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Company News Transmissions

The Hub needs a Communication & Publicity Manager!

Posted by Dead Metal Sep 9, 2010 39,295 views

Want to work for Hasbro, more specifically Hasbro's own TV channel "The Hub"? Well if you have the required qualifications you just might be able to as The Hub's Communication & Publicity Manager! Click here to view the information page, ...

Hasbro's Web Cast On the Hub: Juicy Details and More

Posted by Nekoman Sep 8, 2010 74,512 views

On today's web cast, Hasbro spoke a great deal of info on The Hub and Transformers: Prime. They told of details on Transformers in general, but the concentration centers largely around Transformers: Prime and the Hub. Click here for the ...

Cyber Missions #10 Now Online

Posted by Diem Sep 8, 2010 49,044 views

Episode 10 of Cyber Missions is now available on Youtube thanks to Hong Kong Toys R Us and it includes fanfavourites Sideswipe and Ratchet, as well as the return of Mindwipe. The video can be seen here or embedded below: ...

Hasbro Transformers Q&A for September - Submit Questions Here!

Posted by Blurrz Sep 7, 2010 41,436 views

Once again, It's Hasbro Q&A Time! Submit your questions to us by September 12th. Remember to make your questions as engaging as possible. If your questions seem answerable by the general public, then the staff of Seibertron.com will likely answer ...

Hong Kong Toys R Us Commercial

Posted by Diem Sep 7, 2010 51,400 views

A new Toys R Us commercial is airing in Hong Kong featuring some of the latest figures from the Hunt for the Decepticons line. It features Leader Class Starscream, Battle Blade Bumblebee and Optimus and Sidearm Sideswipe. The video can ...

New Hasbro Trademarks

Posted by Diem Sep 2, 2010 77,172 views

Hasbro have applied for four new trademarks: "SPARK YOUR SUMMER", "AUTOBOT ALLIANCE", "DESTINATION EARTH" and "UNLOCK THE SECRETS". Autobot Alliance is the name being used by Takara for Hunt for the Decepticons figures and Spark your Summer is reminiscent of ...

Gunman takes Discovery Communications HQ hostage

Posted by Seibertron Sep 1, 2010 45,396 views

Editor's Note: Seibertron.com doesn't normally cover real world news outside of the Transformers hobby, but this one's kind of related. Earlier this year, Hasbro and Discovery Communications announced a joint venture together called The Hub. Earlier today, a gunman, named ...

Seibertron.com Tops Hasbro on Facebook

Posted by Nekoman Aug 31, 2010 26,674 views

According to these numbers, we're more popular than the makers of our own toys! Seibertron.com's Facebook page has surpassed Hasbro's own number of fans recently, as you can see here. We would like to thank our fans here, for participating ...

TakaraTomy Website Update: New Animated Figures

Posted by Diem Aug 25, 2010 90,512 views

Takara Tomy's official website has updated with the figures due to be released in August and September, including some that were never released in the US. September 18 releases: Wingblade Optimus Prime Jetpack Bumblebee Ratchet Cybertron Mode Optimus Prime Light ...

Hasbro News: China's "Transformers Cybertron Con"

Posted by Seibertron Jul 30, 2010 129,834 views

Here is a message we received earlier today from Hasbro regarding China's first ever official Transformers convention called Cybertron Con! HASBRO ANNOUNCES THE FIRST EVER “TRANSFORMERS CYBERTRON CONVENTION” IN CHINA The Largest Official Gathering of TRANSFORMERS Fans Starts Today at ...

SDCC: IDW Panel Coverage From Comicbookresources.com

Posted by Dead Metal Jul 29, 2010 45,216 views

ComicBookRessources.com has posted their coverage of IDW's comic book panel at SDCC. Some Transformers highlights: The panel then opened for questions which were started off with one fan asked about the possibility of "Transformers Spotlight" relaunching. Schmidt replied that they ...

New Device Label Cheetor Software Fix

Posted by Diem Jul 21, 2010 33,916 views

It appears that Device Label Cheetas (Cheetor) is still experiencing software problems. TakaraTomy have released another download fix. The download can be found here, though it only works with Windows computers. For the latest in Transformers news, stick with Seibertron.com ...

Transformers Mosaic: "Destructive Interference 2"

Posted by Blurrz Jul 21, 2010 32,661 views

The Universe of the Transformers is vast, and populated by many characters. Their universe is a large tapestry, made up of the stories and points of view of countless experiences that serve the larger whole. These are some of those ...

Hasbro's 2010 SDCC Signings and Panels!

Posted by Seibertron Jul 20, 2010 42,971 views

Hasbro wrote:Hello Hasbro Fans! It’s almost here! Comic-Con hits San Diego this week and we wanted to give you a heads up about some fun Hasbro activities going on at the convention! AUTOGRAPH SIGNINGS! All signings will be held at ...

Seibertron.com Exclusive Report: Tokyo Toy Show 2010

Posted by Diem Jul 18, 2010 83,991 views

Seibertron member Diem was fortunate enough to attend the final day of Tokyo Toy Show 2010. Here's what he has to say about the event: I was worried that by the final day of the Tokyo Toy Show there would ...

TakaraTomy now on twitter!

Posted by Dead Metal Jul 14, 2010 47,906 views

Yes TakaraTomy now has a own twitter page. This seems to be a tie-in to TakaraTomys version of Transformers Animated, due to most of the tweets being from characters like Optimus Prime. Should you not be able to read Japanese ...

