Hasbro Trademark Applications for "Rescue Bots" Series

Monday, April 25th, 2011 1:50AM CDT

Category: Cartoon News
Posted by: El Duque Views: 39,313

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Hasbro has applied for several new trademarks relating to their upcoming Transformers kid show Rescue Bots. We first heard about this new show last month when The Hub revealed their 2011-2012 programming line-up.

"Rescue Bots" (Hub Original Series, working title)
Inspired by the iconic "Transformers" brand, a group of Autobots, too young to protect humanity alongside Optimus Prime and his team, are partnered with a close-knit human family of first responders. Together, they learn teamwork and heroism alongside their new human friends in this animated series produced by Hasbro Studios.

We got our first look at the Rescue Bots figures at this year's Toy Fair. Click here for our gallery from the event.

The following trademark applications have been filed:

TRANSFORMERS RESCUE BOTS: Entertainment services, namely, an on-going animated television series for children.

RESCUE BOTS:Entertainment services, namely, an on-going animated television series for children.

TRANSFORMERS RESCUE BOTS: Prerecorded DVDs featuring children's animated cartoon series.

RESCUE BOTS: Prerecorded DVDs featuring children's animated cartoon series.

Credit(s): United States Patent and Trademark Office

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Re: Hasbro Trademark Applications for "Rescue Bots" Series (1213632)
Posted by Sabrblade on April 25th, 2011 @ 6:46am CDT

Here's hoping that this series takes off better than the Go-Go-Go-Bots did. While that toyline was indeed massive, it was scarce in its amount of accompanying fiction with only four cartoon episodes and a few brief comics.

Re: Hasbro Trademark Applications for "Rescue Bots" Series (1213652)
Posted by Rated X on April 25th, 2011 @ 8:09am CDT

I hope their application is denied.

Re: Hasbro Trademark Applications for "Rescue Bots" Series (1213657)
Posted by Sabrblade on April 25th, 2011 @ 8:27am CDT

Rated X wrote:I hope their application is denied.

Silly, Rated X. Transformers are for kids.

Re: Hasbro Trademark Applications for "Rescue Bots" Series (1213686)
Posted by 5150 Cruiser on April 25th, 2011 @ 9:53am CDT

Rated X wrote:I hope their application is denied.

Honestly, why are you so against this show? What is so bad about Hasbro introducing a show aimed at the younger generation? Especialy concidering that TF has always been aimed at kids in the first place.

Re: Hasbro Trademark Applications for "Rescue Bots" Series (1234034)
Posted by Mindmaster on June 4th, 2011 @ 7:15pm CDT

Just now saw this. Wow... Anyway, so the characters are basically toddlers and they're going to help protect humanity through minor means? I'm betting my left arm that something's gonna go very, very, very wrong on the first episode. /:)

Re: Hasbro Trademark Applications for "Rescue Bots" Series (1234071)
Posted by Sabrblade on June 4th, 2011 @ 7:51pm CDT

Mindmaster wrote:Just now saw this. Wow... Anyway, so the characters are basically toddlers and they're going to help protect humanity through minor means? I'm betting my left arm that something's gonna go very, very, very wrong on the first episode.

Did you ever consider that the threats they face might be that minor? Like natural disasters, or crime, or fires, or some rambunctious troublemaker? No one should expect this show to be anything more than a PSA-based series a la Rescue Heroes.

Re: Hasbro Trademark Applications for "Rescue Bots" Series (1234536)
Posted by Mindmaster on June 5th, 2011 @ 2:54pm CDT

Sabrblade wrote:
Mindmaster wrote:Just now saw this. Wow... Anyway, so the characters are basically toddlers and they're going to help protect humanity through minor means? I'm betting my left arm that something's gonna go very, very, very wrong on the first episode.
Did you ever consider that the threats they face might be that minor? Like natural disasters, or crime, or fires, or some rambunctious troublemaker? No one should expect this show to be anything more than a PSA-based series a la Rescue Heroes.

You bring up a good argument... I commend you on that. I guess I was a bit disappointed because of the lack of Decepticons. I wonder if that graphics are gonna be good...

Ah, Rescue Heroes, good times, good times....

Re: Hasbro Trademark Applications for "Rescue Bots" Series (1234556)
Posted by Stormwolf on June 5th, 2011 @ 3:30pm CDT

I wonder if this will actually catch on, I've got a feeling that the kiddies will be more interested in TF Prime.