Pre-orders Begin for MPG-17 Optimus Prime Style Generation Figure

Pre-orders have begun for MPG-17 Optimus Prime Style Generation and it may not be the figure that many of us thought it was. The use of "Generation" in the name of this new ongoing aesthetic series makes it sound like the figure would be at the Generations scale like MPG-09 Super Ginrai, but it turns out that's not the case. Store listings are placing Prime at 245mm putting him closer in line with MP-10 and MP-44. Just when we think we have the MPG line figured out Takara Tomy finds new ways to make us question everything all over again.

As for the figure itself it promises to be a new combination of style and enjoyable transformation and fans will enjoy playing with. He also includes a small arsenal of weapons and a clear mount that allows him to carry most of his weapons on him in both modes. He's scheduled to be released in January 2026 in Japan and around March 2026 in the US. The price is going to be contentious, sitting at 24,200 JPY (currently about $165 USD) MSRP in Japan, though Japanese retailers have it considerably lower. For the US price Hasbro has it listed on Pulse for $175, but other popular US retailers are pricing him for as much as $200. Despite that, fans from the US buying from Japan may find that the cost of tariffs and higher shipping prices will likely be paying more than Hasbro's prices even with those Japanese retail discounts.

Details are as follows:

Bring the ultimate Transformers experience to your collection with Takara Tomy Transformers MPG-17 Optimus Prime Style Generation figure. This collectible Transformers action figure for adults features deco, details, and design elements that fans from every phase of the Transformers universe will love. Figure structure allows for easier conversion and freedom of movement for more dynamic poses. This premium Optimus Prime figure includes iconic accessories and comes in its original packaging with Japanese-language instructions.

• TRANSFORMERS OPTIMUS PRIME STYLE GEN: This premium Optimus Prime Transformers collectible figure features deco and details from across the Transformers universe. The ultimate Optimus Prime action figure for fans
• ICONIC CONVERSION FROM BOT TO TRUCK: Updated design for more intuitive conversion. Double rear tires make for a realistic vehicle mode and allow for complete conversion to robot mode with no extra parts
• PREMIUM ACCESSORIES: Comes with accessories inspired by scenes from across Transformers entertainment, including an Energon axe, a laser rifle, 2 Energon blades, Matrix of Leadership, and more
• HIGH ARTICULATION FOR DYNAMIC POSES: Transformers figure is fully jointed and highly articulated, allowing for intricate poseability in action poses
• ORIGINAL PACKAGING AND INSTRUCTIONS: This Transformers action figure comes with original packaging and Japanese-language instructions
• CHARACTER CARD: Comes with a Japanese-language character card

Will you be adding this new version of Optimus Prime to your collection or are you finding the price prohibitive? Let us know in the Energon Pub forums!