Saudi Arabia Partners with Hasbro to Become Global Hub for Transformers Themed Attractions

Thursday, May 11th, 2023 3:11PM CDT

Category: Company News
Posted by: william-james88 Views: 48,129

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Transformers are a HUGE brand. While the Transformers name proper originated from the US, we saw that the brand resonates with people from across the world, as is made evident with global box office for past films, the new Ark Café in China and now a major project underway in Saudi Arabia.

The project is a partnership between Hasbro and Saudi Entertainment Ventures (called Seven for short) who will make Transformers-themed indoor entertainment centres. These will be 10,000-square-metre facilities dedicated to that will feature state-of-the-art rides, immersive environments, as well as branded retail and exclusive merchandise, and themed food and beverages.

We have concept art for the rides which all use the evergreen designs. SEVEN already partnered with Hasbro to make Play D'Oh themed attractions in Saudi Arabia.

Here is what Abdullah Al-Dawood, chairman of Seven, said about this announcement:

“We continue to cement our position as the national champion of the kingdom’s entertainment sector, strengthening the entertainment ecosystem with our strategic partnerships to bring a wide range of attractions for the people of Saudi Arabia to enjoy.”

And here is what Matt Proulx, Hasbro’s VP of location-based entertainment (LBE), said:

“By partnering with Seven in the kingdom, we can bring even more truly unique experiences to fans of Transformers and Play-Doh. We’re sure that these new immersive attractions will entertain and delight generations of fans and families for many years to come.”

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Posted 3 hours ago

Re: Saudi Arabia Partners with Hasbro to Become Global Hub for Transformers Themed Attractions (2161128)
Posted by Bumblevivisector on May 11th, 2023 @ 3:39pm CDT

Well, good thing this didn't happen a decade ago, or the attraction wouldn't be able to have any fembots with car alts.

I personally look forward to Saudimus Prime wielding his golf club and heroic bonesaw!

Re: Saudi Arabia Partners with Hasbro to Become Global Hub for Transformers Themed Attractions (2161134)
Posted by GlenSColen on May 11th, 2023 @ 5:16pm CDT

Saudi Arabia - Country responsible for 9/11. Country responsible for the murder of Jamal Khashoggi...

Re: Saudi Arabia Partners with Hasbro to Become Global Hub for Transformers Themed Attractions (2161135)
Posted by TOO MUCH ENERGON! on May 11th, 2023 @ 5:26pm CDT

Hasbro is taking blood money, but hey, at least the innocent Saudi citizens have cool things to do.

Re: Saudi Arabia Partners with Hasbro to Become Global Hub for Transformers Themed Attractions (2161138)
Posted by TOO MUCH ENERGON! on May 11th, 2023 @ 5:38pm CDT

GlenSColen wrote:Saudi Arabia - Country responsible for 9/11. Country responsible for the murder of Jamal Khashoggi...

Al-Qaeda was 9/11, not the Saudis.

Re: Saudi Arabia Partners with Hasbro to Become Global Hub for Transformers Themed Attractions (2161141)
Posted by william-james88 on May 11th, 2023 @ 6:44pm CDT

TOO MUCH ENERGON! wrote:Hasbro is taking blood money, but hey, at least the innocent Saudi citizens have cool things to do.

I don't think the innocent ones can afford to go

Re: Saudi Arabia Partners with Hasbro to Become Global Hub for Transformers Themed Attractions (2161142)
Posted by 84everfan on May 11th, 2023 @ 6:48pm CDT

Lame

Re: Saudi Arabia Partners with Hasbro to Become Global Hub for Transformers Themed Attractions (2161143)
Posted by Rodimus Prime on May 11th, 2023 @ 6:57pm CDT

TOO MUCH ENERGON! wrote:
GlenSColen wrote:Saudi Arabia - Country responsible for 9/11. Country responsible for the murder of Jamal Khashoggi...

Al-Qaeda was 9/11, not the Saudis.

You seriously believe that, don't you?

