The Energon Pub

News Credits: 5749 · Fri Jul 06, 2012 4:19 pm

The highly anticipated Tranformers Generations: Fall of Cybertron Deluxes have been spotted at retail. Our own podcast post Counterpunch found the trio of Optimus Prime, Jazz, and Shockwave at a Target in Garner, NC priced at $14.99 each. To assist in your search here's the DPCI 087-06-1890 or just click here and enter your location. Good luck!

When you find these figures be sure to help out your fellow members by updating the sightings tool and posting in the sightings forum!

News Credits: 129 · Fri Jul 06, 2012 4:25 pm

Jazz isn't terri-bad!

Yey!

News Credits: 1 · Fri Jul 06, 2012 4:27 pm

HIS CHEST! IT SMILES!

News Credits: 2 · Fri Jul 06, 2012 4:54 pm

RhA wrote:HIS CHEST! IT SMILES!

Hehe, yep. It looks kinda like an evil robot jack-o-lantern. I can see an easy repaint into FoC 'Dead End' in Prime Dead End's colors working for this. That would be kinda cool and creepy

.

News Credits: 8 · Fri Jul 06, 2012 4:59 pm

so why are these $15 when theyre not bigger or more complicated or have more detail than TFPrime figures? How does hasbro justify the price increase for these guys? Im sorry but im not paying $17(including tax) for a deluxe no matter what its from or who it is. Is this what we get for being loyal to hasbro all these years, smaller figures and outrageous prices? Its one thing to make figures smaller but keep the damn price & quality the same. Alot of people arent willing to pay or cant pay $13 for a prime deluxe what makes them think they'll pay $15 for a generations when theres nothing special about them. The last wave of generations werent even $15 they were $13 and they were bigger & of better quality than DOTM, TFPRIME, this wave of generations and they came out when the economy was **** just like it is now. Sorry about the rant but what hasbros doing is uncalled for and just not fair to consumers especially those who are falling on hard times.

News Credits: 104 · Fri Jul 06, 2012 5:00 pm

All around me out of stock.. Except Baton Rouge East.. 60+ miles away.. Uh, I'll wait.

*edit*

Holy crap.... $14.99??????????????????? WTF???

News Credits: 1 · Fri Jul 06, 2012 5:08 pm

Well with the FOC, and new Prime waves hitting shelves, this is going to be a Toy hunting Summer for sure.

FOC hasn't hit my area just yet, but thanks for posting the DPCI number. I will keep checking regularly.

Fri Jul 06, 2012 5:14 pm

Megatron Wolf wrote:so why are these $15 when theyre not bigger or more complicated or have more detail than TFPrime figures? How does hasbro justify the price increase for these guys? Im sorry but im not paying $17(including tax) for a deluxe no matter what its from or who it is. Is this what we get for being loyal to hasbro all these years, smaller figures and outrageous prices? Its one thing to make figures smaller but keep the damn price & quality the same. Alot of people arent willing to pay or cant pay $13 for a prime deluxe what makes them think they'll pay $15 for a generations when theres nothing special about them. The last wave of generations werent even $15 they were $13 and they were bigger & of better quality than DOTM, TFPRIME, this wave of generations and they came out when the economy was **** just like it is now. Sorry about the rant but what hasbros doing is uncalled for and just not fair to consumers especially those who are falling on hard times.

Pretty sure it has to do with the economy. ****'s getting pricey for Hasbro too I'm sure. Cuts have to be made somewhere.

Fri Jul 06, 2012 5:18 pm

Thats just the world we live in, Chinese workers wanting decent wages, rising costs of plastics and transportation costs. Toys are going to keep costing more, just like everything else. As long as the quality of the product doesn't go down as the price continues to go up I don't have a problem with it. I work for a company that imports products from China, and for the first time in 40 years, we might be switching over to some products made in the US. The gap in production costs between China and US factories is getting smaller. These costs are just getting past along to the consumer, it doesn't necessarily mean Hasbro is being greedy or trying to screw us.

News Credits: 129 · Fri Jul 06, 2012 5:23 pm

Megatron Wolf wrote:so why are these $15 when theyre not bigger or more complicated or have more detail than TFPrime figures? How does hasbro justify the price increase for these guys? Im sorry but im not paying $17(including tax) for a deluxe no matter what its from or who it is. Is this what we get for being loyal to hasbro all these years, smaller figures and outrageous prices? Its one thing to make figures smaller but keep the damn price & quality the same. Alot of people arent willing to pay or cant pay $13 for a prime deluxe what makes them think they'll pay $15 for a generations when theres nothing special about them. The last wave of generations werent even $15 they were $13 and they were bigger & of better quality than DOTM, TFPRIME, this wave of generations and they came out when the economy was **** just like it is now. Sorry about the rant but what hasbros doing is uncalled for and just not fair to consumers especially those who are falling on hard times.

