Press Release: Hasbro Announces the Start of N.E.S.T. GLOBAL ALLIANCE Promotion
Tuesday, February 2nd, 2010 12:18am CSTCategories: Movie Related News, Toy News, Press Releases, Company News
Posted by: Seibertron Views: 61,267
Topic Options: View Discussion · Sign in or Join to reply
The Transformers Adventure Continues As Hasbro Invites Kids To Join The AUTOBOTS And The Elite N.E.S.T. Team
February 01, 2010 12:07 PM Eastern Time
PAWTUCKET, R.I.--(EON: Enhanced Online News)--Hasbro, Inc. (NYSE: HAS) announced today the start of a special promotion for its popular TRANSFORMERS toy line and is inviting kids and fans to “Join the N.E.S.T. GLOBAL ALLIANCE.” BUMBLEBEE and the AUTOBOTS, the heroic protectors of Earth, need help from their human allies as the planet continues to face the threat of the evil DECEPTICONS.
N.E.S.T., a secret partnership between the AUTOBOTS and humans dedicated to stopping the DECEPTICONS, was most recently featured in the blockbuster movie TRANSFORMERS: REVENGE OF THE FALLEN. Now, by collecting three different stickers included in specially marked TRANSFORMERS products available this spring, kids and fans can join the N.E.S.T GLOBAL ALLIANCE and mail away for a special edition RAVAGE figure not available anywhere else.
The promotion kicks off with the N.E.S.T. ALLIANCE PACK, a special edition 2-pack of new TRANSFORMERS action figures featuring the popular BUMBLEBEE and SOUNDWAVE characters. In addition to the two figures, the N.E.S.T. ALLIANCE PACK includes a N.E.S.T. GLOBAL ALLIANCE Mission Guide and Redemption Form, one starter sticker, and a N.E.S.T. Agent Patch, officially making them part of the alliance. The N.E.S.T. ALLIANCE PACK is the only product in which the Redemption Form is available and is necessary to participate in the promotion. The ALLIANCE PACK is recommended for ages 5 and up and is available for the approximate retail price of $19.99.
Additional stickers are available in specially marked TRANSFORMERS toys at retailers nationwide. Once the necessary three stickers have been collected and placed onto the N.E.S.T. GLOBAL ALLIANCE Redemption form, consumers mail them away to receive their special edition RAVAGE figure. The promotion requires a payment of $4.95 for shipping and handling charges to receive the special edition figure and the offer is good while supplies last. Requests must be postmarked by April 30 and received by May 14.
For more N.E.S.T. action fans can watch online webisodes of “Cyber Missions,” featuring new TRANSFORMERS adventures. “Cyber Missions” finds the AUTOBOTS working with humans in the N.E.S.T. global alliance to defend Earth against the revenge-seeking DECEPTICONS. There will be 12 webisodes total which began airing online at www.TRANSFORMERS.com in early January and new webisodes will continue to air throughout the year.
To learn more about the special promotion visit www.TRANSFORMERS.com.
Hasbro, Inc. (NYSE:HAS) is a worldwide leader in children’s and family leisure time products and services with a rich portfolio of brands and entertainment properties that provides some of the highest quality and most recognizable play and recreational experiences in the world. As a brand-driven, consumer-focused global company, Hasbro brings to market a range of toys, games and licensed products, from traditional to high-tech and digital, under such powerful brand names as TRANSFORMERS, PLAYSKOOL, TONKA, MILTON BRADLEY, PARKER BROTHERS, CRANIUM and WIZARDS OF THE COAST. Come see how we inspire play through our brands at http://www.hasbro.com
Daniel Benkwitt, 401-727-5318
This article was last modified on Tuesday, February 2nd, 2010 2:10pm CST
Got Transformers News? Let us know here!
Most Popular Transformers News
Target Preorder Listing for Exclusive SS ROTB Optimus Prime Gives us Better Look at Alt Mode38,429 views
List of Tracks that will Play in Rise of the Beasts includes themes from Bayverse and 86 Movie and lots of R&B29,685 views
Early Reactions are Claiming Transformers Rise of the Beast to be the Best of the Series27,852 views
Rise of the Beasts News Conference Officially States the Film is Not a Reboot and Spoils End Credit Scene27,666 views
Most Recent Transformers News
Rise of the Beasts Books Show Beautiful Guido Guidi Art and offers additional plot detailsPosted 2 days ago
Rise of the Beasts News Conference Officially States the Film is Not a Reboot and Spoils End Credit ScenePosted 4 days ago
Optimus Prime and Bumblebee will be Witnesses at Upcoming D.C. Public Space Committee MeetingPosted 4 days ago
Rise of the Beasts Featurette Showing New Shots in Machu Picchu and the Movie Blessed by a ShamanPosted 5 days ago
Posted by PhunkJunkion on February 2nd, 2010 @ 7:32pm CST
Posted by Convotron on February 2nd, 2010 @ 9:50pm CST
BUMBLEBEE and the AUTOBOTS
That's like how things have become with Wolverine such as "Wolverine and the X-Men". In addition to both characters being shoved down our throats there's the colour scheme connection too with the yellow and black.
Posted by zenosaurus_x on February 3rd, 2010 @ 12:09am CST
Bleh, there's only a few cool figures though:Recon Ironhide and deluxe(but terribly undersized) Ratchet.
The videos(assuming they're stop motion) sound interesting, I'm a sucker for stop motions.....
Posted by george.mikal on April 23rd, 2010 @ 4:21am CDT