Re: Saudi Arabia Partners with Hasbro to Become Global Hub for Transformers Themed Attractions (2161149)
Posted by TOO MUCH ENERGON! on May 11th, 2023 @ 7:55pm CDT

Rodimus Prime wrote:
TOO MUCH ENERGON! wrote:
GlenSColen wrote:Saudi Arabia - Country responsible for 9/11. Country responsible for the murder of Jamal Khashoggi...

Al-Qaeda was 9/11, not the Saudis.
You seriously believe that, don't you?

Yeah, whatever. I'm not getting into this.

Re: Saudi Arabia Partners with Hasbro to Become Global Hub for Transformers Themed Attractions (2161158)
Posted by Bumblevivisector on May 12th, 2023 @ 1:34am CDT

TOO MUCH ENERGON! wrote:
Rodimus Prime wrote:
TOO MUCH ENERGON! wrote:
GlenSColen wrote:Saudi Arabia - Country responsible for 9/11. Country responsible for the murder of Jamal Khashoggi...

Al-Qaeda was 9/11, not the Saudis.
You seriously believe that, don't you?

Yeah, whatever. I'm not getting into this.

This is that special kind of story that make me feel sorry for all of Seibertron's staff and mods. You do have to post this because it is significant TF news, but we know this thread's going down a road to getting locked within a week, and for good reason. Ugh.

Re: Saudi Arabia Partners with Hasbro to Become Global Hub for Transformers Themed Attractions (2161160)
Posted by Rodimus Prime on May 12th, 2023 @ 2:21am CDT

TOO MUCH ENERGON! wrote:
Rodimus Prime wrote:
TOO MUCH ENERGON! wrote:
GlenSColen wrote:Saudi Arabia - Country responsible for 9/11. Country responsible for the murder of Jamal Khashoggi...

Al-Qaeda was 9/11, not the Saudis.
You seriously believe that, don't you?

Yeah, whatever. I'm not getting into this.

at least you were smart to quit quick and not drag it out.

It is a good thing that the Transformers brand is expanding its horizons. Maybe it can be 1 more bridge to bring people together over cultural differences.

Re: Saudi Arabia Partners with Hasbro to Become Global Hub for Transformers Themed Attractions (2161166)
Posted by TOO MUCH ENERGON! on May 12th, 2023 @ 9:35am CDT

Rodimus Prime wrote:
TOO MUCH ENERGON! wrote:
Rodimus Prime wrote:
TOO MUCH ENERGON! wrote:
GlenSColen wrote:Saudi Arabia - Country responsible for 9/11. Country responsible for the murder of Jamal Khashoggi...

Al-Qaeda was 9/11, not the Saudis.
You seriously believe that, don't you?

Yeah, whatever. I'm not getting into this.
at least you were smart to quit quick and not drag it out.

It is a good thing that the Transformers brand is expanding its horizons. Maybe it can be 1 more bridge to bring people together over cultural differences.

Laugh it up, fuzzball.

Yes, I was indeed smart to not waste my time arguing conspiracy theory nonsense with a random person on the internet who believes such drivel.

Re: Saudi Arabia Partners with Hasbro to Become Global Hub for Transformers Themed Attractions (2161178)
Posted by Rodimus Prime on May 12th, 2023 @ 11:36am CDT

TOO MUCH ENERGON! wrote:Yes, I was indeed smart to not waste my time arguing conspiracy theory nonsense with a random person on the internet who believes such drivel.

Yet here you are, responding. Maybe I gave you a bit much credit, considering the topic at hand.

I wonder how China is taking to this, having another financially flush country getting in on their game.

Re: Saudi Arabia Partners with Hasbro to Become Global Hub for Transformers Themed Attractions (2161213)
Posted by Brokebot on May 12th, 2023 @ 3:16pm CDT

Don't think I'm gonna make that one.

Re: Saudi Arabia Partners with Hasbro to Become Global Hub for Transformers Themed Attractions (2161276)
Posted by Jelze Bunnycat on May 13th, 2023 @ 4:24pm CDT

I'm actually gonna be keeping an eye on this development, how it will turn out and what it could potentially lead to.