william-james88 wrote:The Generations Subline only lasting one calendar year
The first two line in the Prime Wars trilogy lasted for a year and a half and had 6 waves each (one per quarter) so some fans were upset that it was not followed through with Power of the Primes. However this was the biggest move Hasbro has ever done to help the distribution woes and it actually worked. With the line only having 4 quarters, and them coinciding with the calendar year (meaning begging of the line is beginning of the year and end of the line is end of the year), this helped retailers manage their inventory better. By making it shorter, there was less of a chance for there to be a pile up of unsold toys from the same line, and thus every toy from Power of the Primes would be ordered. So no more skipping the last wave. This also assures that the toys for the next calendar year are put up for grabs as soon as Hasbro would allow it since it's seen as fully new product as opposed to a continuation of the same line (instead of say, wave 5 of the last year's line). And, more importantly, that means that the retailer is now certain that whatever stock they receive of that line during the year is of the current year (as opposed to them confusing it with remainder stock of last year). The result is that this year no mainline toy from any line was skipped by retailers in the US. I won't have to write one of these articles next week.
Pic of US Target 3rd quarter
Pic of Canadian Toysrus 4th quarter
DecepticonFinishline wrote:william-james88 wrote:The Generations Subline only lasting one calendar year
The first two line in the Prime Wars trilogy lasted for a year and a half and had 6 waves each (one per quarter) so some fans were upset that it was not followed through with Power of the Primes. However this was the biggest move Hasbro has ever done to help the distribution woes and it actually worked. With the line only having 4 quarters, and them coinciding with the calendar year (meaning begging of the line is beginning of the year and end of the line is end of the year), this helped retailers manage their inventory better. By making it shorter, there was less of a chance for there to be a pile up of unsold toys from the same line, and thus every toy from Power of the Primes would be ordered. So no more skipping the last wave. This also assures that the toys for the next calendar year are put up for grabs as soon as Hasbro would allow it since it's seen as fully new product as opposed to a continuation of the same line (instead of say, wave 5 of the last year's line). And, more importantly, that means that the retailer is now certain that whatever stock they receive of that line during the year is of the current year (as opposed to them confusing it with remainder stock of last year). The result is that this year no mainline toy from any line was skipped by retailers in the US. I won't have to write one of these articles next week.
Pic of US Target 3rd quarter
Pic of Canadian Toysrus 4th quarter
I mean... No waves got skipped by the entirety of Targets or Wal Marts. But I had plenty of trouble finding Wave 3 Legends. One of my Targets didn't stock them at all. We nearly missed out on Primal, too.
EVERYTHING going on clearance is a good sign for early-wave Siege stuff, but that's where it stops in my area. For whatever reason, whatever power stocks my state thinks that movie-adjacent toys are just the bees knees. They're not. Not here. They have shelf-warmed since ROTF. But we continue to see Movie and Studio Series stuff arrive week-of-first-sighting, whereas Generations pegs sit empty for weeks on end, only to be stocked with the previous wave once they are restocked.
Anyways, I would say that distribution still needs work.
Otherwise, I am really on board with this article and the changes as a whole. Even though I am not a fan of Amazon in general, I do appreciate the greater accessibility of the exclusives (in both price and quantity).
DeathReviews wrote:I had my gripes about the distribution - many of the figures were hard to find and some never turned up in stores at all. But we got a new Abominus combiner! That makes up for a lot as far as I'm concerned....
Rainmaker wrote:No waves missed?
Hahahahahaha, no
(Jazz and Lockdown )
Bingo! There's also the internet to buy things from. I get that some don't choose to use that option but it's indeed just that, a choice.Randomhero wrote:Rainmaker wrote:No waves missed?
Hahahahahaha, no
(Jazz and Lockdown )
He’s talking in general. A lot of places found everything. Even optimal Optimus is being sighted all over the place and now on clearance to make way for Siege getting unloaded in mass
Just because you didn’t see a certain thing doesn’t mean his over view is wrong
Randomhero wrote:I’m glad I got to finish the year with finding Siege Shockwave today. I can’t put him down he’s so much fun!
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