As a domestic release, these aren't worth $15.

...and I bought them. :-(

Fri Jul 06, 2012 5:36 pm

Cyber Bishop wrote:All around me out of stock.. Except Baton Rouge East.. 60+ miles away.. Uh, I'll wait.

*edit*

Holy crap.... $14.99??????????????????? WTF???

What? You think that's expensive? Double it, and you get what I would have to pay if it hits the stores here in Norway.

News Credits: 388 · Fri Jul 06, 2012 5:40 pm

Megatron Wolf wrote:so why are these $15 when theyre not bigger or more complicated or have more detail than TFPrime figures? How does hasbro justify the price increase for these guys? Im sorry but im not paying $17(including tax) for a deluxe no matter what its from or who it is. Is this what we get for being loyal to hasbro all these years, smaller figures and outrageous prices? Its one thing to make figures smaller but keep the damn price & quality the same. Alot of people arent willing to pay or cant pay $13 for a prime deluxe what makes them think they'll pay $15 for a generations when theres nothing special about them. The last wave of generations werent even $15 they were $13 and they were bigger & of better quality than DOTM, TFPRIME, this wave of generations and they came out when the economy was **** just like it is now. Sorry about the rant but what hasbros doing is uncalled for and just not fair to consumers especially those who are falling on hard times.

Folks, I think it helps (somewhat) to look at things this way: it's inflation at work, simple as that. I bought a G1 Mirage with box on eBay recently, and the price tag that was still on the box said $7.99. If you adjust for inflation, it would cost roughly $17 today. Mirage and the rest of the Autobot cars are quite noticeably smaller than even the DOTM Deluxes, which most people noted were smaller than ROTF and TFTM deluxes. They're almost Scout Class sized.

Granted, G1 Transformers had die-cast parts and rubber tires, and the newer deluxesa re made with cheaper materials, but even taking that into consideration, G1 Deluxes are still priced above what the new crop of FOC and Prime Deluxes are, and they were smaller to boot. Frankly, deluxes have gotten bigger since G1 and are just now returning to a bit larger their original sizes. Not to mention that the range of articulation and detail was severely limited in G1.

P.S. I don't count G1 Whirl and Roadbuster as Deluxes, even though they were "Deluxe Autobots", because they were closer to what I'd call Voyager size of G1.

News Credits: 1 · Fri Jul 06, 2012 6:36 pm

Exactly. For the younger fans out there who may not have been around before the movies, the Deluxe price point has/had been $9.99 since Beast Wars. That's 15 years without the actual cost being affected by inflation. While I'll agree that the figures themselves have gone down in both size and quality of material it was inevitable that the price was going to go up, the question was a matter of when.

It sucks for dudes who are priced out because of this but I assure you it isn't a problem unique to the Transformers brand. Prices have been skyrocketing over the past few years.

3 3/4 Joes are $9.99 and up. Marvel Legends are $19.99. 3 3/4 Avengers are $8-9. And on and on.

It stinks, but why do you think Legends and Bot Shots are over performing like they are? Times are tough all over.

Fri Jul 06, 2012 7:03 pm

I'm getting 2 shockies, prime and jazz, i don't care what the price is!!!! :KREMZEEK:

Fri Jul 06, 2012 7:18 pm

I would rather pay 14.99 rather than paying 30-60 for just one figure on ebay. It's also a shame that when I checked the link provide, every Target near me is listed as out of stock. Oh well, just have to be patient I guess.

Fri Jul 06, 2012 7:20 pm

worldsgreatest wrote:Exactly. For the younger fans out there who may not have been around before the movies, the Deluxe price point has/had been $9.99 since Beast Wars. That's 15 years without the actual cost being affected by inflation. While I'll agree that the figures themselves have gone down in both size and quality of material it was inevitable that the price was going to go up, the question was a matter of when.

It sucks for dudes who are priced out because of this but I assure you it isn't a problem unique to the Transformers brand. Prices have been skyrocketing over the past few years.

3 3/4 Joes are $9.99 and up. Marvel Legends are $19.99. 3 3/4 Avengers are $8-9. And on and on.

It stinks, but why do you think Legends and Bot Shots are over performing like they are? Times are tough all over.

Yeah, I find myself getting more Legends/Cyberverse figures and Bot Shots more than deluxes and voyagers. They're nice and just don't hit the wallet as hard. Still, I'll have no problem getting some of these FoC deluxes when I find them.

