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New Trademark CYBERTRONICS for Buildable Transformers Products

Transformers News: New Trademark CYBERTRONICS for Buildable Transformers Products

Monday, May 15th, 2017 1:55PM CDT

Categories: Toy News, Company News
Posted by: william-james88   Views: 20,950

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We have a new Trademark application from Hasbro and this is not just to preserve a character name, this one is for a potentially whole new product line.

The trademark is for Cybertronics which is described in the trademark specifications as:

Category: Toy robots; buildable toy robots; toy action figures, toy vehicles and toy robots convertible into other visual forms


This is very reminiscent of Construct Bots (pictured in the thumbnail and below) where they are buidable toys that can also convert from one form to the next.

For an example of what this could look like, here is an example of the last buildable converting Transformers toyline which ended after the last film:

Transformers News: New Trademark CYBERTRONICS for Building Type Transformers Products

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Re: New Trademark CYBERTRONICS for Buildable Transformers Products (1881808)
Posted by Overcracker on May 15th, 2017 @ 2:02pm CDT
william-james88 wrote:We have a new Trademark application from Hasbro and this is not just to preserve a character name, this one is for a potentially whole new product line.

The trademark is for Cybertronics which is described in the trademark specifications as:

Category: Toy robots; buildable toy robots; toy action figures, toy vehicles and toy robots convertible into other visual forms


This is very reminiscent of Construct Bots (pictured in the thumbnail) where they are buidable toys that can also convert from one form to the next.


Interesting, perhaps something akin to Lego's Motorized Technic sets. But these may have self transforming frames or parts to make the figures move and maybe auto transform.
Re: New Trademark CYBERTRONICS for Buildable Transformers Products (1881872)
Posted by Zeedust on May 15th, 2017 @ 6:14pm CDT
I wish this line better luck than Construct-Bots had.
Re: New Trademark CYBERTRONICS for Buildable Transformers Products (1881878)
Posted by Qwan on May 15th, 2017 @ 6:33pm CDT
I would be very much on board for this, in theory. In the last month or so I've spent literally a few hundred dollars on old Bionicle sets so it'd be nice to have an option to constrain my buying back to single-brand, non-time-inflated, shipping-cost-less items.

In practice, I just hope they put as much effort into them as they can. I was honestly pretty disappointed by the execution of the previous line of Construct-Bots (to the point that I only ever picked up Starscream, and that was on special in February this year), so I'd love to see some more varied transformation schemes and convincing alt-modes out of a hypothetical 'reboot' if you want to think of it that way. I mean, quite a few board-members have shown that buildable Transformers are not just doable but possibly incredible, so I have high hopes for this potential line!
Re: New Trademark CYBERTRONICS for Buildable Transformers Products (1881893)
Posted by bacem on May 15th, 2017 @ 7:52pm CDT
Soo, a new line with construct-bots concept? Oh heck yeah, count me in! I'd love to hear more about these.

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