Comic-con 2010: Transformers Toys and War for Cybertron Design Panel

Posted by Razorclaw0000 Jul 8, 2010 59,235 views

The Comic-con 2010 website has been updated with a description the Transformers Designer's panel: Comic-con Website wrote: 2:00-3:00 Hasbro Transformers— Aaron Archer (Hasbro Brand IP Development), Matt Proulx (Hasbro Marketing), and Hasbro Design's Michelino Paolino, Brian Wilk, Eric Siebenaler, Alan ...

TakaraTomy Website Update: Henkei Sons Of Cybertron

Posted by Diem Jul 2, 2010 84,157 views

If there's one combination that Takara really love it's Primes and clear figures. In fact they're releasing no less than four in the near future: the Sons of Cybertron set and the Animated Sons of Cybertron set. Now TakaraTomy's official ...

TakaraTomy Website Update: New Animated Figures

Posted by Diem Jul 2, 2010 77,604 views

The wait is finally over for Japanese Transformers fans and Western fans who like shiny paint. The official TakaraTomy website has updated with a bunch of Animated figures due for release later this month. There's Ultra Magnus, Autobot Sentinel, Autobot ...

TakaraTomy Website Update: Buzz Lightyear

Posted by Diem Jul 2, 2010 54,181 views

Two repaints and beyond! The official TakaraTomy website has updated with everyone's favourite plastic spaceman, Buzz Lightyear. Not only that but also his futuristic repaint Cosmic Black. Regular Buzz is already available in Japan and Cosmic Black Buzz will be ...

Transformers line releases in UK

Posted by Dead Metal Jul 1, 2010 53,874 views

Seibertron.com member Mykltron has sent Hasbro UK an e-mail asking for details concerning Transformers toy releases in the UK, here is his e-mail: 1) Can you please tell me when we will be getting older Revenge of the Fallen figures ...

Hasbro Transformers Q&A for July - Submit Questions Here!

Posted by Blurrz Jun 28, 2010 22,656 views

Submit your questions to us by June 29th. Remember to make your questions as intriguing as possible. If your questions seem answerable by the general public, then the staff of Seibertron.com will likely answer your queries; hopefully with a bit ...

BotCon Custom Class: G2 Sideswipe

Posted by Diem Jun 23, 2010 43,212 views

BotCon's Twitter has revealed a new nugget of information; an image of the BotCon Custom Class figure. This year it will be G2 Sideswipe from the Universe Sideswipe mold! The image can be seen here. For the latest in Transformers ...

Transformers 2010 - God Primus Revealed

Posted by Mach Jun 22, 2010 49,353 views

Takara Tomy has launched a campaign to commemorate the year 2010, with a series of special edition toys. The latest God Primus 2010 Edition, to match and counter the evil Unicron. Primus is a repaint of Cybertron/Galaxy Force Primus and ...

Hasbro Update: War For Cybertron DS Ramjet Revealed

Posted by Diem Jun 22, 2010 54,134 views

The official Hasbro Transformers page has updated with new information about the War For Cybertron figures and games, including our first look at WFC Ramjet! Ramjet will be available to download for the DS games for use in multiplayer, and ...

Botcon Autograph Contest Picture

Posted by Diem Jun 22, 2010 40,414 views

The BotCon Twitter page is giving its followers the chance to win a picture signed by all of BotCon 2010's special guests. The image is drawn by Dan Khanna and features characters strongly connected to the guests. Their Twitter can ...

Hasbro's Transformers Q&A for May 2010

Posted by Seibertron Jun 10, 2010 49,971 views

Hasbro has sent us back responses for the two questions that we sent them last month. Here're the questions and Hasbro's answers for May 2010: 1. Fans were treated to a huge surprise at BotCon 2009 when they got to ...

Rumour: New Transformers Sets From Target

Posted by Diem Jun 4, 2010 45,416 views

Two new DPCI codes have surfaced in Target's computers. The first code: DPCI 087-06-2247 is described as Transformers Legends 4-Pack for $19.99 and the second: DPCI 087-06-2248 is Transformers NEST Hangar Scene for $24.99. It's possible that the Legends 4-Pack ...

Hasbro Names New Licensing Chief

Posted by Razorclaw0000 May 27, 2010 30,685 views

Hasbro has officially named it's new Licensing Chief. Simon Walters, formerly the senior vice president of licensing for The Walt Disney Company, will be heading up Hasbro's Licensing Division which is responsible for Hasbro's interaction with companies like Paramount. This ...

Transformers Collectors' Club Prose story: Flames of Yesterday

Posted by Diem May 25, 2010 36,063 views

The Transformers Collector's Club have posted a new prose story about the Combaticons! The story, Flames of Yesterday, follows on from The Oncoming Storm, a comic appearing in issues 31 and 32 of the Collectors' Club magazine and features the ...

BotCon 2010 Box Set Artwork revealed!

Posted by Razorclaw0000 May 17, 2010 48,084 views

The official BotCon 2010 website has updated the convention exclusives page with a look at the official box art. As always, Seibertron.com is your trusted source for late-breaking news!

BotCon Transformers Hall of Fame and special guest update

Posted by Delicon May 10, 2010 124,044 views

The Transformers Collector's Club just sent out the following exciting BotCon update to their members via e-mail. Here is the latest on BotCon guests: HASBRO REVEALS TRANSFORMERS HALL OF FAME’S INAUGURAL MEMBERS TRANSFORMERS Fans May Participate in Selecting One Additional ...

War for Cybertron - Hands on Impressions

Posted by Razorclaw0000 May 5, 2010 152,613 views

April 27th, seibertron.com was invited to preview the new Transformers: War for Cybertron game at High Moon Studios in Carlsbad California. We were privileged to attend the event, unfortunately the only person on-call was Counterpunch. Here is his review of ...


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