Skowl Jun 11, 2007 47,615 views

Seibertron member physucks has brought to our attention a very very interesting listing that has surface on bigbadtoystore.com. This listing will be of particular interest to any very wealthy Transformers fan with at least one very large room. Listed is ...

Review of Glu’s Mobile Phone Transformers Game

Posted by Hotrod Jun 5, 2007 75,894 views

Review of Glu’s Mobile Phone Transformers Game The folks at Glu were kind enough to let me have check out their Transformers game based on the upcoming movie for cell phones. I must say I was very impressed with what ...

New Prequel Comic Found On Target's Website

Posted by Tigertrack Jun 2, 2007 27,609 views

Shinobi Rendar brings us this news about another Target exclusive, this time a prequel comic that has not been previously released. Check it out at Target.com. The website has a new Robovision Prequel Comic. You will need a pdf reader ...

TV Loonland in Trouble?

Posted by Raymond T. Jun 1, 2007 18,775 views

Variety has reported that things are not going that great with TV Loonland recently. TV Loonland bought Sunbow Production in 2000, and thus owns much of the media rights for the original series of The Transformers for the international markets, ...

New Movie Chevy Commercial?

Posted by Hotrod May 28, 2007 24,132 views

Our own Salazaar has brought to our attention what could be a new Transformers Movie related Chevy commercial. Here is what he reported: "I went to the Regal Cobblestone theatre in Sheffield, Ohio to see potc 3(excellent film!). The second ...

New Movie Bumblebee Chevy Ad

Posted by Hotrod May 26, 2007 29,795 views

It looks like the Chevy and Transformers Movie campaign is start to go full throttle as we get closer to the release of the Transformers Movie. DeceptiKreep of TFW2005 has posted a picture from the SF Weekly for May 23rd ...

New Official Photos of Comic Con Exclusive Alternators Rodimus

Posted by Hotrod May 24, 2007 16,755 views

Yesterday, we reported that Alternator Rodimus was confirmed to be a San Diego Comic Con Exclusive. Now the official Transformers site Transformers.com has posted an official announcement. In the announcement three official photos of Rodimus were posted. It is also ...


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