Fri Jul 06, 2012 7:45 pm

I'm down for Shocky and probably Magnus, they're worth it, but I'll pass on the rest. (verdict is still out on the seeker mold, but if they make a Skywarp out of it, I need it, as i lack completely a Skywarp)

Fri Jul 06, 2012 7:56 pm

IT BEGINS.

There are one of each of these with my name on it on their way to my local Wal*Mart. Oh yes.

Fri Jul 06, 2012 8:02 pm

All I have to say is, Thank you Counterpunch!!! With the DPCI I was able to track down the only Target that had a case in my town, turned out it was the store near my house. The employees were nice enough to not only open the box but also give me Optimus, Jazz and Shockwave. Jazz is a little hard to pose because he's top heavy with tiny legs. Optimus is really simple to transform but overall OK. And Shockwave is pretty cool for being a small deluxe class. Again, thank you Counterpunch.

Fri Jul 06, 2012 8:07 pm

And how would one use the DPCI to track things? Just waltz into the store and ask them if they have the product with that number or something?

Fri Jul 06, 2012 8:31 pm

orangeitis wrote:And how would one use the DPCI to track things? Just waltz into the store and ask them if they have the product with that number or something?

go to one of those price checking machines around the store, type in the numbers then press "enter" and it'll say what they are, how much they are, and if they do or do not have them in the stockroom.

it's super sad that these things are $15.. i'd still like to see size comparisons with these and the WFC figures. something tells me that after i see that, i'll be even more sad.

Fri Jul 06, 2012 8:36 pm

Bounti76 wrote:
Megatron Wolf wrote:so why are these $15 when theyre not bigger or more complicated or have more detail than TFPrime figures? How does hasbro justify the price increase for these guys? Im sorry but im not paying $17(including tax) for a deluxe no matter what its from or who it is. Is this what we get for being loyal to hasbro all these years, smaller figures and outrageous prices? Its one thing to make figures smaller but keep the damn price & quality the same. Alot of people arent willing to pay or cant pay $13 for a prime deluxe what makes them think they'll pay $15 for a generations when theres nothing special about them. The last wave of generations werent even $15 they were $13 and they were bigger & of better quality than DOTM, TFPRIME, this wave of generations and they came out when the economy was **** just like it is now. Sorry about the rant but what hasbros doing is uncalled for and just not fair to consumers especially those who are falling on hard times.

Folks, I think it helps (somewhat) to look at things this way: it's inflation at work, simple as that. I bought a G1 Mirage with box on eBay recently, and the price tag that was still on the box said $7.99. If you adjust for inflation, it would cost roughly $17 today. Mirage and the rest of the Autobot cars are quite noticeably smaller than even the DOTM Deluxes, which most people noted were smaller than ROTF and TFTM deluxes. They're almost Scout Class sized.

Granted, G1 Transformers had die-cast parts and rubber tires, and the newer deluxesa re made with cheaper materials, but even taking that into consideration, G1 Deluxes are still priced above what the new crop of FOC and Prime Deluxes are, and they were smaller to boot. Frankly, deluxes have gotten bigger since G1 and are just now returning to a bit larger their original sizes. Not to mention that the range of articulation and detail was severely limited in G1.

P.S. I don't count G1 Whirl and Roadbuster as Deluxes, even though they were "Deluxe Autobots", because they were closer to what I'd call Voyager size of G1.

but the economy right now is so bad, that it's even more difficult to swallow the price of something that costs more, but is a smaller product.

if they're going to raise the price.. keep the toy the same size, if you're going to shrink the toy, shrink the price too.

plus, i'm pretty sure that toys today are a hell of a lot easier to make than they were way back when.

Fri Jul 06, 2012 9:11 pm

I don't much like Wal-mart. But I have to say, compared to Target, they've done a decent job keeping prices as low as possible. I just hope they can do the same with the generations line. Every Target I've been to has raised the Prime line to $15. But the Wal-marts still have them at $13. Not liking Target nowadays.

Fri Jul 06, 2012 9:15 pm

TimothyR wrote:go to one of those price checking machines around the store, type in the numbers then press "enter" and it'll say what they are, how much they are, and if they do or do not have them in the stockroom.

Awesome, that's very useful information. Thanks.

News Credits: 1 · Fri Jul 06, 2012 9:42 pm

LordBludgeon wrote:I would rather pay 14.99 rather than paying 30-60 for just one figure on ebay. It's also a shame that when I checked the link provide, every Target near me is listed as out of stock. Oh well, just have to be patient I guess.

I wonder, do these have their own physical location or do they share peg space with Prime? If it is the latter I've been noticing (at least in my area) that Targets haven't done their hard Summer resets yet. It is indeed a matter of time! None of the Targets around me are showing stock yet either.